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Nonprofit · EIN 41-1943269

MINNESOTA INTERACTIVE MARKETING ASSOCIATION

Tax-exempt · PLYMOUTH, MN 55442

Financials

$85K$247K2023$29K$28K2024
Revenue Expenses · by fiscal year end
Financials of MINNESOTA INTERACTIVE MARKETING ASSOCIATION by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
December 31, 2024990-EZ$28,660$28,107$553$12,181$700$11,481
December 31, 2023990-EZ$84,754$246,634-$161,880$40,341$29,413$10,928
Financial details: 990-EZ for the year ended December 31, 2024

Revenue

Membership dues
$14,379
Program service revenue
$14,000
Investment income
$5
Other revenue
$276

Expenses

Compensation of officers, directors and key employees
$0
Professional fees and payments to contractors
$8,259
Printing, publications and postage
$13
Other expenses
$19,835

Balance sheet and other

Total assets, start of year
$40,341
Total assets, end of year
$12,181
Total liabilities, end of year
$700
Net assets, end of year
$11,481
Cash, savings and investments
$12,181
Gross receipts
$28,660

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990-EZ for the year ended December 31, 2024, highest compensation first.

NameTitleHours / weekCompensation
Gemma ForbushPresident6$0
Jim MartinTreasurer2$0
Amber GravesSecretary2$0
Michael WilliamsonDirector2$0
Sara RobinoDirector2$0
Natalie BoikeDirector2$0
Mike PowellDirector2$0
Nick WassenbergDirector2$0
Brian OehlerDirector2$0
990-EZ for the year ended December 31, 2023: 10 people
NameTitleHours / weekCompensation
Gemma ForbushPresident6$0
Jim MartinTreasurer2$0
Amber GravesVice President2$0
Natalie BoikeVice President2$0
Michael WilliamsonDirector2$0
Jordyn Diorio PolskiDirector2$0
Katie MackDirector2$0
Mike FetrowDirector2$0
Sara RobinoDirector2$0
Joel SwaneyDirector2$0

Address and contacts

Address (IRS master file)
4190 VINEWOOD LN N PO BOX 111, PLYMOUTH, MN 55442-1715
In care of
% TOM BORGERDING
Mailing address (990-N for 2025)
4190 Vinewood Ln N PO Box 111, Plymouth MN 55442
Principal officer (990-N for 2025)
Joel Swaney, 4190 Vinewood Ln N PO Box 111, Plymouth MN 55442
Signed the 990-EZ
Gemma Forbush, President
Phone
(952) 564-3047
Website
mima.org
Return prepared by
Barnes Givens & Barnes Ltd

Mission

TO INSPIRE & CONNECT MINNESOTA'S DIGITAL MARKETING COMMUNITY WITH INSPIRING CONTENT, SPEAKERS AND EVENTS.

990-EZ for the year ended December 31, 2024

Program accomplishments

  • 2024 accomplishments include regaining momentum with in-person workshops and keynote events following years of virtual or hybrid-focused program planning. This forward-facing strategy drew in new interest from strategic partners and sponsors and gained attendance from more than 70 people who had never attended a MIMA event prior to 2024.
  • Member-focused events included 5 unique workshops ranging from writing for digital channels, content strategy for video projects, brand strategy, digital content measurement and facilitating creative collaboration. This is in addition to monthly keynote and panel programs that included emerging industry topics such as retail media networks, disability representation, creator and influencer partnership strategies and more.
  • Our board of directors also grew, adding three new members; this growth was marked by newly established brand positioning, a refresh to the organizations website and refined process to facilitate collaboration across working groups. We also hosted an event focused on volunteer engagement and recruitment that drew over 10 new and returning individuals to formally apply as volunteers

What it must file and when

IRS records say it files Form 990-N (e-Postcard). Gross receipts normally $50,000 or less. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025December 31, 2025May 15, 2026990-N on file
2024December 31, 2024May 15, 2025990-EZ on file
2023December 31, 2023May 15, 2024990-EZ on file

IRS record

EIN
41-1943269
Tax-exempt status
501(c)(6): Business league or chamber of commerce
Donations deductible
No
Exempt since
2000
Accounting year ends
December
Files
Form 990-N (e-Postcard)

Filing history

FormYear endedRevenueExpensesAssetsReturn
990-N for 2025
Officer: Joel Swaney
December 31, 2025≤ $50,000 receipts––e-Postcard
990-EZDecember 2024$28,660$28,107$12,181IRS
990-EZDecember 2023$84,754$246,634$40,341XML
990-EZDecember 2022–––IRS
990-EZDecember 2021–––IRS
990-EZDecember 2020–––IRS
990December 2018–––IRS
990December 2017–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 41-1943269).

Questions about MINNESOTA INTERACTIVE MARKETING ASSOCIATION

What is the EIN of MINNESOTA INTERACTIVE MARKETING ASSOCIATION?
The employer identification number (EIN) of MINNESOTA INTERACTIVE MARKETING ASSOCIATION is 41-1943269.
Is MINNESOTA INTERACTIVE MARKETING ASSOCIATION tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 2000.
Are donations to MINNESOTA INTERACTIVE MARKETING ASSOCIATION tax-deductible?
No. The IRS master file says contributions to it are not deductible.
Which annual return does MINNESOTA INTERACTIVE MARKETING ASSOCIATION file?
Form 990-N (e-Postcard). Gross receipts normally $50,000 or less.
When is the next return of MINNESOTA INTERACTIVE MARKETING ASSOCIATION due?
The return for tax year 2026 (the year ending December 31, 2026) is due May 17, 2027. Form 8868 extends it by six months; the 990-N cannot be extended.
When did MINNESOTA INTERACTIVE MARKETING ASSOCIATION last file with the IRS?
The latest return in the IRS public files is the 990-N for 2025 for the year ended December 31, 2025.
Who is the principal officer of MINNESOTA INTERACTIVE MARKETING ASSOCIATION?
The 990-N for 2025 names Joel Swaney.
Who are the officers and directors of MINNESOTA INTERACTIVE MARKETING ASSOCIATION?
The 990-EZ for the year ended December 31, 2024 lists 9 people; 0 received compensation from the organization.
How much revenue does MINNESOTA INTERACTIVE MARKETING ASSOCIATION have?
On its 990-EZ for the year ended December 31, 2024 it reported revenue of $28,660, expenses of $28,107 and total assets of $12,181 at year end.

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