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Nonprofit · EIN 47-2788684

THE 74 MEDIA INC

Tax-exempt · NEW YORK, NY 10038

Financials

$7.7M$3.9M2023$3.2M$4.2M2024
Revenue Expenses · by fiscal year end
Financials of THE 74 MEDIA INC by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
December 31, 2024990$3,186,574$4,191,025-$1,004,451$8,364,765$2,267,028$6,097,737
December 31, 2023990$7,734,015$3,868,696$3,865,319$7,116,903$14,715$7,102,188
Financial details: 990 for the year ended December 31, 2024

Revenue

Contributions, gifts and grants
$3,014,757
Program service revenue
$0
Investment income
$158,048
Royalties
$13,469
Other revenue
$13,769

Expenses

Grants and similar amounts paid
$0
Compensation of officers, directors and key employees
$283,885
Other salaries and wages
$2,203,991
Salaries, compensation and benefits (total)
$3,280,085
Professional fundraising fees
$0
Legal fees
$51,612
Accounting fees
$107,838
Occupancy
$72,376
Travel
$96,070
Depreciation
$4,396
Program services (functional)
$3,538,217
Management and general (functional)
$543,715
Fundraising (functional)
$109,093

Balance sheet and other

Total assets, start of year
$7,116,903
Total assets, end of year
$8,364,765
Total liabilities, end of year
$2,267,028
Net assets, end of year
$6,097,737
Land, buildings and equipment
$3,462
Net assets without donor restrictions
$4,079,487
Net assets with donor restrictions
$2,018,250
Gross receipts
$3,186,574
Employees
26
Volunteers
4
Year formed
2015
State of legal domicile
DE

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended December 31, 2024, highest compensation first.

NameTitleHours / weekCompensationOther / benefits
STEVEN SNYDERCHIEF EXECUTIVE OFFICER
Officer
40$257,695$26,190
EMMELINE ZHAOCHIEF CREATIVE OFFICER
Highest-paid employee
40$195,000$26,524
BEVERLY WEINTRAUBEXECUTIVE EDITOR
Highest-paid employee
40$151,250$25,929
KATHLEEN MOORE O'CONNOREXECUTIVE EDITOR
Highest-paid employee
40$152,120$8,260
JOANNE WASSERMANEXECUTIVE EDITOR
Highest-paid employee
40$128,915$24,876
ANDREW BROWNSTEINEXECUTIVE EDITOR
Highest-paid employee
40$128,000$20,889
JAMES ROBERTSCONTRIBUTING EDITOR (FORMER OFFICER)
Former
40$122,215$24,409
ROMY A DRUCKERPRESIDENT/DIRECTOR
Trustee or director, Officer
0.15$0$0
KEVIN SHAFERTREASURER/SECRETARY/DIRECTOR
Trustee or director, Officer
0.15$0$0
ANDY ROTHERHAMDIRECTOR
Trustee or director
0.15$0$0
CAMPBELL BROWNDIRECTOR
Trustee or director
0.15$0$0
990 for the year ended December 31, 2023: 11 people
NameTitleHours / weekCompensationOther / benefits
STEVEN SNYDERCHIEF EXECUTIVE OFFICER
Officer
40$266,904$38,907
JAMES ROBERTSPUBLISHER & CHIEF STRATEGY OFFICER
Officer
40$265,269$28,042
BEVERLY WEINTRAUBEXECUTIVE EDITOR
Highest-paid employee
40$151,500$24,890
EMMELINE ZHAOSENIOR WRITER
Highest-paid employee
40$131,083$23,534
KATHLEEN MOORE O'CONNOREXECUTIVE EDITOR
Highest-paid employee
40$144,612$7,976
ANDREW BROWNSTEINEXECUTIVE EDITOR
Highest-paid employee
40$124,500$19,880
JOANNE WASSERMANEXECUTIVE EDITOR
Highest-paid employee
40$121,961$18,921
ANDY ROTHERHAMDIRECTOR
Trustee or director
0.15$0$0
CAMPBELL BROWNDIRECTOR
Trustee or director
0.15$0$0
KEVIN SHAFERDIRECTOR
Trustee or director
0.15$0$0
ROMY A DRUCKERDIRECTOR
Trustee or director
0.15$0$0

Address and contacts

Address (IRS master file)
200 BROADWAY FL 3 INDUSTRIOUS 601, NEW YORK, NY 10038-2595
In care of
% STEVEN J SNYDER
Principal officer (990 for 2024)
STEVE SNYDER, 200 BROADWAY FL 3 INDUSTRIOUS 601, NEW YORK, NY 10038
Signed the 990
STEVE SNYDER, CHIEF EXECUTIVE OFFICER
Phone
(727) 623-0934
Return prepared by
ATCHLEY & ASSOCIATES LLP

Mission

THE 74 IS A NON-PROFIT, NON-PARTISAN NEWS SITE COVERING EDUCATION IN AMERICA. WE BELIEVE OUR PUBLIC EDUCATION SYSTEM IS IN CRISIS. IN THE UNITED STATES, FEWER THAN HALF OUR STUDENTS CAN READ OR DO MATH AT GRADE-LEVEL, YET THE EDUCATION DEBATE IS DOMINATED BY MISINFORMATION.

990 for the year ended December 31, 2024

Program accomplishments

  • STUDENT PROGRESS (AND STRUGGLES) AFTER COVID: NOW FOUR YEARS REMOVED FROM THE FIRST CLASSROOM CLOSURES CAUSED BY COVID, 2024 PROVED TO BE A PIVOTAL YEAR IN CONFRONTING STUDENT ABSENTEEISM AND DECLINING SCHOOL ENROLLMENT TRENDS AND COVERING THE RAPID EXPANSION OF INNOVATIVE SCHOOL MODELS, AS FAMILIES SOUGHT ALTERNATIVE EDUCATION OPTIONS. THE 74 WAS COMMITTED TO COVERING THIS SEA CHANGE IN THE EDUCATIONAL SYSTEM, FROM SHIFTING FAMILY PREFERENCES TO THE EMERGENCE OF A NEW WAVE OF EDUCATIONAL ENTREPRENEURS AND EMERGING STATE POLICIES THAT GAVE FAMILIES GREATER AUTONOMY IN PURSUING ALTERNATIVE EDUCATIONAL SETTINGS.
    Expenses $707,643
  • THE FUTURE OF COLLEGE AND CAREER: 2024 SAW CONTINUED DISRUPTIONS TO THE NATION'S COLLEGE PIPELINE AND A CORRESPONDING REASSESSMENT OF HIGH SCHOOL DIPLOMAS. HOW SHOULD TODAY'S HIGH SCHOOL GRADUATES BE PREPARED FOR BOTH COLLEGE AND CAREER TODAY? AND HOW SHOULD THE HIGH SCHOOL EXPERIENCE BE RECONCEIVED, TO BETTER PREPARE THE TEENS OF 2024 FOR THE FUTURE WORKFORCE? THE 74 DEDICATED SIGNIFICANT BANDWIDTH TO EXPLORING THESE QUESTIONS, BY CONTINUING OUR "FUTURE OF HIGH SCHOOL" SERIES THAT CAST A SPOTLIGHT ON THE MOST UNIQUE CAMPUSES ACROSS THE NATION. FROM WORKFORCE PREPAREDNESS TO BETTER SUPPORT FOR HIGH SCHOOL GRADS TRANSITIONING TO BOTH COMMUNITY COLLEGES AND FOUR-YEAR PROGRAMS, OUR JOURNALISTS COVERED THE CAMPUSES ON THE CUTTING EDGE OF A HIGH SCHOOL REVOLUTION.
    Expenses $530,732 · revenue $300
  • EDUCATION TECHNOLOGY AND THE RISE OF AI TOOLS: WE DEEPENED OUR FEATURE REPORTING ABOUT THE CREATION OF CLASSROOM TOOLS TO AID BOTH TEACHERS IN THEIR JOBS AND STUDENTS IN THEIR LEARNING. AS WE PUT A SPOTLIGHT ON ARTIFICIAL INTELLIGENCE, WE ALSO PRIORITIZED COVERAGE OF HOW EDUCATORS ARE BEING BROUGHT INTO THE INNOVATIVE PROCESS AND CASE STUDIES OF HOW NEW TOOLS ARE BEING DEPLOYED (BOTH SUCCESSFULLY AND UNSUCCESSFULLY) IN THE CLASSROOM SETTING.
    Expenses $247,675
  • SCHOOL DATA SECURITY AND STUDENT PRIVACY: THE 74 CONTINUED ITS AWARD WINNING COVERAGE OF SCHOOL TECHNOLOGY AND CYBERSECURITY, INCLUDING ADDITIONAL COVERAGE OF CYBERATTACKS THAT RESULTED IN SIGNIFICANT DATA BREACHES AND THE LEAKING OF CONFIDENTIAL STUDENT DATA. AS SCHOOLS CONTINUE TO SERVE AS MAJOR TARGETS OF OPPORTUNITY FOR HACKERS, AND AS THE NUMBER OF SUCH DATA INCIDENTS SKYROCKETED OVER THE PAST FEW YEARS, THE 74 HAS TURNED A GREATER SHARE OF ITS ATTENTION TO FOCUSING ON HOW THESE ATTACKS IMPACT SCHOOL OPERATIONS, STUDENT DATA AND DISTRICT BUDGETS.
    Expenses $176,911
  • EARLY CHILDHOOD DEVELOPMENT: THE 74 MADE A STRATEGIC INVESTMENT IN EXPANDING OUR COVERAGE OF EARLY EDUCATION AND CHILDHOOD DEVELOPMENT ISSUES. IN THE SUMMER OF 2024, THE ORGANIZATION FORMALIZED A PARTNERSHIP WITH EARLY LEARNING NATION TO LAUNCH NEW COVERAGE OF CHILDREN AGED ZERO TO 5, AND TO FURTHER AMPLIFY EARLY LEARNING NATION'S ARCHIVE OF CONTENT TO OUR NATIONAL MAINSTREAM AUDIENCE. WE INTEND TO EXPAND THIS WORK FURTHER IN 2025.
    Expenses $176,911
  • OTHER PROGRAM SERVICES: EXPANDED THE SEARCH AND IMPACT OF THE 74 THROUGH A POWERFUL MIX OF EDITORIAL, VIDEO, AUDIENCE DEVELOPMENT INITIATIVES, LIVE EVENTS AND MEDIA OPPORTUNITIES.
    Expenses $1,698,345

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025December 31, 2025May 15, 2026Not on file
2024December 31, 2024May 15, 2025990 on file
2023December 31, 2023May 15, 2024990 on file

IRS record

EIN
47-2788684
Tax-exempt status
501(c)(3): Charitable, religious, educational or scientific organization
Foundation status
Publicly supported organization (170(b)(1)(A)(vi))
Donations deductible (Pub 78)
Public charity, 50% deduction limit
Exempt since
2015
Accounting year ends
December
Files
Form 990 or 990-EZ
Assets (IRS master file)
$8,364,765
Income (IRS master file)
$3,186,574

Filing history

FormYear endedRevenueExpensesAssetsReturn
990December 2024$3,186,574$4,191,025$8,364,765XML
990December 2023$7,734,015$3,868,696$7,116,903XML
990December 2022$4,513,773$3,668,041$3,246,749IRS
990December 2021–––IRS
990December 2020–––IRS
990December 2018–––IRS
990December 2017–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 47-2788684).

Questions about THE 74 MEDIA INC

What is the EIN of THE 74 MEDIA INC?
The employer identification number (EIN) of THE 74 MEDIA INC is 47-2788684.
Is THE 74 MEDIA INC tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2015.
Are donations to THE 74 MEDIA INC tax-deductible?
Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
Which annual return does THE 74 MEDIA INC file?
Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
When is the next return of THE 74 MEDIA INC due?
The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
When did THE 74 MEDIA INC last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended December 2024.
Who is the principal officer of THE 74 MEDIA INC?
The 990 for the year ended December 31, 2024 names STEVE SNYDER.
Who are the officers and directors of THE 74 MEDIA INC?
The 990 for the year ended December 31, 2024 lists 11 people; 7 received compensation from the organization, the highest $257,695 (STEVEN SNYDER, CHIEF EXECUTIVE OFFICER).
How much revenue does THE 74 MEDIA INC have?
On its 990 for the year ended December 31, 2024 it reported revenue of $3,186,574, expenses of $4,191,025 and total assets of $8,364,765 at year end.

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