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Nonprofit · EIN 95-4894776

NEW MORNING

Tax-exempt · COLUMBIA, SC 29201

Financials

$7.2M$10.8M2022$7.1M$8.6M2023$6.7M$6.8M2024
Revenue Expenses · by fiscal year end
Financials of NEW MORNING by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
June 30, 2025990$6,734,109$6,801,590-$67,481$4,404,180$1,050,094$3,354,086
June 30, 2024990$7,102,679$8,569,084-$1,466,405$4,569,515$1,171,147$3,398,368
June 30, 2023990$7,218,557$10,805,170-$3,586,613$5,406,589$649,367$4,757,222
Financial details: 990 for the year ended June 30, 2025

Revenue

Contributions, gifts and grants
$6,560,226
of which government grants
$3,000,000
Program service revenue
$0
Investment income
$173,883
Net gain from sales of assets
$73,815
Other revenue
$0

Expenses

Grants and similar amounts paid
$0
Compensation of officers, directors and key employees
$250,000
Other salaries and wages
$1,279,799
Salaries, compensation and benefits (total)
$2,069,655
Professional fundraising fees
$0
Legal fees
$274
Accounting fees
$11,000
Occupancy
$133,437
Travel
$8,845
Depreciation
$9,960
Program services (functional)
$6,570,015
Management and general (functional)
$231,575

Balance sheet and other

Total assets, start of year
$4,569,515
Total assets, end of year
$4,404,180
Total liabilities, end of year
$1,050,094
Net assets, end of year
$3,354,086
Land, buildings and equipment
-$6,644
Publicly traded securities
$2,307,284
Net assets without donor restrictions
$3,354,086
Gross receipts
$6,750,131
Employees
17
Year formed
2002
State of legal domicile
SC

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended June 30, 2025, highest compensation first.

NameTitleHours / weekCompensationOther / benefits
BONNIE ADAMS KAPPPRESIDENT & CEO
Trustee or director, Officer
40$250,000$96,351
ROBERT FEINSTEINBOARD MEMBER
Trustee or director
1.5$0$0
WILBUR E JOHNSON ESQBOARD CHAIR
Trustee or director, Officer
1.5$0$0
DEBORAH M WILLIAMSONBOARD MEMBER
Trustee or director
1.5$0$0
RITA CAUGHMAN ESQBOARD TREASURER
Trustee or director, Officer
1.5$0$0
JESSICA BELL S VAN DER WALBOARD MEMBER
Trustee or director
1.5$0$0
ANNE GRAHAM MASTERSBOARD MEMBER
Trustee or director
1.5$0$0
JOHN KASSEL ESQBOARD MEMBER
Trustee or director
1.5$0$0
KATHLEEN C BRADYBOARD VICE CHAIR
Trustee or director, Officer
1.5$0$0
ANTHONY J DUESLER CPA–
Key employee
0$0$0
990 for the year ended June 30, 2024: 9 people
NameTitleHours / weekCompensationOther / benefits
BONNIE ADAMS KAPPPRESIDENT & CEO
Trustee or director, Officer
40$246,154$90,038
ANNE GRAHAM MASTERSBOARD MEMBER
Trustee or director
1.5$0$0
LILLY S FILLERBOARD MEMBER
Trustee or director
1.5$0$0
DEBORAH M WILLIAMSONBOARD MEMBER
Trustee or director
1.5$0$0
JOHN KASSEL ESQBOARD MEMBER
Trustee or director
1.5$0$0
KATHLEEN C BRADYBOARD SECRETARY
Trustee or director, Officer
1.5$0$0
ROBERT KEYBOARD VICE CHAIR
Trustee or director, Officer
1.5$0$0
WILBUR E JOHNSON ESQBOARD CHAIR
Trustee or director, Officer
1.5$0$0
RITA CAUGHMAN ESQBOARD TREASURER
Trustee or director, Officer
1.5$0$0
990 for the year ended June 30, 2023: 13 people
NameTitleHours / weekCompensationOther / benefits
BONNIE ADAMS KAPPPRESIDENT & CEO
Trustee or director, Officer
40$200,000$82,489
WENDI HUFFBOARD MEMBER
Trustee or director
1.5$0$0
KATHLEEN C BRADYBOARD MEMBER
Trustee or director
1.5$0$0
JOANN TURNQUISTBOARD MEMBER
Trustee or director
1.5$0$0
JOYCE GREENBOARD MEMBER
Trustee or director
1.5$0$0
JESSICA BELL VAN DER WALBOARD MEMBER
Trustee or director
1.5$0$0
RONDA DEANBOARD MEMBER
Trustee or director
1.5$0$0
HITHA S PALEPUBOARD MEMBER
Trustee or director
1.5$0$0
ANNE GRAHAM MASTERSBOARD MEMBER
Trustee or director
1.5$0$0
WILBUR E JOHNSON ESQBOARD VICE CHAIR
Trustee or director, Officer
1.5$0$0
ROBERT KEYBOARD CHAIR
Trustee or director, Officer
1.5$0$0
RITA CAUGHMAN ESQBOARD TREASURER
Trustee or director, Officer
1.5$0$0
ANNE M SINCLAIRBOARD SECRETARY
Trustee or director, Officer
1.5$0$0

Address and contacts

Address (IRS master file)
1501 MAIN ST STE 130, COLUMBIA, SC 29201-2881
In care of
% ANTHONY J DUESLER
Principal officer (990 for 2024)
BONNIE ADAMS KAPP, 1501 MAIN STREET Ste 150, Columbia, SC 29201
Signed the 990
ANTHONY J DUESLER, Chief Financial Officer
Phone
(803) 929-0088

Mission

New Mornings mission is to transform healthcare in partnership with communities, providers, and patients to ensure that everyone can obtain high-quality sexual and reproductive health services.

990 for the year ended June 30, 2025

Program accomplishments

  • THE SOUTH CAROLINA INITIATIVE CHOOSE WELL: To effect significant change, New Morning is serving as the backbone organization for the largest coordinated contraceptive access effort in our states history. Its an alignment of South Carolina organizations with the shared vision to reduce unintended pregnancies and create a healthier South Carolina.
    Expenses $6,570,015

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025June 30, 2026November 16, 2026Not due yet
2024June 30, 2025November 17, 2025990 on file
2023June 30, 2024November 15, 2024990 on file

IRS record

EIN
95-4894776
Tax-exempt status
501(c)(3): Charitable, religious, educational or scientific organization
Foundation status
Supporting organization, Type I
Donations deductible (Pub 78)
Supporting organization, 50% limit
Exempt since
2002
Accounting year ends
June
Files
Form 990 or 990-EZ
Assets (IRS master file)
$4,404,180
Income (IRS master file)
$6,750,131

Filing history

FormYear endedRevenueExpensesAssetsReturn
990June 2025$6,734,109$6,801,590$4,404,180IRS
990June 2024$7,102,679$8,569,084$4,569,515IRS
990June 2023$7,218,557$10,805,170$5,406,589XML
990June 2022$11,179,173$11,394,755$8,704,762IRS
990June 2021–––IRS
990June 2019–––IRS
990June 2018–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 95-4894776).

Questions about NEW MORNING

What is the EIN of NEW MORNING?
The employer identification number (EIN) of NEW MORNING is 95-4894776.
Is NEW MORNING tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2002.
Are donations to NEW MORNING tax-deductible?
Yes. It is listed in IRS Publication 78 (Supporting organization, 50% limit).
Which annual return does NEW MORNING file?
Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
When is the next return of NEW MORNING due?
The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
When did NEW MORNING last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended June 2025.
Who is the principal officer of NEW MORNING?
The 990 for the year ended June 30, 2025 names BONNIE ADAMS KAPP.
Who are the officers and directors of NEW MORNING?
The 990 for the year ended June 30, 2025 lists 10 people; 1 received compensation from the organization, the highest $250,000 (BONNIE ADAMS KAPP, PRESIDENT & CEO).
How much revenue does NEW MORNING have?
On its 990 for the year ended June 30, 2025 it reported revenue of $6,734,109, expenses of $6,801,590 and total assets of $4,404,180 at year end.

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