Nonprofit · EIN 42-1611040
212 LTD
Tax-exempt · NEW YORK, NY 10011
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $619,785 | $464,670 | $155,115 | $229,655 | $0 | $229,655 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $25,610
- Membership dues
- $22,110
- Program service revenue
- $594,175
- Investment income
- $0
- Other revenue
- $0
Expenses
- Grants and similar amounts paid
- $1,505
- Compensation of officers, directors and key employees
- $0
- Salaries, compensation and benefits (total)
- $0
- Professional fundraising fees
- $0
- Accounting fees
- $2,065
- Travel
- $1,044
- Program services (functional)
- $331,376
- Management and general (functional)
- $133,294
Balance sheet and other
- Total assets, start of year
- $74,540
- Total assets, end of year
- $229,655
- Total liabilities, end of year
- $0
- Net assets, end of year
- $229,655
- Gross receipts
- $619,785
- Employees
- 0
- Volunteers
- 10
- Year formed
- 2003
- State of legal domicile
- NY
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Montanus Edward | Treasurer Trustee or director, Officer | 5 | $0 |
| Khan Cavel | Director Trustee or director | 3 | $0 |
| Braham-Evans Monique | Director Trustee or director | 3 | $0 |
| Goldstein Sheryl | Director Trustee or director | 3 | $0 |
| Wogan Debbie | Director Trustee or director | 3 | $0 |
| Lin Helen | Director Trustee or director | 3 | $0 |
| Gottlieb Andrew | Director Trustee or director | 3 | $0 |
| Wolff Jason | President Trustee or director, Officer | 4 | $0 |
| Bronson Deva | Director Trustee or director | 3 | $0 |
| Trivedi Ritu | Vice President Trustee or director, Officer | 5 | $0 |
| Kim Ji Young | Director Trustee or director | 3 | $0 |
| Portwood Nicole | Director Trustee or director | 3 | $0 |
| Lawrence Stephanie | Director Trustee or director | 3 | $0 |
| Steele Angela | Director Trustee or director | 3 | $0 |
| Lee Francois | Director Trustee or director | 3 | $0 |
6 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Streisand Robyn | Director Trustee or director | 3 | $0 |
| Law Michael | Director Trustee or director | 3 | $0 |
| Gelfand Larry | Director Trustee or director | 3 | $0 |
| Telinbacco Diana | Director Trustee or director | 3 | $0 |
| Rotella Michael | Director Trustee or director | 3 | $0 |
| Retblatt Fernandez Cori | Director Trustee or director | 3 | $0 |
Address and contacts
- Address (IRS master file)
- 249 WEST 17TH STREET, NEW YORK, NY 10011-5390
- In care of
- % FRANK MINISHAK
- Principal officer (990 for 2024)
- Wolff Jason, 249 West 17th Street, New York, NY 100115390
- Signed the 990
- Montanus Edward, Treasurer
- Phone
- (908) 361-3483
- Return prepared by
- Nicholas P DiNatale CPA
Mission
The Organization is the galvanizing force for the interactive advertising community in New York City, by providing a forum for advertising agencies and publishers to interact, network and learn while making the whole process...fun.
Program accomplishments
- 2024 10th Annual Winter Gala - The 212NYC Annual Gala is the most distinguished digital media event of the year honoring members of the advertising community. On this special night, we celebrate the incredible contribution of change makers who have been instrumental in pushing our industry forward. Hosted by Olympian Angela Ruggiero, over 475 industry professionals attended this annual black-tie event. Proceeds of the event are used to continue our Organization's efforts.Expenses $123,382 · revenue $464,950
- In connection with the exempt purpose of the Organization, various networking and educational forums and events are produced throughout the year. There is no admission cost for these events and accordingly, Organization Members are allowed to attend free of charge. Members are encouraged to interact in order to encourage learning and information sharing where these opportunities would not normally exist. During the calendar year the Organization held numerous events including panel discussions and virtual networking events.Expenses $112,173 · revenue $24,725
- 2024 3nd Annual Inter-Agency Dodgeball Tournament - Brings together the competitive spirit and camaraderie of agencies from around New York City. With heart-pounding matches, accompanied by refreshing beverages and mouthwatering food, this event was a resounding success and was attended by approximately 240 participants representing agencies from across NYC, all gathered to compete in a high-energy inter agency dodgeball tournament. The event was filled with intense matches, showcasing teamwork and a friendly competition amongst agencies.The goal of the event is to raise awareness of 212, Ltd's operations, goals and industry impact.Expenses $92,916 · revenue $99,500
- 2024 Upfronts Panel - An engaging panel discussion as we delve into each factor influencing this year's topic: UpFront Shake-Up - Disrupting the Video Landscape and Defying Odds.The goal of this event was to bring industry thought leaders together to discuss their perspectives on how shifts in platforms, investment strategies and consumer behaviour are transforming traditional norms in the video advertising ecosystem. This event was attended by approximately 110 guests.Expenses $2,905 · revenue $5,000
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 42-1611040
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 2004
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Community improvement and capacity building (S41)
- Assets (IRS master file)
- $229,655
- Income (IRS master file)
- $619,785
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | – | – | – | IRS |
| 990 | December 2023 | $379,295 | $369,502 | $74,540 | IRS |
| 990 | December 2022 | $282,838 | $269,702 | $64,747 | IRS |
| 990-EZ | December 2021 | – | – | – | IRS |
| 990-EZ | December 2020 | – | – | – | IRS |
| 990 | December 2019 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS publishes only the latest e-Postcard per organization; earlier years appear here as 990.tax collects the monthly files. 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS.
Questions about 212 LTD
- What is the EIN of 212 LTD?
- The employer identification number (EIN) of 212 LTD is 42-1611040.
- Is 212 LTD tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 2004.
- Are donations to 212 LTD tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does 212 LTD file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of 212 LTD due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did 212 LTD last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of 212 LTD?
- The 990 for the year ended December 31, 2024 names Wolff Jason.
- Who are the officers and directors of 212 LTD?
- The 990 for the year ended December 31, 2024 lists 21 people; 0 received compensation from the organization.
- How much revenue does 212 LTD have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $619,785, expenses of $464,670 and total assets of $229,655 at year end.
Other nonprofits in NEW YORK
- LOCAL INITIATIVES SUPPORT CORPORATION EIN 13-3030229 · last filed 990 for 2024
- HADASSAH THE WOMENS ZIONIST ORGANIZATION OF AMERICA INC EIN 13-1656651 · last filed 990 for 2024
- THE COMMUNITY PRESERVATION CORPORATION EIN 13-2792409 · last filed 990 for 2025
- HISPANIC FEDERATION INC EIN 13-3573852 · last filed 990 for 2025
- CENT FOR URBAN COMMUNITY SVCS EIN 13-3687891 · last filed 990 for 2025
- GRAMEEN AMERICA INC EIN 20-8497991 · last filed 990 for 2024
- CONFERENCE BOARD INC EIN 13-1624108 · last filed 990 for 2024
- NATIONAL CENTER FOR CIVIC INNOVATION INC EIN 02-0590588 · last filed 990 for 2025
All nonprofits in NEW YORK · New York · Community improvement and capacity building