Nonprofit · EIN 26-2477706
MARKETUMBRELLA ORG
Tax-exempt · NEW ORLEANS, LA 70118
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $4,383,076 | $2,216,545 | $2,166,531 | $4,239,850 | $308,482 | $3,931,368 |
| December 31, 2023 | 990 | $1,519,219 | $2,079,658 | -$560,439 | $2,123,387 | $358,550 | $1,764,837 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $4,183,686
- of which government grants
- $3,861,506
- Program service revenue
- $177,268
- Investment income
- $28,216
- Net income from fundraising events
- -$12,576
- Other revenue
- -$6,094
Expenses
- Grants and similar amounts paid
- $469,486
- Compensation of officers, directors and key employees
- $86,031
- Other salaries and wages
- $669,269
- Salaries, compensation and benefits (total)
- $891,191
- Professional fundraising fees
- $0
- Legal fees
- $102
- Accounting fees
- $70,731
- Occupancy
- $55,254
- Travel
- $27,507
- Depreciation
- $4,247
- Program services (functional)
- $1,792,006
- Management and general (functional)
- $415,305
- Fundraising (functional)
- $9,234
Balance sheet and other
- Total assets, start of year
- $2,123,387
- Total assets, end of year
- $4,239,850
- Total liabilities, end of year
- $308,482
- Net assets, end of year
- $3,931,368
- Land, buildings and equipment
- $10,306
- Net assets without donor restrictions
- $680,749
- Net assets with donor restrictions
- $3,250,619
- Gross receipts
- $4,397,678
- Employees
- 19
- Volunteers
- 60
- Year formed
- 2008
- State of legal domicile
- LA
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| ANGELINA HARRISON | EXECUTIVE DIRECTOR Officer | 40 | $86,031 | $24,140 |
| ELISA MUNOZ-MILLER | PRESIDENT Trustee or director, Officer | 2 | $0 | $0 |
| AVERY CORENSWET | VICE PRESIDENT Trustee or director, Officer | 2 | $0 | $0 |
| AMY CORCORAN | TREASURER Trustee or director, Officer | 2 | $0 | $0 |
| ELENI SALLINGER | SECRETARY Trustee or director, Officer | 2 | $0 | $0 |
| CAROLINE GRAY | DIRECTOR Trustee or director | 2 | $0 | $0 |
| SARA LEWIS | DIRECTOR Trustee or director | 2 | $0 | $0 |
| SHARON COURTNEY | DIRECTOR Trustee or director | 2 | $0 | $0 |
| EDWARD JURGIELEWICZ III | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ESTEBAN GERHSANIK | DIRECTOR Trustee or director | 2 | $0 | $0 |
| JACOB YOUNG | DIRECTOR Trustee or director | 2 | $0 | $0 |
| LINDSEY NAVARRO | DIRECTOR Trustee or director | 2 | $0 | $0 |
| KHAI NGUYEN | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ASHLEY WEBER | DIRECTOR Trustee or director | 2 | $0 | $0 |
| DAVID BAKER | DIRECTOR Trustee or director | 2 | $0 | $0 |
1 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| RUSTY GAUDE | DIRECTOR Trustee or director | 2 | $0 |
990 for the year ended December 31, 2023: 18 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| ANGELINA HARRISON | INTERIM EXECUTIVE DIRECTOR Officer | 40 | $89,042 | $17,416 |
| CORDELIA HEANEY | PAST EXECUTIVE DIRECTOR Officer | 40 | $21,407 | $990 |
| ELISA MUNOZ-MILLER | PRESIDENT Trustee or director, Officer | 2 | $0 | $0 |
| AVERY CORENSWET | VICE PRESIDENT Trustee or director, Officer | 2 | $0 | $0 |
| AMY CORCORAN | TREASURER Trustee or director, Officer | 2 | $0 | $0 |
| ELENI SALLINGER | SECRETARY Trustee or director, Officer | 2 | $0 | $0 |
| DAVID WALLER | DIRECTOR Trustee or director | 2 | $0 | $0 |
| CAROLINE GRAY | DIRECTOR Trustee or director | 2 | $0 | $0 |
| SARA LEWIS | DIRECTOR Trustee or director | 2 | $0 | $0 |
| SHARON COURTNEY | DIRECTOR Trustee or director | 2 | $0 | $0 |
| EDWARD JURGIELEWICZ III | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ESTEBAN GERHSANIK | DIRECTOR Trustee or director | 2 | $0 | $0 |
| JACOB YOUNG | DIRECTOR Trustee or director | 2 | $0 | $0 |
| LINDSEY NAVARRO | DIRECTOR Trustee or director | 2 | $0 | $0 |
| KHAI NGUYEN | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ASHLEY WEBER | DIRECTOR Trustee or director | 2 | $0 | $0 |
| DAVID BAKER | DIRECTOR Trustee or director | 2 | $0 | $0 |
| RUSTY GAUDE | DIRECTOR Trustee or director | 2 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 200 BROADWAY ST STE 107, NEW ORLEANS, LA 70118-3578
- In care of
- % RICHARD MCCARTHY
- Principal officer (990 for 2024)
- ANGELINA HARRISON, 200 BROADWAY 107, NEW ORLEANS, LA 70118
- Signed the 990
- ANGELINA HARRISON, EXECUTIVE DIRECTOR
- Phone
- (504) 861-4485
- Website
- MARKETUMBRELLA.ORG
- Return prepared by
- WEGMANN DAZET APC
Mission
BY LEARNING, SHARING AND GROWING, MARKETUMBRELLA.ORG (MUO) CULTIVATES COMMUNITY MARKETS THAT UTILIZE LOCAL RESOURCES TO BOLSTER AUTHENTIC LOCAL TRADITIONS. MUO BELIEVES THAT AMBITIOUS SOCIAL, HEALTH, ENVIRONMENTAL AND FINANCIAL GOALS ARE ACHIEVED IF TRUST AND RESPECT ARE PRESENT. MUO'S PROGRAMS INVOLVE ASSISTING OTHER MARKETS TO MEASURE THEIR OWN ECONOMIC IMPACT USING THEIR OWN DEVELOPED TOOLS, HOSTING WORKSHOPS IN DEVELOPING FUNDING STRATEGIES AND BEST PRACTICES, AND LAUNCHING AND CONDUCTING A NUMBER OF PROGRAMS THAT TARGET SPECIFIC AGRICULTURALLY BASED ENTERPRISES. MUO SERVES BOTH RESEARCH AND PRACTITIONER BY TESTING THEORIES ABOUT PUBLIC MARKETS VIA THE OPERATION OF ITS LONGEST RUNNING PROGRAM, THE CRESCENT CITY FARMERS MARKET.
Program accomplishments
- CRESCENT CITY FARMERS MARKET (CCFM) IS THE HALLMARK PROJECT FOR MUO, WHERE STAFF AND LOCAL VENDORS PROVIDE A PROFESSIONALLY RUN FARMERS MARKET WITH THREE WEEKLY MARKETS IN ORLEANS PARISH. THROUGH NUTRITION INCENTIVE AND EDUCATION PROGRAMS, CCFM ENSURES THAT EVERYONE FROM KIDS TO SENIORS HAS ACCESS TO HEALTHY LOCAL FOODS. THE CCFM IS INSTRUMENTAL IN BRINGING THE COMMUNITY TOGETHER WITH LOCAL FOOD PRODUCERS AS THEY SHARE INFORMATION AND TRANSACT BUSINESS.Expenses $86,427
- MARKET MATCH - MUO BELIEVES FARMERS MARKETS SHOULD BENEFIT FARMERS, SHOPPERS, AND THE WIDER COMMUNITY. THROUGH MARKET MATCH, MUO OFFERS INCENTIVES TO CONSUMERS WITH HIGH NEED TO PURCHASE THE BEST LOCAL PRODUCE AVAILABLE AT MUO MARKETS AND AT PARTNER RETAILERS ACROSS NEW ORLEANS. MUO'S PROGRAM GREAUX THE GOOD FURTHER EXPANDS THE REACH OF NUTRITION INCENTIVES TO DIRECT-TO-CONSUMER OUTLETS ACROSS LOUISIANA.Expenses $984,240 · grants $265,163
- GREAUX THE GOOD LOUISIANA GIVES DIRECT-TO-CONSUMER FOOD PURVEYORS (SUCH AS FARMERS MARKETS, FARM STANDS, AND PRODUCE STANDS) THE OPPORTUNITY TO CREATE OR EXPAND NUTRITION INCENTIVE PROGRAMS SUCH AS A SUPPLEMENTAL NUTRITION ASSISTANCE PROGRAM (SNAP) OR FARMERS MARKET NUTRITION PROGRAM (FMNP).Expenses $285,939
- LOCAL AGRICULTURE MARKET PROGRAM ARE USDA FUNDED GRANTS UTILIZED TO AID IN THE SUPPORT AND PROMOTION OF DIRECT PRODUCER-TO-CONSUMER MARKETING PROJECTS SUCH AS FARMERS MARKETS, COMMUNITY-SUPPORTED AGRICULTURE PROGRAMS, ROADSIDE STANDS, AND AGRITOURISM.EDUCATION AND ADVOCACY MUO CONDUCTS GRASSROOTS EDUCATION AND ADVOCACY TO IMPROVE OPPORTUNITIES FOR PEOPLE TO ACCESS HEALTHY FOOD IN THEIR COMMUNITIES.Expenses $435,400 · grants $204,323
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 26-2477706
- Tax-exempt status
- 501(c)(3): Charitable, religious, educational or scientific organization
- Foundation status
- Publicly supported organization (170(b)(1)(A)(vi))
- Donations deductible (Pub 78)
- Public charity, 50% deduction limit
- Exempt since
- 2008
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Community improvement and capacity building (S30)
- Assets (IRS master file)
- $4,239,850
- Income (IRS master file)
- $4,397,678
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $4,383,076 | $2,216,545 | $4,239,850 | IRS |
| 990 | December 2023 | $1,519,219 | $2,079,658 | $2,123,387 | XML |
| 990 | December 2022 | $2,586,061 | $1,620,841 | $2,280,545 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
| 990 | December 2017 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 26-2477706).
Questions about MARKETUMBRELLA ORG
- What is the EIN of MARKETUMBRELLA ORG?
- The employer identification number (EIN) of MARKETUMBRELLA ORG is 26-2477706.
- Is MARKETUMBRELLA ORG tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2008.
- Are donations to MARKETUMBRELLA ORG tax-deductible?
- Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
- Which annual return does MARKETUMBRELLA ORG file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of MARKETUMBRELLA ORG due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did MARKETUMBRELLA ORG last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of MARKETUMBRELLA ORG?
- The 990 for the year ended December 31, 2024 names ANGELINA HARRISON.
- Who are the officers and directors of MARKETUMBRELLA ORG?
- The 990 for the year ended December 31, 2024 lists 16 people; 1 received compensation from the organization, the highest $86,031 (ANGELINA HARRISON, EXECUTIVE DIRECTOR).
- How much revenue does MARKETUMBRELLA ORG have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $4,383,076, expenses of $2,216,545 and total assets of $4,239,850 at year end.
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All nonprofits in NEW ORLEANS · Louisiana · Community improvement and capacity building