Nonprofit · EIN 31-1777082
GOOD PLUS FOUNDATION INC
Tax-exempt · NEW YORK, NY 10018
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $16,085,944 | $18,630,040 | -$2,544,096 | $6,585,462 | $1,637,928 | $4,947,534 |
| December 31, 2023 | 990 | $21,859,408 | $21,424,032 | $435,376 | $9,263,667 | $1,900,470 | $7,363,197 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $15,776,680
- of which government grants
- $19,000
- Program service revenue
- $128,060
- Investment income
- $181,204
- Net gain from sales of assets
- $12,910
- Other revenue
- $0
Expenses
- Grants and similar amounts paid
- $14,210,760
- Compensation of officers, directors and key employees
- $959,632
- Other salaries and wages
- $1,447,155
- Salaries, compensation and benefits (total)
- $2,802,498
- Professional fundraising fees
- $0
- Legal fees
- $7,000
- Accounting fees
- $84,974
- Occupancy
- $523,263
- Travel
- $14,371
- Depreciation
- $24,335
- Program services (functional)
- $16,637,779
- Management and general (functional)
- $1,095,979
- Fundraising (functional)
- $896,282
Balance sheet and other
- Total assets, start of year
- $9,263,667
- Total assets, end of year
- $6,585,462
- Total liabilities, end of year
- $1,637,928
- Net assets, end of year
- $4,947,534
- Land, buildings and equipment
- $15,696
- Publicly traded securities
- $2,518,122
- Net assets without donor restrictions
- $4,572,624
- Net assets with donor restrictions
- $374,910
- Gross receipts
- $18,381,903
- Employees
- 30
- Volunteers
- 3,696
- Year formed
- 2001
- State of legal domicile
- DE
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| KATHERINE E SNIDER | CEO (THRU 11/1/24) Officer | 40 | $309,170 | $34,412 |
| LAUREL P WEST | INTERIM CEO (AS OF 11/1/24) Officer | 40 | $217,720 | $38,671 |
| ABDULAI AIDOO | VP OF FINANCE & ADM Officer | 40 | $173,836 | $13,813 |
| JENNIFER MOORE | VP OF ADVANCEMENT Key employee | 40 | $165,663 | $6,347 |
| RICARDO JUSTINIANO | VP OF NATIONAL PROGRAMS & OPERATIONS Highest-paid employee | 40 | $108,432 | $23,523 |
| ALAN-MICHAEL GRAVES | SR DIR OF LEARNING/CAPACITY Highest-paid employee | 40 | $109,726 | $12,646 |
| SHELBY E MCCLELLAND | DIRECTOR OF INSTITUTIONAL GIVING Highest-paid employee | 40 | $103,355 | $9,984 |
| EMMANUEL AIDOO | DIRECTOR AND TREASURER Trustee or director, Officer | 3 | $0 | $0 |
| JENNIFER FRANKLIN | DIRECTOR AND SECRETARY Trustee or director, Officer | 3 | $0 | $0 |
| JESSICA SEINFELD | DIRECTOR, FOUNDER & CHAIR Trustee or director, Officer | 10 | $0 | $0 |
| ALI WENTWORTH | DIRECTOR Trustee or director | 1 | $0 | $0 |
| AMANDA ROTKEL | DIRECTOR (AS OF 7/24/24) Trustee or director | 2 | $0 | $0 |
| BARA TISCH | DIRECTOR Trustee or director | 1 | $0 | $0 |
| BEVERLY MILLS | DIRECTOR (THRU 9/13/24) Trustee or director | 1 | $0 | $0 |
| CONNIE VERDUCCI | DIRECTOR Trustee or director | 1 | $0 | $0 |
11 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| JASON WILLIAMS | DIRECTOR Trustee or director | 1 | $0 |
| JENNIFER GARCIA ALLEN | DIRECTOR Trustee or director | 1 | $0 |
| JENNIFER KOEN | DIRECTOR Trustee or director | 1 | $0 |
| KARA MOORE | DIRECTOR Trustee or director | 2 | $0 |
| LESLIE SIMMONS BRILLE | DIRECTOR (AS OF 10/30/24) Trustee or director | 1 | $0 |
| MARY KITCHEN | DIRECTOR Trustee or director | 1 | $0 |
| MICHAEL NISSAN | DIRECTOR Trustee or director | 1 | $0 |
| NELLE MILLER | DIRECTOR (AS OF 3/21/24) Trustee or director | 1 | $0 |
| SARAH MICHELLE GELLAR | DIRECTOR Trustee or director | 1 | $0 |
| STACEY BENDET EISNER | DIRECTOR Trustee or director | 1 | $0 |
| VERONICA SWANSON BEARD | DIRECTOR Trustee or director | 1 | $0 |
990 for the year ended December 31, 2023: 22 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| KATHERINE E SNIDER | CHIEF EXECUTIVE OFFICER Officer | 40 | $288,154 | $31,620 |
| LAUREL P WEST | CHIEF PROGRM & OPERATIONS OFF. Officer | 40 | $200,511 | $30,041 |
| ABDULAI AIDOO | VP OF FINANCE & ADM Officer | 40 | $173,243 | $12,795 |
| CATHRYN HARDING | VP DEVELOPMENT THRU 9/22/23 Highest-paid employee | 40 | $116,584 | $5,839 |
| ALAN-MICHAEL GRAVES | SR DIR OF LEARNING/CAPACITY Highest-paid employee | 40 | $109,291 | $11,295 |
| JESSICA SEINFELD | DIRECTOR, FOUNDER & CHAIR Trustee or director, Officer | 10 | $0 | $0 |
| MICHAEL TIEDEMANN | DIR,V CHAIR,TREAS THRU 4/28/23 Trustee or director, Officer | 3 | $0 | $0 |
| JENNIFER FRANKLIN | DIRECTOR AND SECRETARY Trustee or director, Officer | 3 | $0 | $0 |
| EMMANUEL AIDOO | DIR, TREASURER AS OF 4/28/23 Trustee or director | 3 | $0 | $0 |
| JENNIFER GARCIA ALLEN | DIRECTOR Trustee or director | 1 | $0 | $0 |
| VERONICA SWANSON BEARD | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DANIELLE DEVINE | DIRECTOR Trustee or director | 1 | $0 | $0 |
| STACEY BENDET EISNER | DIRECTOR Trustee or director | 1 | $0 | $0 |
| SARAH MICHELLE GELLAR | DIRECTOR Trustee or director | 1 | $0 | $0 |
| MARY KITCHEN | DIRECTOR Trustee or director | 1 | $0 | $0 |
| JENNIFER KOEN | DIRECTOR Trustee or director | 1 | $0 | $0 |
| KARA MOORE | DIRECTOR Trustee or director | 1 | $0 | $0 |
| MICHAEL NISSAN | DIRECTOR Trustee or director | 3 | $0 | $0 |
| BARA TISCH | DIRECTOR Trustee or director | 1 | $0 | $0 |
| CONNIE VERDUCCI | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ALI WENTWORTH | DIRECTOR Trustee or director | 1 | $0 | $0 |
| JASON WILLIAMS | DIRECTOR Trustee or director | 1 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 306 W 37TH STREET 8TH FLOOR, NEW YORK, NY 10018-2488
- In care of
- % THE ORGANIZATION
- Principal officer (990 for 2024)
- LAUREL PARKER WEST, 306 W 37TH STREET 8TH FLOOR, NEW YORK, NY 10018
- Signed the 990
- KATHERINE E SNIDER, CEO
- Phone
- (212) 736-1777
- Website
- WWW.GOODPLUSFOUNDATION.ORG
- Return prepared by
- BDO USA
Mission
SEE SCHEDULE O.
Program accomplishments
- FATHERHOOD/DADS - THE GOOD+ FATHERHOOD INITIATIVE AIMS TO IMPROVE THE ECONOMIC SELF-SUFFICIENCY OF FATHERS, CREATE A COMMUNITY OF SUPPORT FOR LOW-INCOME, CUSTODIAL AND NON-CUSTODIAL FATHERS, AND PROMOTE FATHER ENGAGEMENT STRATEGIES THAT INCORPORATE FATHERS AND FATHER FIGURES IN CHILD DEVELOPMENT AND PARENTING. PROGRAM PARTNERS HAVE ACCESS TO IN-KIND DONATIONS, TECHNICAL SUPPORT THROUGH THE TRAINING ACADEMY, AND FAMILY CASH GRANTS. IN 2024, GOOD+ TRAINED 5,799 SOCIAL WORKERS, NURSE HOME VISITORS, CASEWORKERS, AND ADMINISTRATORS IN 16 STATES BEYOND NY AND CA (AZ, CO, CT, DC, FL, NH, NJ, OH, OR, PA, SC, TX, NV, OK AND WA) AND DELIVERED 5 KEYNOTE ADDRESSES AND 9 VIRTUAL WORKSHOPS FOR NATIONAL CONVENINGS ON FATHERS ENGAGEMENT AND TRAUMA-INFORMED CARE. GOOD+ ALSO PROVIDED 26 TECHNICAL ASSISTANCE SESSIONS AND ARE COLLABORATING WITH NYC'S ADMINISTRATION FOR CHILDREN'S SERVICES TO ENHANCE FATHER-FOCUSED PRACTICES.Expenses $5,956,397 · grants $4,964,516
- MOTHERS - GOOD+FOUNDATION INVESTS IN QUALITY MOTHERHOOD PROGRAMS AIMED AT IMPROVING THE ECONOMIC SELF-SUFFICIENCY OF THE FAMILY, PROVIDE POSITIVE PARENTING SUPPORT AND TRAINING, IMPROVE PRENATAL AND PERINATAL HEALTH, AND CREATE A COMMUNITY OF SUPPORT FOR LOW-INCOME MOTHERS. GOOD+ DONATED 1,897,918 ITEMS WORTH OVER $12 MILLION DOLLARS TO OUR GRANTEE PARTNERS IN 2024. DIAPERS CONTINUED TO BE AN ESSENTIAL NEED AND GOOD+ DONATED 1,005,018 DIAPERS IN 2024, BRINGING A TOTAL OF 36,937,633 DIAPERS DONATED TO FAMILIES SINCE ITS INCEPTION. GOOD+ MET 99.6% (COMPARED TO 97.7% IN 2023) OF ITS PARTNERS' CRITICAL GEAR REQUESTS, INCLUDING 1,658 STROLLERS, 1,437 PLAYPENS, 1,345 CAR SEATS, 1,030 FRONT CARRIERS, 1,014 FEEDING SEATS, 427 SAFETY GATES, AND 330 CRIBS. GOOD+ HAS NOW DONATED OVER $124 MILLION IN PRODUCT SINCE 2001.Expenses $5,040,049 · grants $4,320,258
- CRISIS INTERVENTION - GOOD+ CONTINUED TO DONATE ESSENTIAL CHILDREN'S PRODUCTS TO PROGRAMS THAT PROVIDED SERVICES FOR CHILDREN AND FAMILIES LIVING IN POVERTY AND FACING CHALLENGING CIRCUMSTANCES. IN 2024, GOOD+ GRANTED OUT $325,800 THROUGH ITS FAMILY CASH GRANT PROGRAM TO HELP FAMILIES PAY FOR GROCERIES, RENT, HOLIDAY GIFTS, MEDICINE, AND CHILDCARE.Expenses $3,544,144 · grants $3,123,744 · revenue $128,060
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 31-1777082
- Tax-exempt status
- 501(c)(3): Charitable, religious, educational or scientific organization
- Foundation status
- Publicly supported organization (170(b)(1)(A)(vi))
- Donations deductible (Pub 78)
- Public charity, 50% deduction limit
- Exempt since
- 2001
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Human services (P60)
- Assets (IRS master file)
- $6,585,462
- Income (IRS master file)
- $18,381,903
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $16,085,944 | $18,630,040 | $6,585,462 | XML |
| 990 | December 2023 | $21,859,408 | $21,424,032 | $9,263,667 | XML |
| 990 | December 2022 | $17,337,400 | $16,163,698 | $7,447,670 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2019 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 31-1777082).
Questions about GOOD PLUS FOUNDATION INC
- What is the EIN of GOOD PLUS FOUNDATION INC?
- The employer identification number (EIN) of GOOD PLUS FOUNDATION INC is 31-1777082.
- Is GOOD PLUS FOUNDATION INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2001.
- Are donations to GOOD PLUS FOUNDATION INC tax-deductible?
- Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
- Which annual return does GOOD PLUS FOUNDATION INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of GOOD PLUS FOUNDATION INC due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did GOOD PLUS FOUNDATION INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of GOOD PLUS FOUNDATION INC?
- The 990 for the year ended December 31, 2024 names LAUREL PARKER WEST.
- Who are the officers and directors of GOOD PLUS FOUNDATION INC?
- The 990 for the year ended December 31, 2024 lists 26 people; 7 received compensation from the organization, the highest $309,170 (KATHERINE E SNIDER, CEO (THRU 11/1/24)).
- How much revenue does GOOD PLUS FOUNDATION INC have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $16,085,944, expenses of $18,630,040 and total assets of $6,585,462 at year end.
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