AMERICAN INDIGENOUS TOURISM ASSOCIATION INC

Financials

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended September 30, 2025, highest compensation first.

Address and contacts

Address (IRS master file)

5366 SNYDER AVE, CARSON CITY, NV 89701-6743

In care of

% GREAT LAKES INTER-TRIBAL COUNCIL

Principal officer (990 for 2024)

SHERRY L RUPERT, 5366 SNYDER AVE, CARSON CITY, NV 897016743

Signed the 990

SHERRY L RUPERT, CHIEF EXEC OFFICER

Phone

(505) 724-3592

Website

WWW.AMERICANINDIGENOUSTOURISM.ORG

Return prepared by

TAYLOR ROTH AND COMPANY

Mission

DEFINE, INTRODUCE, GROW AND SUSTAIN AMERICAN INDIGENOUS TOURISM THAT HONORS TRADITIONS AND VALUES.

Program accomplishments

• PARTNERSHIP DEVELOPMENT -- AIT'S PARTNERSHIP PROGRAM FACILITATES STRONG WORKING RELATIONSHIPS BETWEEN NATIVE NATIONS AND COMMUNITIES, FEDERAL AGENCIES, DESTINATION MARKETING ORGANIZATIONS AND OTHER INDUSTRY NON-PROFIT ORGANIZATIONS IN ADDRESSING HOSPITALITY-RELATED ISSUES AND FACILITATING NETWORKING OPPORTUNITIES AMONG THOSE ORGANIZATIONS. THE PROGRAM IDENTIFIES POTENTIAL PARTNERS WITH COMMON GOALS AND VALUES THAT WILL BENEFIT FROM THE ADVICE AND SKILLS OF ALL PARTNERS. AIT WORKS WITH FEDERAL AGENCIES, DESTINATION MARKETING ORGANIZATIONS AND NATIONAL NON-PROFIT ASSOCIATIONS TO BUILD PUBLIC AWARENESS OF TOURISM OPPORTUNITIES ON TRIBAL AND FEDERAL LANDS, WHICH IN TURN PRODUCES ECONOMIC BENEFITS WHILE PROVIDING NATIVE NATIONS AND COMMUNITIES WITH OPPORTUNITIES TO PERPETUATE THEIR CULTURE, HERITAGE, LANGUAGE AND CULINARY OFFERINGS.
  Expenses $1,520,282 · grants $1,068,015 · revenue $1,328,137
• COMMUNITY NAVIGATOR PROGRAM -- AS PART OF OUR ONGOING MISSION TO SUPPORT NATIVE NATIONS, AIT HAS LAUNCHED A PROGRAM AIMED AT CONNECTING INDIGENOUS COMMUNITIES ACROSS THE U.S.-PARTICULARLY THOSE AT HIGH RISK OF WILDFIRES AND CLIMATE IMPACTS-WITH FEDERAL GRANT OPPORTUNITIES. THIS INITIATIVE IS DESIGNED TO EXPAND ACCESS TO THE TOOLS AND RESOURCES NECESSARY TO ADDRESS CLIMATE IMPACTS, PROMOTE HEALTHY FORESTS AND LANDS, AND STRENGTHEN THE ECONOMIC FOUNDATIONS OF NATIVE COMMUNITIES THROUGH SUSTAINABLE RECREATION AND CULTURAL TOURISM. THROUGH A NEWLY ESTABLISHED MENTORSHIP PROGRAM, AIT GUIDES NATIVE NATIONS IN IDENTIFYING GRANT ELIGIBILITY, NAVIGATING APPLICATION PROCESSES, AND BUILDING THE CAPACITY NEEDED FOR LONG-TERM SUCCESS. BY OFFERING WORKSHOPS AND TRAININGS FOCUSED ON CLIMATE RESILIENCE AND ORGANIZATIONAL DEVELOPMENT, THE PROGRAM ADDRESSES THE PERSISTENT BARRIERS MANY INDIGENOUS COMMUNITIES FACE IN ACCESSING FEDERAL FUNDING AND INFRASTRUCTURE INVESTMENTS. THIS PROJECT REFLECTS AIT'S COMMITMENT TO BRIDGING THOSE GAPS WHILE REINFORCING TRIBAL SOVEREIGNTY AND EMPOWERING NATIVE NATIONS TO GROW RESILIENT, CULTURALLY ALIGNED TOURISM ECONOMIES ROOTED IN THE STEWARDSHIP OF HEALTHY LANDS AND FORESTS.
  Expenses $832,724
• TECHNICAL ASSISTANCE AND TRAINING -- AIT WORKS WITH THE TOURISM INDUSTRY, BUSINESSES, EDUCATIONAL INSTITUTIONS, TRIBAL PARTNERS, NON-PROFITS, NATIVE ORGANIZATIONS AND STATE AND FEDERAL PARTNERS TO IDENTIFY AND DELIVER RESPONSIVE AND RELEVANT EDUCATIONAL SUPPORT. OUR TAILORED AND PARTNERSHIP-DRIVEN TECHNICAL ASSISTANCE AND TRAINING PROGRAMS ARE THE KEY TO OUR SUPPORT OF THE DEVELOPMENT, GROWTH AND ENHANCEMENT OF INDIGENOUS TOURISM PRODUCTS. OUR PROGRAMMING INCLUDES THE AMERICAN INDIGENOUS TOURISM CONFERENCE (AITC); INTERNATIONAL MARKET READINESS TRAINING - GO INTERNATIONAL; CULTURAL HERITAGE TOURISM AND SUSTAINABLE TOURISM CERTIFICATE PROGRAMS; OUTREACH, RESOURCES, ASSESSMENT TOOLS AND BREAKING NEWS; PARTNER-BASED WEBINAR INSTRUCTION; INTERNSHIP PROGRAM AND SCHOLARSHIP PROGRAM. AIT ALSO PROVIDES INDUSTRY TRAINING THROUGH PARTICIPATION IN THEIR WEBINARS AND CONFERENCES. THESE PROGRAMS PROVIDE A CRITICAL ACCESS POINT FOR EXPANDING THE INDIGENOUS TOURISM KNOWLEDGE BASE AND EXPERTISE IN U.S. NATIVE NATIONS AND COMMUNITIES.
  Expenses $259,631 · grants $8,000 · revenue $147,346
• TRIBAL RELATIONS AND OUTREACH -- THE TRIBAL RELATIONS AND OUTREACH PROGRAM CONDUCTS DIRECT OUTREACH TO TRIBES AND NATIVE-OWNED BUSINESSES TO IDENTIFY CAPACITY AND TRAINING NEEDS AND TO INCREASE THE CONTENT ON AIT'S CONSUMER WEBSITE, DESTINATIONNATIVEAMERICA.COM (CONSUMER-FACING DESTINATION WEBSITE DEDICATED TO INDIGENOUS TOURISM) AND AIT'S PROPRIETARY DATABASE. THE TRIBAL RELATIONS AND OUTREACH PROGRAM INTRODUCES AIT RESOURCES AND PROGRAMS TO TRIBES, NATIVE-OWNED TOURISM BUSINESSES AND PARTNERS, ESPECIALLY IN THE AREAS OF PLANNING AND FUNDING FOR CULTURAL TOURISM DEVELOPMENT. DURING INTERVIEWS, THE TEAM GATHERS INFORMATION ABOUT INDIGENOUS TOURISM ATTRACTIONS AND ENCOURAGES FUTURE TOURISM DEVELOPMENT. THE PROGRAM CULTIVATES STRATEGIC PARTNERSHIPS WITH AN EMPHASIS ON ESTABLISHING/ MAINTAINING RELATIONSHIPS WITH INDIGENOUS TRAVEL, TOURISM AND RECREATION STAFF; TOURISM INDUSTRY LEADERS; FEDERAL, STATE AND LOCAL GOVERNMENT AGENCIES; EDUCATIONAL INSTITUTIONS; MUSEUM PROFESSIONALS; HISTORIC PRESERVATION OFFICERS; ARTISTS AND ENTREPRENEURS. THE DESTINATIONNATIVEAMERICA.COM WEBSITE PROVIDES INSPIRATION AND INFORMATION TO TRAVEL TRADE PROFESSIONALS AND INDIVIDUAL TRAVELERS TO ASSIST THEM IN LOCATING AUTHENTIC CULTURAL HERITAGE AND INDIGENOUS TOURISM DESTINATIONS TO EXPLORE WITHIN NATIVE NATIONS AND COMMUNITIES. AIT INVITES EACH FEDERALLY RECOGNIZED TRIBE TO CLAIM AND POPULATE THEIR OWN PAGE, PROVIDING A PROFILE OF THE HISTORY, CULTURE AND EXPERIENCES THEY WISH TO SHARE. THE SITE INCLUDES A BLOG TO SHOWCASE TRENDS OR GROUPS OF SIMILAR DESTINATIONS. AIT HAS INCREASED OUTREACH TO NATIVE NATIONS AND COMMUNITIES TO ENCOURAGE THEIR PARTICIPATION AND VISITOR EXPLORATION OF INDIGENOUS ATTRACTIONS, DESTINATIONS AND EXPERIENCES. DESTINATIONNATIVEAMERICA.COM IS EVOLVING INTO A POWERFUL TOOL FOR NATIVE NATIONS AND COMMUNITIES TO PROMOTE INDIGENOUS TOURISM REGIONALLY, NATIONALLY AND INTERNATIONALLY. AIT IS ENGAGING AND TRAINING INDIGENOUS TOURISM LEADERS TO USE THIS TOOL TO PERPETUATE AND PROMOTE THEIR CULTURAL HERITAGE AND ECONOMIC SUSTAINABILITY. MARKETING AND PUBLIC RELATIONS -- AIT PROVIDES OUTREACH AND MARKETING SUPPORT TO EXPAND THE IMPACT OF INDIGENOUS TOURISM DEVELOPMENT. IN THE PAST YEAR, AIT REACHED POTENTIAL TRAVELERS DOMESTICALLY AND IN NEARLY 50 COUNTRIES VIA SOCIAL MEDIA, AMERICANINDIGENOUSTOURISM.ORG AND DESTINATIONNATIVEAMERICA.COM. AIT EARNS MILLIONS OF MEDIA IMPRESSIONS ANNUALLY AND REACHES THOUSANDS OF INDIVIDUALS THROUGH E-MAIL NEWS BLASTS, WEEKLY AND MONTHLY NEWSLETTERS, AND SPEAKING ENGAGEMENTS. AIT'S REACH IS EXTENDED THROUGH A TARGETED MEDIA RELATIONS CAMPAIGN, WITH PRESS RELEASES DISTRIBUTED TO LEADING INDIGENOUS PUBLICATIONS, INCLUDING NATIVE NEWS ONLINE, NATIVE AMERICA CALLING, CHEROKEE ONE FEATHER, INDIANZ.COM AND HIGH COUNTRY NEWS, TO NAME A FEW. ADDITIONALLY, AIT TARGETS LEADING TRAVEL TRADE (TRAVEL AGENT AND TOUR OPERATOR) PUBLICATIONS, SUCH AS TRAVEL WEEKLY, TRAVELAGE WEST, TRAVELPULSE, WANDERLUST AND SKIFT TO NAME A FEW. AIT ALSO COMMUNICATES WITH LEADING CONSUMER TRAVEL WRITERS, BOTH FREELANCE AND EDITORIAL STAFF TO FURTHER GENERATE STORIES FOR INDIGENOUS TOURISM. AIT INVITES MEDIA AND THE TRAVEL TRADE OUT TO EXPERIENCE INDIGENOUS DESTINATIONS, ATTRACTIONS AND EVENTS ON CURATED FAM (FAMILIARIZATION) TOURS. VISITOR OUTREACH -- AIT PLAYS A CRITICAL ROLE IN SUPPORTING THE NATIONAL TRAVEL AND TOURISM STRATEGY TO BRING MORE VISITORS TO THE UNITED STATES, ESPECIALLY IN OUR PARTICIPATION AT DOMESTIC AND INTERNATIONAL TRADE SHOWS TO PROMOTE TOURISM IN NATIVE NATIONS AND COMMUNITIES. AIT'S VISITOR OUTREACH PROGRAM IS CRITICAL TO FULFILLING OUR MISSION AND PROMISE TO AMERICAN INDIAN TRIBES AND NATIVE COMMUNITIES. UNIQUE TO AIT, WE WORK WITH NATIVE NATIONS AND COMMUNITIES THROUGHOUT THE PROCESS OF PREPARING FOR AND ENTERING THE TOURISM MARKETPLACE. CURRENTLY, AIT PROMOTES INDIGENOUS DESTINATIONS TO VISITOR MARKETS AT INTERNATIONAL AND DOMESTIC TRAVEL TRADESHOWS, INCLUDING IPW (HELD IN ROTATING U.S. DESTINATIONS) AND GO WEST. INTERNATIONALLY, AIT ATTENDS BRAND USA'S TRAVEL WEEK (LONDON, UK). AIT ALSO CREATES INDUSTRY TOOLS LIKE THE TOP 10 INDIGENOUS EXPERIENCES AND 15 CULTURAL PROTOCOLS TO KNOW BEFORE YOU VISIT NATIVE HOMELANDS IN THE U.S.
  Expenses $277,039 · revenue $171,428

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in September, so each return is due on the 15th day of the 5th month after that.

IRS record

EIN

45-0541654

Tax-exempt status

501(c)(3): Charitable, religious, educational or scientific organization

Foundation status

Publicly supported organization (170(b)(1)(A)(vi))

Donations deductible (Pub 78)

Public charity, 50% deduction limit

Exempt since

2009

Accounting year ends

September

Files

Form 990 or 990-EZ

Category (NTEE)

Education (B60)

Assets (IRS master file)

$2,263,429

Income (IRS master file)

$3,599,647

Filing history

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 45-0541654).

Questions about AMERICAN INDIGENOUS TOURISM ASSOCIATION INC

What is the EIN of AMERICAN INDIGENOUS TOURISM ASSOCIATION INC?

The employer identification number (EIN) of AMERICAN INDIGENOUS TOURISM ASSOCIATION INC is 45-0541654.

Is AMERICAN INDIGENOUS TOURISM ASSOCIATION INC tax-exempt?

Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2009.

Are donations to AMERICAN INDIGENOUS TOURISM ASSOCIATION INC tax-deductible?

Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).

Which annual return does AMERICAN INDIGENOUS TOURISM ASSOCIATION INC file?

Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.

When is the next return of AMERICAN INDIGENOUS TOURISM ASSOCIATION INC due?

The return for tax year 2025 (the year ending September 30, 2026) is due February 16, 2027. Form 8868 extends it by six months; the 990-N cannot be extended.

When did AMERICAN INDIGENOUS TOURISM ASSOCIATION INC last file with the IRS?

The latest return in the IRS public files is the 990 for the year ended September 2025.

Who is the principal officer of AMERICAN INDIGENOUS TOURISM ASSOCIATION INC?

The 990 for the year ended September 30, 2025 names SHERRY L RUPERT.

Who are the officers and directors of AMERICAN INDIGENOUS TOURISM ASSOCIATION INC?

The 990 for the year ended September 30, 2025 lists 15 people; 1 received compensation from the organization, the highest $128,080 (SHERRY L RUPERT, CHIEF EXEC O).

How much revenue does AMERICAN INDIGENOUS TOURISM ASSOCIATION INC have?

On its 990 for the year ended September 30, 2025 it reported revenue of $3,576,311, expenses of $3,243,412 and total assets of $2,263,429 at year end.

Other nonprofits in CARSON CITY

• SOCIETY OF AMERICAN INDIAN DENTISTINC
  EIN 20-5966903 · last filed 990 for 2025
• LEGACY CHRISTIAN ACADEMY INC
  EIN 86-4006342 · last filed 990 for 2025
• WEBB EDUCATIONAL FOUNDATION
  EIN 47-5665759 · last filed 990-PF for 2024
• NEVADA ASSOCIATION OF SCHOOL SUPERINTENDENTS
  EIN 84-2480014 · last filed 990 for 2025
• MOBALIGH EDUCATION FOUNDATION
  EIN 85-2881271 · last filed 990-EZ for 2025
• SIERRA NEVADA ALLY
  EIN 85-0858979 · last filed 990-EZ for 2025
• CARSON CITY BAND ASSOCIATION INC
  EIN 26-0576771 · last filed 990-EZ for 2025
• GARY G GERLACH AND KAREN A CONNER CHARITABLE FOUNDATION INC
  EIN 36-4320866 · last filed 990-PF for 2025

All nonprofits in CARSON CITY · Nevada · Education