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Nonprofit · EIN 83-1810303

PUSHING FOR PINK

Tax-exempt (reinstated) · VAN NUYS, CA 91406

Financials

$79K$97K2023$44K$79K2024
Revenue Expenses · by fiscal year end
Financials of PUSHING FOR PINK by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
December 31, 2024990$44,319$78,583-$34,264$68,276$0$68,276
December 31, 2023990$79,439$96,561-$17,122$112,106$0$112,106
Financial details: 990 for the year ended December 31, 2024

Revenue

Contributions, gifts and grants
$44,319
Program service revenue
$0
Investment income
$0
Other revenue
$0

Expenses

Grants and similar amounts paid
$0
Salaries, compensation and benefits (total)
$0
Professional fundraising fees
$0
Occupancy
$14,400
Program services (functional)
$26,078
Management and general (functional)
$18,770
Fundraising (functional)
$33,735

Balance sheet and other

Total assets, start of year
$112,106
Total assets, end of year
$68,276
Total liabilities, end of year
$0
Net assets, end of year
$68,276
Land, buildings and equipment
$1,020
Net assets without donor restrictions
$68,276
Gross receipts
$44,319
Employees
0
Volunteers
3
Year formed
2018
State of legal domicile
CA

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended December 31, 2024, highest compensation first.

NameTitleHours / weekCompensation
MATHEW MATTHEWSPRESIDENT AND EXECUTIVE DIRECTOR
Officer
40$0
GARY ROGERSSECRETARY
Officer
2$0
ALICIA SIERRATREASURER
Officer
2$0
990 for the year ended December 31, 2023: 3 people
NameTitleHours / weekCompensation
ALICIA SIERRATREASURER
Officer
2$0
GARY ROGERSSECRETARY
Officer
2$0
MATHEW MATTHEWSPRESIDENT AND EXECUTIVE DIREC
Officer
40$0

Address and contacts

Address (IRS master file)
7647 HAYVENHURST AVE UNIT40, VAN NUYS, CA 91406-1724
In care of
% MATHEW MATTHEWS
Mailing address (990-N for 2020)
3868 S Centinela ave, Los Angeles CA 90066
Principal officer (990 for 2024)
MATHEW MATTHEWS, 16213 ARMSTEAD ST, GRANADA HILLS, CA 91344
Principal officer (990-N for 2020)
Mathew Matthews-James, 3868 S Centinela ave, Los Angeles CA 90066
Signed the 990
MATHEW MATTHEWS, PRESIDENT & EXECUTIVE DIR
Phone
(818) 431-7555
Return prepared by
AndreReeseBiz - TARALS LLC

California records

California keeps its own records of charities and corporations. Search them by EIN 83-1810303 or by the name PUSHING FOR PINK.

Attorney General, Registry of Charities and Fundraisers
Registration status and filed reports (CT-TR-1, RRF-1)

Mission

OUR GOAL IS TO WASH AWAY THE FEELINGS OF SEPARATION AND LONELINESS THAT COME WITH WATCHING SOMEONE YOU LOVE BATTLE CANCER. OUR METHOD IS TO HOST FUNDRAISING EVENTS IN CELEBRATION OF LOVED ONES WHO HAVE WON, LOST OR ARE CURRENTLY BATTLING BREAST CANCER.

990 for the year ended December 31, 2024

Program accomplishments

  • PUSHING FOR PINK IS A 501 (C)(3) TAX-EXEMPT NON-PROFIT ORGANIZATION FOUNDED BY GARY ROGERS AND MATHEW MATTHEWS. IN 2015 P4P WAS CREATED IN AN ATTEMPT TO NURTURE THE GROWTH OF BREAST CANCER AWARENESS AND PHILANTHROPY AMONGST YOUNG ADULTS, STARTING WITH OUR OWN COMMUNITY OF SKATEBOARDERS. OUR GOAL IS TO WASH AWAY THE FEELINGS OF SEPARATION AND LONELINESS THAT COME WITH WATCHING SOMEONE YOU LOVE BATTLE CANCER. OUR METHOD IS TO HOST FUNDRAISING EVENTS IN CELEBRATION OF LOVED ONES WHO HAVE WON, LOST OR ARE CURRENTLY BATTLING BREAST CANCER.
    Expenses $26,078

What it must file and when

IRS records say it files Form 990-N (e-Postcard). Gross receipts normally $50,000 or less. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025December 31, 2025May 15, 2026Not on file
2024December 31, 2024May 15, 2025990 on file
2023December 31, 2023May 15, 2024990 on file

IRS record

EIN
83-1810303
Tax-exempt status
501(c)(3): Charitable, religious, educational or scientific organization
Foundation status
Publicly supported organization (509(a)(2))
Donations deductible (Pub 78)
Public charity, 50% deduction limit
Exempt since
2025
Accounting year ends
December
Files
Form 990-N (e-Postcard)
Assets (IRS master file)
$68,276
Income (IRS master file)
$44,319

Revocation and reinstatement

Exemption revoked
May 15, 2025
Posted by the IRS
August 12, 2025
Reinstated
Effective May 15, 2025

From the IRS automatic revocation list: organizations that did not file a required return or e-Postcard for three consecutive years.

Filing history

FormYear endedRevenueExpensesAssetsReturn
990December 2024$44,319$78,583$68,276IRS
990December 2023$79,439$96,561$112,106IRS
990December 2021–––IRS
990-N for 2020
Officer: Mathew Matthews-James
December 31, 2020≤ $50,000 receipts––e-Postcard

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 83-1810303).

Questions about PUSHING FOR PINK

What is the EIN of PUSHING FOR PINK?
The employer identification number (EIN) of PUSHING FOR PINK is 83-1810303.
Is PUSHING FOR PINK tax-exempt?
Yes. The IRS revoked its exemption on May 15, 2025 and reinstated it effective May 15, 2025.
Are donations to PUSHING FOR PINK tax-deductible?
Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
Which annual return does PUSHING FOR PINK file?
Form 990-N (e-Postcard). Gross receipts normally $50,000 or less.
When is the next return of PUSHING FOR PINK due?
The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
When did PUSHING FOR PINK last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended December 2024.
Who is the principal officer of PUSHING FOR PINK?
The 990 for the year ended December 31, 2024 names MATHEW MATTHEWS.
Who are the officers and directors of PUSHING FOR PINK?
The 990 for the year ended December 31, 2024 lists 3 people; 0 received compensation from the organization.
How much revenue does PUSHING FOR PINK have?
On its 990 for the year ended December 31, 2024 it reported revenue of $44,319, expenses of $78,583 and total assets of $68,276 at year end.

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