Nonprofit · EIN 59-2395248
ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC
Also known as VISIT ORLANDO
Tax-exempt · ORLANDO, FL 32821
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $113,682,039 | $124,661,562 | -$10,979,523 | $51,505,629 | $18,288,427 | $33,217,202 |
| December 31, 2023 | 990 | $114,398,547 | $121,323,019 | -$6,924,472 | $67,583,667 | $23,386,942 | $44,196,725 |
| December 31, 2022 | 990 (amended) | $109,744,276 | $87,260,668 | $22,483,608 | $76,012,525 | $24,891,328 | $51,121,197 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $104,384,475
- of which government grants
- $104,384,475
- Program service revenue
- $7,867,652
- Investment income
- $1,246,554
- Net gain from sales of assets
- -$258
- Other revenue
- $183,358
Expenses
- Grants and similar amounts paid
- $0
- Compensation of officers, directors and key employees
- $2,573,281
- Other salaries and wages
- $15,478,660
- Salaries, compensation and benefits (total)
- $22,208,385
- Professional fundraising fees
- $0
- Legal fees
- $157,743
- Occupancy
- $1,270,444
- Travel
- $1,471,506
- Depreciation
- $510,498
Balance sheet and other
- Total assets, start of year
- $67,583,667
- Total assets, end of year
- $51,505,629
- Total liabilities, end of year
- $18,288,427
- Net assets, end of year
- $33,217,202
- Land, buildings and equipment
- $961,434
- Net assets without donor restrictions
- $33,217,202
- Gross unrelated business income
- $431,582
- Gross receipts
- $113,682,297
- Employees
- 197
- Volunteers
- 32
- Year formed
- 1983
- State of legal domicile
- FL
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| Casandra Matej | President & CEO Trustee or director, Officer | 60 | $631,746 | $61,424 |
| DANIELLE S HOLLANDER | CMO Officer | 40 | $354,832 | $45,072 |
| KRISTEN E Darby | SR VP Member Relations & Suppo Key employee | 40 | $269,390 | $39,086 |
| KEITH M SWIDER | SR VP of Finance & Business Af Key employee | 40 | $254,913 | $32,024 |
| Stan Rubins | Sr Corporate Counsel Key employee | 40 | $236,165 | $45,772 |
| STEPHANIE G NAEGELE | VP of Sales & Service Highest-paid employee | 40 | $254,952 | $22,752 |
| Kathy Brown | VP of Marketing Highest-paid employee | 40 | $216,641 | $52,279 |
| KAREN J Soto | VP of HR Highest-paid employee | 40 | $228,180 | $35,876 |
| Elaine Blazys | VP of Travel Industry Sales Highest-paid employee | 40 | $220,645 | $27,742 |
| Mario J Bass | COO (Term 6/24) Officer | 40 | $209,205 | $30,147 |
| Denise Spiegel | VP of Communications Highest-paid employee | 40 | $217,410 | $14,359 |
| Michael D Waterman | Chief Sales Officer (Term 4/24 Officer | 40 | $172,409 | $16,122 |
| Lisa Messina | Chief Sales Officer (From 8/24 Officer | 40 | $160,173 | $14,800 |
| Terry Prather | Past Chair Trustee or director, Officer | 4 | $0 | $0 |
| Barb Bowden | Chair Trustee or director, Officer | 6 | $0 | $0 |
34 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Atish Shah | Treasurer/Secretary (At-Large Trustee or director, Officer | 4 | $0 |
| Brian Comes | Past Chair Trustee or director, Officer | 4 | $0 |
| Paul S Mears III | AT-LARGE DIRECTOR Trustee or director | 4 | $0 |
| William T Dymond Jr | General Counsel Trustee or director | 4 | $0 |
| Bob Miles | Elected Director Trustee or director | 4 | $0 |
| Chris Mueller | Elected Director Trustee or director | 4 | $0 |
| Dan Giordano | At-Large Director Trustee or director | 4 | $0 |
| Chris Jaskiewicz | Elected Director Trustee or director | 4 | $0 |
| Brooke R Bonnett | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Gerald Hector | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Javier Moreno | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Karen Irwin | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Mark Tester | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Robert Agrusa | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Roseann Harrington | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Tim Giuliani | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Diana M Font | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Evelyn Cardenas | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Charlie Freeman | Chair Elect Trustee or director, Officer | 6 | $0 |
| Brad Gilmour | ELECTED DIRECTOR Trustee or director | 4 | $0 |
| David Buckalew | ELECTED DIRECTOR Trustee or director | 4 | $0 |
| John de Armas | Elected Director Trustee or director | 4 | $0 |
| Jarrod Dillon | Elected Director Trustee or director | 4 | $0 |
| Jennifer Evins | Elected Director Trustee or director | 4 | $0 |
| Steven Jamieson | Elected Director Trustee or director | 4 | $0 |
| David Lutz | Elected Director Trustee or director | 4 | $0 |
| Claudia Menezes | Elected Director Trustee or director | 4 | $0 |
| Marc Reicher | Elected Director Trustee or director | 4 | $0 |
| Sean Verney | Elected Director Trustee or director | 4 | $0 |
| Trina Gregory | At-Large Director Trustee or director | 4 | $0 |
| Erick Hawkins | At-Large Director Trustee or director | 4 | $0 |
| Anne-Marie Hayward | At-Large Director Trustee or director | 4 | $0 |
| Gerald Hector | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
| Kevin Thibault | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 |
990 for the year ended December 31, 2023: 45 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| Casandra Matej | President & CEO Trustee or director, Officer | 60 | $584,296 | $47,171 |
| Michael D Waterman | Chief Sales Officer Officer | 40 | $357,559 | $52,645 |
| DANIELLE S HOLLANDER | CMO Officer | 40 | $360,758 | $33,917 |
| Mario J Bass | Chief Operating Officer Officer | 40 | $323,963 | $46,480 |
| KRISTEN E Darby | SR VP Member Relations & Suppo Key employee | 40 | $258,689 | $37,978 |
| SHERYL R TAYLOR | VP of Member Development Highest-paid employee | 40 | $236,218 | $39,812 |
| Stan Rubins | Sr Corporate Counsel Key employee | 40 | $228,876 | $46,781 |
| KEITH M SWIDER | SR VP of Finance & Business Af Key employee | 40 | $245,190 | $30,299 |
| STEPHANIE G NAEGELE | VP of Sales & Service Highest-paid employee | 40 | $244,243 | $22,902 |
| KAREN J Soto | VP of HR Highest-paid employee | 40 | $218,594 | $35,858 |
| Elaine Blazys | VP of Travel Industry Sales Highest-paid employee | 40 | $207,889 | $29,983 |
| Denise Spiegel | VP of Communications Highest-paid employee | 40 | $208,248 | $14,456 |
| Terry Prather | Chair Trustee or director, Officer | 6 | $0 | $0 |
| Barb Bowden | Chair-Elect Trustee or director, Officer | 6 | $0 | $0 |
| Atish Shah | Treasurer/Secretary Trustee or director, Officer | 4 | $0 | $0 |
| Brian Comes | Past Chair Trustee or director, Officer | 4 | $0 | $0 |
| Paul S Mears III | AT-LARGE DIRECTOR Trustee or director | 4 | $0 | $0 |
| Charlie Freeman | Executive committee Trustee or director | 4 | $0 | $0 |
| William T Dymond Jr | General Counsel Trustee or director | 4 | $0 | $0 |
| Barbara Poma | Elected Director Trustee or director | 4 | $0 | $0 |
| Bob Miles | Elected Director Trustee or director | 4 | $0 | $0 |
| Chris Mueller | Elected Director Trustee or director | 4 | $0 | $0 |
| Claudia Menezes | Elected Director Trustee or director | 4 | $0 | $0 |
| Dan Giordano | Elected Director Trustee or director | 4 | $0 | $0 |
| Donna Dyson | Elected Director Trustee or director | 4 | $0 | $0 |
| Evan Wyant | Elected Director Trustee or director | 4 | $0 | $0 |
| Fred Sawyers | Elected Director Trustee or director | 4 | $0 | $0 |
| John de Armas | Elected Director Trustee or director | 4 | $0 | $0 |
| Robert Bray | Elected Director Trustee or director | 4 | $0 | $0 |
| Steven Jamieson | Elected Director Trustee or director | 4 | $0 | $0 |
| Thomas Steinhauer | Elected Director Trustee or director | 4 | $0 | $0 |
| Justin Williams | At-Large Directors Trustee or director | 4 | $0 | $0 |
| Chris Jaskiewicz | At-Large Directors Trustee or director | 4 | $0 | $0 |
| Brooke R Bonnett | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Gerald Hector | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Javier Moreno | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Karen Irwin | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Kevin Thibault | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Brad Gilmour | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Mark Tester | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Robert Agrusa | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Roseann Harrington | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Tim Giuliani | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Diana M Font | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Evelyn Cardenas | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
990 for the year ended December 31, 2022: 43 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| Casandra Matej | President & CEO Trustee or director, Officer | 60 | $519,435 | $48,592 |
| Michael D Waterman | Chief Sales Officer Officer | 40 | $326,356 | $49,161 |
| DANIELLE S HOLLANDER | CMO Officer | 40 | $312,974 | $35,020 |
| Randy D Singh | CFO Officer | 40 | $316,339 | $14,412 |
| KRISTEN E Darby | SR VP Member Relations & Suppo Key employee | 40 | $236,228 | $32,985 |
| ANTONETTA M CARACCIOLO | VP of Marketing Highest-paid employee | 40 | $226,798 | $33,441 |
| SHERYL R TAYLOR | VP of Member Development Highest-paid employee | 40 | $209,536 | $35,394 |
| STEPHANIE G NAEGELE | VP of Sales & Service Highest-paid employee | 40 | $220,561 | $22,061 |
| KAREN J Soto | VP of HR Highest-paid employee | 40 | $199,162 | $34,257 |
| KEITH M SWIDER | SR VP of Finance & Business Af Key employee | 40 | $202,540 | $26,687 |
| ELAINE A BLAZYS | VP of Travel Industry Sales Highest-paid employee | 40 | $187,223 | $30,241 |
| Brian Comes | Chair Trustee or director, Officer | 6 | $0 | $0 |
| Terry Prather | Chair-Elect Trustee or director, Officer | 6 | $0 | $0 |
| Harold Mills | Secretary Trustee or director, Officer | 4 | $0 | $0 |
| Barb Bowden | Treasurer Trustee or director, Officer | 4 | $0 | $0 |
| Atish Shah | Elected Director Trustee or director | 4 | $0 | $0 |
| Barbara Poma | Elected Director Trustee or director | 4 | $0 | $0 |
| Bob Miles | Elected Director Trustee or director | 4 | $0 | $0 |
| Dan Giordano | Elected Director Trustee or director | 4 | $0 | $0 |
| Donna Dyson | Elected Director Trustee or director | 4 | $0 | $0 |
| Evan Wyant | Elected Director Trustee or director | 4 | $0 | $0 |
| Fred Sawyers | Elected Director Trustee or director | 4 | $0 | $0 |
| John Arie Jr | Elected Director Trustee or director | 4 | $0 | $0 |
| Kyle Miller | Elected Director Trustee or director | 4 | $0 | $0 |
| Paul Mears III | Elected Director Trustee or director | 4 | $0 | $0 |
| Robert Bray | Elected Director Trustee or director | 4 | $0 | $0 |
| Javier Moreno | AT-LARGE DIRECTOR Trustee or director | 4 | $0 | $0 |
| Thibaut van Marcke | Elected Director Trustee or director | 4 | $0 | $0 |
| Thomas Steinhauer | Elected Director Trustee or director | 4 | $0 | $0 |
| Charlie Freeman | At-Large Directors Trustee or director | 4 | $0 | $0 |
| Justin Williams | At-Large Directors Trustee or director | 4 | $0 | $0 |
| Steven Jamieson | At-Large Directors Trustee or director | 4 | $0 | $0 |
| William A Davis | At-Large Directors Trustee or director | 4 | $0 | $0 |
| Brooke Bonnett | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Roseann Harrington | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Mark Tester | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Robert Agrusa | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Tim Giuliani | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Gerald Hector | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Diana Font | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| Evelyn Cardenas | EX-OFFICIO DIRECTOR Trustee or director | 4 | $0 | $0 |
| DONALD ENGFER | PAST CHAIR Trustee or director, Officer | 4 | $0 | $0 |
| Kevin Thibault | Ex-Officio DIRECCTOR Trustee or director | 4 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 6649 WESTWOOD BLVD STE 300, ORLANDO, FL 32821-6066
- In care of
- % AMY CADORETTE
- Principal officer (990 for 2024)
- CASANDRA MATEJ, 6277 SEA HARBOR DR 400, ORLANDO, FL 32821
- Signed the 990
- KEITH SWIDER, SENIOR VP FINANCE
- Phone
- (407) 363-5800
- Website
- WWW.VISITORLANDO.COM
- Return prepared by
- WITHUMSMITHBROWNPC
Mission
THE MISSION OF VISIT ORLANDO, AS THE INDUSTRY'S LEADER, IS TO BRAND, MARKET AND SELL THE AREA GLOBALLY AS A PREMIER LEISURE, CONVENTION AND BUSINESS DESTINATION TO GENERATE POSITIVE ECONOMIC IMPACT.
Program accomplishments
- REGISTRATION SERVICES - PROVISION OF PERSONNEL, EQUIPMENT AND RESERVATION ASSISTANCE TO CONVENTIONS SCHEDULED IN THE ORLANDO/ORANGE COUNTY AREA.
- TOURISM, CONVENTION SALES, PROMOTION - PROMOTE ORLANDO AND ORANGE COUNTY AS A DESTINATION FOR TOURISTS LOCATION FOR CONVENTIONS AND TRADE SHOWS.
- MEMBERSHIP SERVICES - PROVISION OF INFORMATION AND SCHEDULE EDUCATIONAL MEETINGS AND SEMINARS FOR MEMBERSHIP.
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 59-2395248
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 1985
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Assets (IRS master file)
- $51,505,629
- Income (IRS master file)
- $113,682,297
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $113,682,039 | $124,661,562 | $51,505,629 | IRS |
| 990 | December 2023 | $114,398,547 | $121,323,019 | $67,583,667 | XML |
| 990 | December 2022 | $109,744,276 | $87,260,668 | $76,012,525 | XML |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 59-2395248).
Questions about ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC
- What is the EIN of ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC?
- The employer identification number (EIN) of ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC is 59-2395248.
- Is ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1985.
- Are donations to ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC?
- The 990 for the year ended December 31, 2024 names CASANDRA MATEJ.
- Who are the officers and directors of ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC?
- The 990 for the year ended December 31, 2024 lists 49 people; 13 received compensation from the organization, the highest $631,746 (Casandra Matej, President & CEO).
- How much revenue does ORLANDO ORANGE COUNTY CONVENTION & VISITORS BUREAU INC have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $113,682,039, expenses of $124,661,562 and total assets of $51,505,629 at year end.
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