LAUREL DISTRICT ASSOCIATION

Financials

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended December 31, 2025, highest compensation first.

Address and contacts

Address (IRS master file)

4222 MACARTHUR BLVD, OAKLAND, CA 94619-1908

In care of

% JAIN WILLIAMS

Principal officer (990 for 2025)

Daniel Swafford, 4222 MacArthur Blvd, Oakland, CA 94619

Signed the 990

Daniel Swafford, Executive Director

Phone

(510) 452-7392

Return prepared by

Iryna AC

Mission

Our mission is to revitalize the commercial corridor of the Laurel District, one of Oaklands beloved and most unique communities.

Program accomplishments

• In 2025, the Laurel District Association (LDA) continued to strengthen the districts identity and visibility through coordinated marketing, communications, and public programming. The LDA maintained an active digital presence across Facebook, Instagram, and email, generating over 760,000 combined social media views and reaching more than 9,700 followers across platforms. The organization distributed 49 electronic newsletters to a growing subscriber base of 1,767, achieving a 42% average open rate and over 20,600 total opens. Ongoing promotional effortsincluding digital advertising, social media campaigns, print media, and district guideshelped drive awareness and visitation to The Laurels commercial corridor. The LDA produced 13 signature public events in 2025, drawing an estimated 40,000 attendees and supporting increased foot traffic for local businesses. Highlights included the 24th Annual Laurel StreetFair World Music Festival, which attracted approximately 15,000 visitors and featured 175 performers and 150 vendors, as well as eight Live in the Laurel concert events and Make Music Day celebrations. Seasonal and cultural events such as Lunar New Year, the Santa Stroll, and the newly launched Laurel Tricks, Treats & Traditions further reinforced the districts role as a vibrant, family-friendly destination. In addition, the LDA supported approximately 40 non-BID events, broadening community engagement and strengthening partnerships across the district. Throughout 2025, the LDA maintained and enhanced the public right-of-way to ensure a clean, safe, and welcoming environment. Supplemental cleaning services were provided six days per week, including sidewalk sweeping, graffiti abatement, illegal dumping removal, and maintenance of public spaces. The organization removed 520 graffiti incidents, collected approximately 23,400 pounds of trash, and addressed 20 illegal dumping cases. Beautification efforts included maintaining 80 planters, 40 tree wells, 54 street banners, and 65 public art elements, contributing to an attractive and well-maintained streetscape that supports local commerce and neighborhood pride. The LDA also expanded its safety and security initiatives in 2025. Through its Security Ambassador Program, the organization delivered 2,704 patrol hours and an additional 600 administrative safety hours, with increased focus on overnight patrols and high-incident areas. Safety ambassadors conducted 3,120 merchant check-ins and responded to 66 direct service requests, while coordinating closely with the Oakland Police Department. The districts network of 38 security cameras supported 63 incident investigations during the year. Seasonal safety efforts, including the Shop Safe Holiday Initiative, further enhanced the sense of security for merchants, residents, and visitors. In 2025, the LDA strengthened business support and stakeholder engagement through regular outreach and collaborative initiatives. The organization conducted approximately 1,200 merchant contacts and coordinated 16 business support activities, including monthly merchant newsletters and resource-sharing efforts. The LDA continued partnerships with community organizations and stakeholders to address vacancy challenges through initiatives such as the Vibrant Laurel Initiative, while also advocating for improved safety, infrastructure, and economic development policies. These combined efforts advanced business retention, district revitalization, and long-term economic resilience within the Laurel commercial corridor.
  Expenses $500,486 · revenue $131,811

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.

IRS record

EIN

36-4582184

Tax-exempt status

501(c)(3): Charitable, religious, educational or scientific organization

Foundation status

Publicly supported organization (170(b)(1)(A)(vi))

Donations deductible (Pub 78)

Public charity, 50% deduction limit

Exempt since

2006

Accounting year ends

December

Files

Form 990 or 990-EZ

Category (NTEE)

Community improvement and capacity building (S30)

Assets (IRS master file)

$275,351

Income (IRS master file)

$608,584

Filing history

990-N: the IRS publishes only the latest e-Postcard per organization; earlier years appear here as 990.tax collects the monthly files. 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS.

Questions about LAUREL DISTRICT ASSOCIATION

What is the EIN of LAUREL DISTRICT ASSOCIATION?

The employer identification number (EIN) of LAUREL DISTRICT ASSOCIATION is 36-4582184.

Is LAUREL DISTRICT ASSOCIATION tax-exempt?

Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2006.

Are donations to LAUREL DISTRICT ASSOCIATION tax-deductible?

Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).

Which annual return does LAUREL DISTRICT ASSOCIATION file?

Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.

When is the next return of LAUREL DISTRICT ASSOCIATION due?

The return for tax year 2026 (the year ending December 31, 2026) is due May 17, 2027. Form 8868 extends it by six months; the 990-N cannot be extended.

When did LAUREL DISTRICT ASSOCIATION last file with the IRS?

The latest return in the IRS public files is the 990 for the year ended December 2025.

Who is the principal officer of LAUREL DISTRICT ASSOCIATION?

The 990 for the year ended December 31, 2025 names Daniel Swafford.

Who are the officers and directors of LAUREL DISTRICT ASSOCIATION?

The 990 for the year ended December 31, 2025 lists 9 people; 1 received compensation from the organization, the highest $51,662 (Daniel Swafford, Executive Dir.).

How much revenue does LAUREL DISTRICT ASSOCIATION have?

On its 990 for the year ended December 31, 2025 it reported revenue of $608,584, expenses of $542,350 and total assets of $275,351 at year end.

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