Nonprofit · EIN 20-3338905
SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY
Tax-exempt · SAINT PAUL, MN 55102
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $21,269,442 | $20,804,188 | $465,254 | $16,323,734 | $2,678,668 | $13,645,066 |
| December 31, 2023 | 990 | $19,250,327 | $17,639,171 | $1,611,156 | $15,655,521 | $2,502,818 | $13,152,703 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $3,968,613
- of which government grants
- $3,915,113
- Program service revenue
- $17,211,941
- Investment income
- $154,903
- Other revenue
- -$66,015
Expenses
- Grants and similar amounts paid
- $5,453,929
- Compensation of officers, directors and key employees
- $333,606
- Other salaries and wages
- $799,385
- Salaries, compensation and benefits (total)
- $1,361,927
- Professional fundraising fees
- $0
- Legal fees
- $68,131
- Accounting fees
- $43,500
- Occupancy
- $2,029,906
- Travel
- $124,198
- Depreciation
- $13,680
Balance sheet and other
- Total assets, start of year
- $15,655,521
- Total assets, end of year
- $16,323,734
- Total liabilities, end of year
- $2,678,668
- Net assets, end of year
- $13,645,066
- Land, buildings and equipment
- $45,087
- Publicly traded securities
- $502,553
- Net assets without donor restrictions
- $5,949,401
- Net assets with donor restrictions
- $7,695,665
- Gross unrelated business income
- $8,333
- Gross receipts
- $21,269,442
- Employees
- 16
- Volunteers
- 19
- Year formed
- 2004
- State of legal domicile
- MN
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| JAIMEE LUCKE HENDRIKSON | PRESIDENT Officer | 40 | $204,193 | $13,974 |
| AMANDA FRIEDRICH | VP SALES & S Highest-paid employee | 40 | $139,343 | $13,043 |
| CHELSEA MALONE | VP MKTG &PAR Highest-paid employee | 40 | $108,099 | $9,727 |
| SHEEYING MOUA | CFO Officer | 40 | $104,020 | $12,882 |
| LIZ XIONG | CHAIR Trustee or director, Officer | 0.5 | $0 | $0 |
| EMMA BURNS | VICE CHAIR Trustee or director, Officer | 0.5 | $0 | $0 |
| RICH GINSBERG | SECRETARY Trustee or director, Officer | 0.5 | $0 | $0 |
| MIKE SOLOMON | TREASURER Trustee or director, Officer | 0.5 | $0 | $0 |
| JOHN MARSHALL | PAST CHAIR Trustee or director, Officer | 0.5 | $0 | $0 |
| MICHAEL BAUERLE | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| JUNE BERKOWITZ | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| KRYSTLE CRUZ WILLIAMS | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| RICHARD DOBRANSKY | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| COMMANDER AMANDA HEU | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| MONIQUE LINDER | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
8 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| WADE LUNEBERG | BOARD MEMBER Trustee or director | 0.5 | $0 |
| REBECCA NOECKER | BOARD MEMBER Trustee or director | 0.5 | $0 |
| ANIKA BOWIE | BOARD MEMBER Trustee or director | 0.5 | $0 |
| MITRA JALALI | BOARD MEMBER Trustee or director | 0.5 | $0 |
| CONNIE SHAVER | BOARD MEMBER Trustee or director | 0.5 | $0 |
| HOLLAND TUDOR | BOARD MEMBER Trustee or director | 0.5 | $0 |
| SARA DAGGETT | BOARD MEMBER Trustee or director | 0.5 | $0 |
| MIMI DALY LARSON | BOARD MEMBER Trustee or director | 0.5 | $0 |
990 for the year ended December 31, 2023: 22 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| CINDY DUPONT | INTERIM PRES Officer | 40 | $197,238 | $29,593 |
| JAIMEE LUCKE HENDRIKSON | PRESIDENT Officer | 40 | $151,758 | $17,735 |
| JANE LEWIS | VP CONVENTIO Highest-paid employee | 40 | $124,727 | $37,282 |
| AMANDA FRIEDRICH | VP SALES & S Highest-paid employee | 40 | $112,418 | $15,124 |
| SHEEYING MOUA | CFO Officer | 40 | $92,956 | $16,175 |
| LIZ XIONG | CHAIR Trustee or director, Officer | 0.5 | $0 | $0 |
| EMMA BURNS | VICE CHAIR Trustee or director, Officer | 0.5 | $0 | $0 |
| RICH GINSBERG | TREASURER Trustee or director, Officer | 0.5 | $0 | $0 |
| MIKE SOLOMON | SECRETARY Trustee or director, Officer | 0.5 | $0 | $0 |
| JOHN MARSHALL | PAST CHAIR Trustee or director, Officer | 0.5 | $0 | $0 |
| MICHAEL BAUERLE | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| JUNE BERKOWITZ | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| KRYSTLE CRUZ WILLIAMS | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| RICHARD DOBRANSKY | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| COMMANDER AMANDA HEU | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| MIMI DALY LARSON | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| WADE LUNEBERG | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| REBECCA NOECKER | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| JANE PRINCE | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| MAUREEN SMITH | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| CHRIS TOLBERT | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
| HOLLAND TUDOR | BOARD MEMBER Trustee or director | 0.5 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 175 KELLOGG BLVD W STE 502, SAINT PAUL, MN 55102-1227
- In care of
- % JAIMEE LUCKE HENDRIKSON
- Principal officer (990 for 2024)
- JAIMEE LUCKE HENDRIKSON
- Signed the 990
- JAIMEE LUCKE HENDRIKSON, PRESIDENT
- Phone
- (651) 265-4900
- Website
- WWW.VISITSAINTPAUL.COM
- Return prepared by
- BOYUM & BARENSCHEER PLLP
Mission
THE MISSION OF THE SAINT PAUL RIVERCENTRE CONVENTION & VISITORS AUTHORITY IS TO GENERATE ECONOMIC GROWTH FOR SAINT PAUL BY EFFECTIVELY MARKETING THE RIVERCENTRE CAMPUS, SAINT PAUL AND THE REGION AS A PREFERRED CONVENTION AND TOURISM DESTINATION.
Program accomplishments
- MARKETING SERVES TO ELEVATE AWARENESS OF SAINT PAUL AS A PREMIER CONVENTION AND LEISURE DESTINATION THROUGH EFFECTIVE PUBLIC RELATIONS AND COMPREHENSIVE ADVERTISING/MARKETING EFFORTS. THE DEPARTMENT COORDINATES ADVERTISING, PROMOTIONS, PUBLICATIONS, WEBSITE, SOCIAL MEDIA, AND PUBLIC AND MEDIA RELATIONS PROGRAMS FOR ALL DEPARTMENTS. MARKETING ACCOMPLISHED THE FOLLOWING IN 2024: OUR DIGITAL PLATFORMS BECAME POWERFUL STORYTELLING ENGINES IN 2024, CONNECTING WITH AUDIENCES AND DRIVING ENGAGEMENT: 1.1M+ SESSIONS ON VISITSAINTPAUL.COM (+13%) 2M+ PAGEVIEWS (+17%) WITH 75K OUTBOUND CLICKS TO LOCAL PARTNERS (+106%) 7.4M TOTAL VIDEO VIEWS ACROSS SOCIAL MEDIA 155K+ TOTAL SOCIAL MEDIA FOLLOWERSWITH MOST ENGAGEMENT COMING FROM ORGANIC REACH & STRATEGIC COLLABS THE @CHEF.REACTIONS COLLABORATION WITH THE ST. PAUL SAINTS1.1MILLION VIEWS FROM 99% NON-FOLLOWERS, AND HUGE PRAISE FROM BOTH LOCALS AND VISITORS. DIGITAL CAMPAIGN HIGHLIGHTS: THE FUN SIDE (SUMMER CAMPAIGN): RUNNING JUNEAUGUST, THIS CAMPAIGN POSITIONED SAINT PAUL AS A CATEGORY OF ONE FOR SUMMER FUN. WE EXPANDED INTO ILLINOIS, IOWA, AND WISCONSIN MARKETS, CREATING A SUMMER-LONG ENGAGEMENT FUNNEL THAT DELIVERED CLICKS, VISITS, AND ENTHUSIASM. 17 MILLION + IMPRESSIONS 90K CLICKS 53K + NEW WEBSITE USERS 3K NEW EMAIL SIGNUPS SAINT PAULIDAYS (HOLIDAY CAMPAIGN): WE SHOWCASED THE CITYS WINTER MAGIC, SPOTLIGHTING CULTURE, SHOPPING, THEATER, AND HOLIDAY TRADITION. 1.1M+ IMPRESSIONS 23.7K AD CLICKS 3.6K NEW EMAIL SIGNUPS 1,656 TOTAL LEADS: TRIP PLANNING, GUIDE REQUESTS, HOTEL INQUIRIES, AND MORE FESTIVAL & EVENT SUPPORT: SUPPORTING OVER 25 COMMUNITY AND CULTURAL FESTIVALS, STRATEGIC MEDIA PLACEMENT AND DIGITAL AMPLIFICATION EXTENDED THE REACH AND IMPACT OF THESE EVENTS: 230K+ WEBPAGE SESSIONS 25K+ REFERRAL CLICKS TO EVENT WEBSITES 4.5 MILLION+ BILLBOARD IMPRESSIONS 4.2 MILLION+ MPR ON-AIR IMPRESSIONS 4 MILLION+ IMPRESSIONS THROUGH STAR TRIBUNE NEWSLETTERS PRODUCED A NEW VISITOR GUIDE FOR DISTRIBUTION IN 2025.
- MEMBERSHIP IS RESPONSIBLE FOR PROVIDING MEMBER VALUE TO PARTNER BUSINESSES BY FACILITATING CONNECTIONS WITH VISITORS TO SAINT PAUL FOR MEETINGS, EVENTS AND LEISURE TRAVEL, IN ADDITION TO PROVIDING INDUSTRY-WIDE NETWORKING AND EVENTS. MEMBERSHIP ACCOMPLISHED THE FOLLOWING IN 2024 PLANNED 13 MEMBER EVENTS SERVING 1606 ATTENDEES, INCLUDING BI-MONTHLY MYVSP MEETINGS, MEMBER ORIENTATION, 3 NATIONAL TRAVEL & TOURISM WEEK EVENTS, AN ANNUAL MEETING, CITY BUS TOUR AND TASTE OF SAINT PAUL. PAYING DUES MEMBERS WAS 200 (NO CHANGE FROM 2023). STRATEGIC MARKETING EFFORTS FOR MEMBER INCLUSION IN MARKETING MATERIALS SUCH AS BLOG CONTENT, WEBSITE, E-MAIL MARKETING SOCIAL MEDIA COMMUNICATIONS, AND MORE. RE-LAUNCHED A PATIO PASSPORT INCLUDING 20 LOCAL BUSINESSES AND ONBOARDING OVER 1,060 PASS USERS GENERATING OVER 560 CHECK-INS AT PATIOS. LAUNCHED A DUMPLING PASSPORT INCLUDING 30 LOCAL BUSINESSES AND ONBOARDING OVER 873 PASS USERS GENERATING OVER 143 CHECK-INS AT BUSINESSES.
- THE CONVENTION SALES DEPARTMENT PARTNERS WITH NATIONAL, REGIONAL, AND LOCAL MEETING AND EVENT PLANNERS TO BRING EVENTS TO THE SAINT PAUL RIVERCENTRE, XCEL ENERGY CENTER, AND OUR HOTEL COMMUNITY. OUR PRIMARY GOAL IS TO GENERATE NEW DOLLARS FOR THE LOCAL ECONOMY, MEASURED BY ESTIMATED ECONOMIC IMPACT. IN 2024, SAINT PAUL EXPERIENCED A HOT YEAR OF NEW EVENTS AND HIGH-PROFILE GATHERINGS. HIGHLIGHTS INCLUDED THE FIRST EVER MN YACHT CLUB FESTIVAL, HOSTING THE FROZEN FOUR HOCKEY CHAMPIONSHIP, AND THE INAUGURAL PWHL DRAFT. WE ALSO WELCOMED ECOADAPT TO THE SAINT PAUL RIVERCENTRE, ALONG WITH NEW CONVENTIONS SUCH AS FRONTIERS IN HYDROLOGY, NORTH AMERICAN BAPTIST, AND THE GOLDEN CROWN LITERARY SOCIETY.
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 20-3338905
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 2006
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Community improvement and capacity building (S41)
- Assets (IRS master file)
- $16,323,734
- Income (IRS master file)
- $21,269,442
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $21,269,442 | $20,804,188 | $16,323,734 | IRS |
| 990 | December 2023 | $19,250,327 | $17,639,171 | $15,655,521 | XML |
| 990 | December 2022 | $19,119,684 | $14,646,417 | $14,158,083 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2019 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 20-3338905).
Questions about SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY
- What is the EIN of SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY?
- The employer identification number (EIN) of SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY is 20-3338905.
- Is SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 2006.
- Are donations to SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY?
- The 990 for the year ended December 31, 2024 names JAIMEE LUCKE HENDRIKSON.
- Who are the officers and directors of SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY?
- The 990 for the year ended December 31, 2024 lists 23 people; 4 received compensation from the organization, the highest $204,193 (JAIMEE LUCKE HENDRIKSON, PRESIDENT).
- How much revenue does SAINT PAUL RIVERCENTRE CONVENTION AND VISITORS AUTHORITY have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $21,269,442, expenses of $20,804,188 and total assets of $16,323,734 at year end.
Other nonprofits in SAINT PAUL
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- MINNESOTA HOSPITAL ASSOCIATION EIN 41-0637595 · last filed 990 for 2024
- NEIGHBORHOOD HOUSE EIN 41-0693916 · last filed 990 for 2025
- MINNEAPOLIS - ST PAUL REGIONAL ECONOMIC DEVELOPMENT PARTNERSHIP EIN 27-4026636 · last filed 990 for 2024
- AMERICA INDIAN FAMILY CENTER EIN 41-1841352 · last filed 990 for 2025
- ENERGY CENTS COMMIT ENERGY NOW TO SURVIVE EIN 41-1809461 · last filed 990 for 2025
- WOMEN VENTURE EIN 41-1463426 · last filed 990 for 2025
- SEARCH INSTITUTE EIN 41-0811842 · last filed 990 for 2025
All nonprofits in SAINT PAUL · Minnesota · Community improvement and capacity building