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Nonprofit · EIN 94-2733935

CREATE CA

Tax-exempt · PASADENA, CA 91105

Financials

$1.8M$2M2023$2.2M$1.9M2024$1.6M$1.6M2025
Revenue Expenses · by fiscal year end
Financials of CREATE CA by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
December 31, 2025990$1,593,594$1,612,027-$18,433$3,532,182$192,796$3,339,386
December 31, 2024990$2,172,422$1,896,912$275,510$3,566,049$208,230$3,357,819
December 31, 2023990$1,754,279$2,044,065-$289,786$3,322,988$240,679$3,082,309
Financial details: 990 for the year ended December 31, 2025

Revenue

Contributions, gifts and grants
$1,499,545
of which government grants
$25,148
Program service revenue
$34,875
Investment income
$70,836
Net income from fundraising events
-$12,011
Other revenue
-$11,662

Expenses

Grants and similar amounts paid
$69,000
Compensation of officers, directors and key employees
$304,136
Other salaries and wages
$583,971
Salaries, compensation and benefits (total)
$1,037,873
Professional fundraising fees
$0
Legal fees
$4,265
Accounting fees
$14,560
Occupancy
$30,165
Travel
$33,216
Depreciation
$6,568
Program services (functional)
$996,145
Management and general (functional)
$323,975
Fundraising (functional)
$291,907

Balance sheet and other

Total assets, start of year
$3,566,049
Total assets, end of year
$3,532,182
Total liabilities, end of year
$192,796
Net assets, end of year
$3,339,386
Land, buildings and equipment
$14,254
Net assets without donor restrictions
$1,771,676
Net assets with donor restrictions
$1,567,710
Gross receipts
$1,616,239
Employees
12
Volunteers
26
Year formed
1988
State of legal domicile
CA

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended December 31, 2025, highest compensation first.

NameTitleHours / weekCompensationOther / benefits
Veronica AlvarezExecutive Dir.
Officer
40$183,301$30,026
Jennifer C WongDeputy Director40$125,430$15,534
Abraham FloresDeputy Director40$124,898$8,966
Amber Collins-Lopez Fin OpsDirector
Officer
35$85,489$4,274
Elda Pineda TreasurerDirector
Trustee or director, Officer
2$0$0
Cyrus Wadia ChairDirector
Trustee or director, Officer
2$0$0
Jesus Holguin Vice ChairDirector
Trustee or director, Officer
2$0$0
Jaylena Lomenech SecretaryDirector
Trustee or director
2$0$0
Ed HonowitzDirector
Trustee or director
2$0$0
Jeannine FloresDirector
Trustee or director
2$0$0
Mariana Astorga-AlmanzaDirector
Trustee or director
2$0$0
Aldo RamirezDirector
Trustee or director
2$0$0
Mark SlavkinDirector
Trustee or director
2$0$0
Jason SpencerDirector
Trustee or director
2$0$0
Carrie HahnelDirector
Trustee or director
2$0$0
2 more people on this return
NameTitleHours / weekCompensation
Merryl GoldbergDirector
Trustee or director
2$0
Karen WilliamsDirector
Trustee or director
2$0
990 for the year ended December 31, 2024: 18 people
NameTitleHours / weekCompensationOther / benefits
Jessica Mele InterimExecutive Dir.
Officer
40$154,275$0
Jennifer C WongDeputy Director40$124,575$15,642
Abraham FloresDeputy Director40$121,303$6,065
Veronica AlvarezExecutive Dir.
Officer
40$49,759$5,023
Elda Pineda DirTreasurer
Trustee or director, Officer
2$0$0
Cyrus Wadia ChairDirector
Trustee or director, Officer
2$0$0
Jesus Holguin Vice ChairSecretary
Trustee or director, Officer
2$0$0
Jaylena Lomenech SecretaryDirector
Trustee or director
2$0$0
Ed HonowitzDirector
Trustee or director
2$0$0
Jeannine FloresDirector
Trustee or director
2$0$0
Mariana Astorga-AlmanzaDirector
Trustee or director
2$0$0
Aldo RamirezDirector
Trustee or director
2$0$0
Paul RichmanDirector
Trustee or director
2$0$0
Mark SlavkinDirector
Trustee or director
2$0$0
Jason SpencerDirector
Trustee or director
2$0$0
Carrie HahnelDirector
Trustee or director
2$0$0
Merryl GoldbergDirector
Trustee or director
2$0$0
Karen WilliamsDirector
Trustee or director
2$0$0
990 for the year ended December 31, 2023: 18 people
NameTitleHours / weekCompensationOther / benefits
Thomas DeCaignyExecutive Dir.
Officer
43$168,275$17,589
Jennifer C WongDeputy Director0$120,991$13,760
Abraham FloresPolicy Director0$117,732$5,575
Jessica Mele InterimExecutive Dir.
Officer
0$15,675$0
Elda Pineda DirTreasurer
Trustee or director, Officer
2$0$0
Jeannine Flores ChairDirector
Trustee or director, Officer
2$0$0
Jesus Holguin DirSecretary
Trustee or director, Officer
2$0$0
Merryl GoldbergDirector
Trustee or director
2$0$0
Ed HonowitzDirector
Trustee or director
2$0$0
Jaylena LomenechDirector
Trustee or director
2$0$0
Mariana Astorga-AlmanzaDirector
Trustee or director
2$0$0
Aldo RamirezDirector
Trustee or director
2$0$0
Paul RichmanDirector
Trustee or director
2$0$0
Mark SlavkinDirector
Trustee or director
2$0$0
Jason SpencerDirector
Trustee or director
2$0$0
William TisdaleDirector
Trustee or director
2$0$0
Cyrus WadiaDirector
Trustee or director
2$0$0
Karen WilliamsDirector
Trustee or director
2$0$0

Address and contacts

Address (IRS master file)
85 S GRAND AVE, PASADENA, CA 91105-1602
Principal officer (990 for 2025)
Veronica Alvarez, 85 South Grand Ave, Pasadena, CA 91105
Signed the 990
Veronica Alvarez, Executive Director
Phone
(626) 578-9315
Return prepared by
Cook & Company A Prof Actcy Corporation

California records

California keeps its own records of charities and corporations. Search them by EIN 94-2733935 or by the name CREATE CA.

Attorney General, Registry of Charities and Fundraisers
Registration status and filed reports (CT-TR-1, RRF-1)

Mission

Create CA advocates for high-quality arts education for all students by providing policy expertise and mobilizing a statewide network of advocates and allied partners.

990 for the year ended December 31, 2025

Program accomplishments

  • Public Will, Data & Other Programs: Create CA continues to advance a statewide public will strategy to increase awareness of and support for arts education across California. This work focuses on elevating the importance of arts education and making policy and funding issuesparticularly those related to Proposition 28: The Arts and Music in Schools Act accessible and understandable to a broad public audience of almost 80,000 subscribers across our social media channels. See Schedule O for more information.
    Expenses $478,302 · revenue $15,000
  • Arts Now: Create CAs Arts Now program provides professional development and coalition-building opportunities for arts advocates across 35 counties throughout California. During this period, Arts Now programming focused on supporting local advocates as schools and districts implemented Proposition 28: The Arts and Music in Schools Act. Through flexible synchronous and asynchronous training opportunities, the program equipped advocates with tools to support effective local implementation of Prop 28. See Schedule O for more information.
    Expenses $357,898 · grants $69,000 · revenue $1,500
  • Student Engagement: Create CA continues to engage and train student advocates through Student Arts Advocacy Day and the Youth Advisory Council ensuring that the organizations work continues to reflect the perspectives of the young people most impacted by arts education policy and programs. See Schedule O for more information.
    Expenses $159,945 · revenue $18,375

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025December 31, 2025May 15, 2026990 on file
2024December 31, 2024May 15, 2025990 on file
2023December 31, 2023May 15, 2024990 on file

IRS record

EIN
94-2733935
Tax-exempt status
501(c)(3): Charitable, religious, educational or scientific organization
Foundation status
Publicly supported organization (170(b)(1)(A)(vi))
Donations deductible (Pub 78)
Public charity, 50% deduction limit
Exempt since
1988
Accounting year ends
December
Files
Form 990 or 990-EZ
Assets (IRS master file)
$3,532,182
Income (IRS master file)
$1,616,239

Filing history

FormYear endedRevenueExpensesAssetsReturn
990December 2025$1,593,594$1,612,027$3,532,182XML
990December 2024$2,172,422$1,896,912$3,566,049XML
990December 2023$1,754,279$2,044,065$3,322,988XML
990December 2022$1,201,466$1,759,764$3,531,542IRS
990December 2021$270,147$384,383$4,071,285IRS
990September 2021–––IRS
990September 2020–––IRS
990September 2019–––IRS
990September 2018–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 94-2733935).

Questions about CREATE CA

What is the EIN of CREATE CA?
The employer identification number (EIN) of CREATE CA is 94-2733935.
Is CREATE CA tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 1988.
Are donations to CREATE CA tax-deductible?
Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
Which annual return does CREATE CA file?
Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
When is the next return of CREATE CA due?
The return for tax year 2026 (the year ending December 31, 2026) is due May 17, 2027. Form 8868 extends it by six months; the 990-N cannot be extended.
When did CREATE CA last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended December 2025.
Who is the principal officer of CREATE CA?
The 990 for the year ended December 31, 2025 names Veronica Alvarez.
Who are the officers and directors of CREATE CA?
The 990 for the year ended December 31, 2025 lists 17 people; 4 received compensation from the organization, the highest $183,301 (Veronica Alvarez, Executive Dir.).
How much revenue does CREATE CA have?
On its 990 for the year ended December 31, 2025 it reported revenue of $1,593,594, expenses of $1,612,027 and total assets of $3,532,182 at year end.

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