Nonprofit · EIN 68-0005569
SONOMA VALLEY VISITORS BUREAU
Tax-exempt · SONOMA, CA 95476
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| June 30, 2025 | 990 | $1,251,239 | $1,277,535 | -$26,296 | $1,068,829 | $33,593 | $1,035,236 |
| June 30, 2024 | 990 | $1,300,143 | $1,193,169 | $106,974 | $1,083,258 | $21,726 | $1,061,532 |
Financial details: 990 for the year ended June 30, 2025
Revenue
- Contributions, gifts and grants
- $341,892
- of which government grants
- $153,887
- Program service revenue
- $886,689
- Investment income
- $11,641
- Net income from sales of inventory
- $3,934
- Other revenue
- $11,017
Expenses
- Grants and similar amounts paid
- $0
- Other salaries and wages
- $357,705
- Salaries, compensation and benefits (total)
- $437,591
- Professional fundraising fees
- $0
- Legal fees
- $360
- Accounting fees
- $11,180
- Occupancy
- $10,382
- Travel
- $289
- Depreciation
- $1,065
- Program services (functional)
- $1,187,161
- Management and general (functional)
- $90,374
Balance sheet and other
- Total assets, start of year
- $1,083,258
- Total assets, end of year
- $1,068,829
- Total liabilities, end of year
- $33,593
- Net assets, end of year
- $1,035,236
- Land, buildings and equipment
- $14,116
- Net assets without donor restrictions
- $1,021,087
- Net assets with donor restrictions
- $14,149
- Gross unrelated business income
- $56,292
- Gross receipts
- $1,261,729
- Employees
- 9
- Volunteers
- 20
- Year formed
- 1984
- State of legal domicile
- CA
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended June 30, 2025, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| TIM ZAHNER | EXECUTIVE DI Highest-paid employee | 40 | $162,522 | $34,250 |
| GILBERT HUNT BAILIE | CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| JILL BENZIGER | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| KENDALL COMFORT | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| KARIM IKRIMAH | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| LESLI JOHN | VICE CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| DAN PARKS | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| ANGIE SANCHEZ | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| BETTINA SICHEL | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| CHRIS SORENSEN | TREASURER Trustee or director, Officer | 1 | $0 | $0 |
| JOHN TOULZE | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| ARI WEISWASSER | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| JUSTIN WILSON | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
990 for the year ended June 30, 2024: 8 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| TIM ZAHNER | EXECUTIVE DI Highest-paid employee | 40 | $156,000 | $16,239 |
| GILBERT HUNT BAILIE | PRESIDENT Trustee or director, Officer | 1 | $0 | $0 |
| JILL BENZIGER | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| KENDALL COMFORT | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| LESLI JOHN | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| DAN PARKS | DIRECTOR Trustee or director | 0.5 | $0 | $0 |
| ASHISH PATEL | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| ART WEISWASSER | TREASURER Trustee or director, Officer | 1 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 24 EAST SPAIN ST, SONOMA, CA 95476-0000
- Principal officer (990 for 2024)
- GILBERT HUNT BAILIE, 1254 BROADWAY, SONOMA, CA 95476
- Signed the 990
- TIM ZAHNER, EXECUTIVE DIRECTOR
- Phone
- (707) 996-1090
- Website
- WWW.SONOMAVALLEY.COM
- Return prepared by
- ROBERT L WITHROW CPA
California records
California keeps its own records of charities and corporations. Search them by EIN 68-0005569 or by the name SONOMA VALLEY VISITORS BUREAU.
- Attorney General, Registry of Charities and Fundraisers
- Registration status and filed reports (CT-TR-1, RRF-1)
- Secretary of State, bizfile Online
- Corporation status, entity number, agent for service
- Franchise Tax Board
- Entity status letter (state tax exemption, good standing)
Mission
TO SERVE VISITORS, MEMBERS AND THE COMMUNITY AND PROMOTING SONOMA VALLEY AS A PREMIER TRAVEL DESTINATION WITH THE PURPOSE OF ENHANCING ITS ECONOMIC VITALITY.
Program accomplishments
- THE SONOMA VALLEY VISITORS BUREAU (SVVB) IS A MEMBERSHIP ORGANIZATION THAT OPERATES TWO VISITOR CENTERS. THE VISITOR CENTERS HOST ALL BUSINESS OPERATIONS, WHICH INCLUDE DISSEMINATION OF MEMBER INFORMATION TO VISITORS AND TOURISTS, RETAIL SALES, SPONSORSHIPS, COOPERATIVE ADVERTISING, MARKETING & MEDIA PLANNING, AND MEMBER BUY-IN PROGRAMS.Expenses $1,187,161 · revenue $886,689
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | June 30, 2026 | November 16, 2026 | Not due yet |
| 2024 | June 30, 2025 | November 17, 2025 | 990 on file |
| 2023 | June 30, 2024 | November 15, 2024 | 990 on file |
IRS record
- EIN
- 68-0005569
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 1984
- Accounting year ends
- June
- Files
- Form 990 or 990-EZ
- Assets (IRS master file)
- $1,068,829
- Income (IRS master file)
- $1,261,729
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | June 2025 | $1,251,239 | $1,277,535 | $1,068,829 | IRS |
| 990 | June 2024 | $1,300,143 | $1,193,169 | $1,083,258 | IRS |
| 990 | June 2023 | $1,195,470 | $1,097,655 | $1,011,398 | IRS |
| 990 | June 2022 | – | – | – | IRS |
| 990 | June 2021 | – | – | – | IRS |
| 990 | June 2020 | – | – | – | IRS |
| 990 | June 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 68-0005569).
Questions about SONOMA VALLEY VISITORS BUREAU
- What is the EIN of SONOMA VALLEY VISITORS BUREAU?
- The employer identification number (EIN) of SONOMA VALLEY VISITORS BUREAU is 68-0005569.
- Is SONOMA VALLEY VISITORS BUREAU tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1984.
- Are donations to SONOMA VALLEY VISITORS BUREAU tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does SONOMA VALLEY VISITORS BUREAU file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of SONOMA VALLEY VISITORS BUREAU due?
- The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did SONOMA VALLEY VISITORS BUREAU last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended June 2025.
- Who is the principal officer of SONOMA VALLEY VISITORS BUREAU?
- The 990 for the year ended June 30, 2025 names GILBERT HUNT BAILIE.
- Who are the officers and directors of SONOMA VALLEY VISITORS BUREAU?
- The 990 for the year ended June 30, 2025 lists 13 people; 1 received compensation from the organization, the highest $162,522 (TIM ZAHNER, EXECUTIVE DI).
- How much revenue does SONOMA VALLEY VISITORS BUREAU have?
- On its 990 for the year ended June 30, 2025 it reported revenue of $1,251,239, expenses of $1,277,535 and total assets of $1,068,829 at year end.
Other nonprofits in SONOMA
- KHR MCNEELY FAMILY FOUNDATION EIN 93-1463652 · last filed 990-PF for 2024
- SONOMA VALLEY COMMUNITY HEALTH CENTER EIN 68-0286382 · last filed 990 for 2024
- LARRY L HILLBLOM FOUNDATION INC EIN 94-3241600 · last filed 990-PF for 2024
- BOYS & GIRLS CLUBS OF SONOMA VALLEY EIN 94-1579901 · last filed 990 for 2025
- HANNA EDUCATION CORPORATION EIN 88-2156894 · last filed 990 for 2025
- PETS LIFELINE INC EIN 94-2851279 · last filed 990 for 2024
- PRESENTATION SCHOOL EIN 91-1829138 · last filed 990 for 2025
- CALIFORNIA BUILDING PERFORMANCE CONTRACTORS ASSOCIATION EIN 94-3398412 · last filed 990 for 2024