Nonprofit · EIN 25-1796866
VISIT HERSHEY & HARRISBURG INC
Also known as HERSHEY CAPITAL REGION VISITORS BUR
Tax-exempt · HARRISBURG, PA 17110
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| June 30, 2025 | 990 | $5,067,150 | $5,434,349 | -$367,199 | $1,506,835 | $921 | $1,505,914 |
| June 30, 2024 | 990 | $4,977,441 | $4,986,388 | -$8,947 | $1,879,711 | $634 | $1,879,077 |
Financial details: 990 for the year ended June 30, 2025
Revenue
- Contributions, gifts and grants
- $4,726,742
- of which government grants
- $4,726,742
- Program service revenue
- $161,383
- Investment income
- $156,525
- Net rental income
- $22,500
- Net gain from sales of assets
- $72,152
- Other revenue
- $22,500
Expenses
- Grants and similar amounts paid
- $0
- Compensation of officers, directors and key employees
- $132,386
- Other salaries and wages
- $1,116,882
- Salaries, compensation and benefits (total)
- $1,486,201
- Professional fundraising fees
- $0
- Legal fees
- $25,692
- Accounting fees
- $16,900
- Occupancy
- $224,577
- Travel
- $69,292
- Depreciation
- $8,876
Balance sheet and other
- Total assets, start of year
- $1,879,711
- Total assets, end of year
- $1,506,835
- Total liabilities, end of year
- $921
- Net assets, end of year
- $1,505,914
- Land, buildings and equipment
- $22,029
- Publicly traded securities
- $1,184,724
- Net assets without donor restrictions
- $1,505,914
- Gross receipts
- $5,773,360
- Employees
- 13
- Volunteers
- 50
- Year formed
- 1996
- State of legal domicile
- PA
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended June 30, 2025, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| MARY E SMITH | PRES/CEO THR Officer | 37.5 | $192,460 | $14,884 |
| SUE KUNISKY | VP OF OPERAT Highest-paid employee | 37.5 | $154,595 | $6,751 |
| GREG COOK | EXEC DIRECTO Highest-paid employee | 37.5 | $117,088 | $27,776 |
| AUDREY BIALAS | DIRECTOR OF Highest-paid employee | 37.5 | $101,850 | $11,629 |
| SHARON S MYERS | PRES./CEO Officer | 37.5 | $0 | $0 |
| LISA STOKES | IMM, PAST CH Trustee or director, Officer | 1 | $0 | $0 |
| CLINTON M CULLISON | CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| JANET ROZZI | VICE CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| MICHELLE K MCKEOWN | TREASURER Trustee or director, Officer | 1 | $0 | $0 |
| KARA LUZIK CANALE | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| MATTHEW KIDO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| LYNN DAY | DIRECTOR Trustee or director | 1 | $0 | $0 |
| BREWER LISTER | DIRECTOR Trustee or director | 1 | $0 | $0 |
| JENSINE RUSICTO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| FANIEL YEMANE | DIRECTOR Trustee or director | 1 | $0 | $0 |
2 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| DAVID BAKER | DIRECTOR Trustee or director | 1 | $0 |
| JAMIE BERGER | DIRECTOR Trustee or director | 1 | $0 |
990 for the year ended June 30, 2024: 16 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| MARY E SMITH | PRESIDENT/CE Officer | 37.5 | $203,646 | $17,811 |
| GREG COOK | EXEC DIRECTO Highest-paid employee | 37.5 | $110,991 | $33,253 |
| SUE KUNISKY | VP OF OPERAT Highest-paid employee | 37.5 | $129,906 | $5,745 |
| DAVID BAKER | DIRECTOR Trustee or director | 1 | $0 | $0 |
| KARA LUZIK CANALE | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| GEORGE CONNOR | DIRECTOR Trustee or director | 1 | $0 | $0 |
| CLINTON M CULLISON | CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| LYNN DAY | DIRECTOR Trustee or director | 1 | $0 | $0 |
| MATTHEW KIDO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| BREWER LISTER | DIRECTOR Trustee or director | 1 | $0 | $0 |
| RHONDA LAING | DIRECTOR Trustee or director | 1 | $0 | $0 |
| MICHELLE K MCKEOWN | TREASURER Trustee or director, Officer | 1 | $0 | $0 |
| JANET ROZZI | VICE CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| JENSINE RUSICTO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| LISA STOKES | IMM, PAST CH Trustee or director, Officer | 1 | $0 | $0 |
| FANIEL YEMANE | DIRECTOR Trustee or director | 1 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 3907 N FRONT ST, HARRISBURG, PA 17110-1536
- Principal officer (990 for 2024)
- SHARON S MYERS, 3211 N FRONT STREET, HARRISBURG, PA 17101
- Signed the 990
- SHARON S MYERS, PRES./CEO
- Phone
- (717) 231-7788
- Return prepared by
- BROWN PLUS
Mission
TO GENERATE ECONOMIC GROWTH AND STABILITY FOR THE PENNSYLVANIA COUNTIES OF DAUPHIN AND PERRY THROUGH THE MARKETING AND PROMOTION OF THE HERSHEY AND HARRISBURG REGION.
Program accomplishments
- PROGRAM SERVICES ARE DESIGNED TO GENERATE GROWTH AND STABILITY FOR THE PENNSYLVANIA COUNTIES OF DAUPHIN AND PERRY THROUGH MARKETING AND PROMOTION OF THE HERSHEY AND HARRISBURG REGION. THIS CAN INCLUDE THE PROMOTION OF THE MEMBER ORGANIZATIONS THAT IS FACILITATED BY REPRESENTATION AT TRADE SHOWS AND CONVENTIONS. ADDITIONAL OPPORTUNITIES ARE PROVIDED FOR PROMOTION OF MEMBER ATTRACTIONS AND ESTABLISHMENTS SUCH AS ADVERTISING IN PERIODICALS. PROGRAM SERVICES CAN ALSO INCLUDE PUBLISHING A VISITOR'S GUIDE THAT PROVIDES INFORMATION THAT IS DESIGNED TO PROMOTE AWARENESS AND PATRONAGE OF THE HISTORICAL, RECREATIONAL AND CULTURAL ATTRACTIONS AS WELL AS THE HOSPITALITY ESTABLISHMENTS OF SOUTH CENTRAL PENNSYLVANIA.
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | June 30, 2026 | November 16, 2026 | Not due yet |
| 2024 | June 30, 2025 | November 17, 2025 | 990 on file |
| 2023 | June 30, 2024 | November 15, 2024 | 990 on file |
IRS record
- EIN
- 25-1796866
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 1998
- Accounting year ends
- June
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Community improvement and capacity building (S30)
- Assets (IRS master file)
- $1,506,835
- Income (IRS master file)
- $5,773,360
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | June 2025 | $5,067,150 | $5,434,349 | $1,506,835 | XML |
| 990 | June 2024 | $4,977,441 | $4,986,388 | $1,879,711 | XML |
| 990 | June 2023 | $4,860,707 | $4,771,683 | $1,832,944 | IRS |
| 990 | June 2022 | – | – | – | IRS |
| 990 | June 2021 | – | – | – | IRS |
| 990 | June 2020 | – | – | – | IRS |
| 990 | June 2019 | – | – | – | IRS |
| 990 | June 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 25-1796866).
Questions about VISIT HERSHEY & HARRISBURG INC
- What is the EIN of VISIT HERSHEY & HARRISBURG INC?
- The employer identification number (EIN) of VISIT HERSHEY & HARRISBURG INC is 25-1796866.
- Is VISIT HERSHEY & HARRISBURG INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1998.
- Are donations to VISIT HERSHEY & HARRISBURG INC tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does VISIT HERSHEY & HARRISBURG INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of VISIT HERSHEY & HARRISBURG INC due?
- The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did VISIT HERSHEY & HARRISBURG INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended June 2025.
- Who is the principal officer of VISIT HERSHEY & HARRISBURG INC?
- The 990 for the year ended June 30, 2025 names SHARON S MYERS.
- Who are the officers and directors of VISIT HERSHEY & HARRISBURG INC?
- The 990 for the year ended June 30, 2025 lists 17 people; 4 received compensation from the organization, the highest $192,460 (MARY E SMITH, PRES/CEO THR).
- How much revenue does VISIT HERSHEY & HARRISBURG INC have?
- On its 990 for the year ended June 30, 2025 it reported revenue of $5,067,150, expenses of $5,434,349 and total assets of $1,506,835 at year end.
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All nonprofits in HARRISBURG · Pennsylvania · Community improvement and capacity building