Nonprofit · EIN 38-3075239
MATTHEW 25 40 HEARTSIDE INC
Also known as IN THE IMAGE
Tax-exempt · GRAND RAPIDS, MI 49508
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| June 30, 2025 | 990 | $607,464 | $746,999 | -$139,535 | $1,200,929 | $7,691 | $1,193,238 |
| December 31, 2023 | 990 | $632,092 | $654,270 | -$22,178 | $1,538,501 | $18,676 | $1,519,825 |
Financial details: 990 for the year ended June 30, 2025
Revenue
- Contributions, gifts and grants
- $559,135
- Program service revenue
- $33,350
- Investment income
- $19,352
- Net income from fundraising events
- -$4,373
- Other revenue
- -$4,373
Expenses
- Grants and similar amounts paid
- $105,913
- Compensation of officers, directors and key employees
- $72,993
- Other salaries and wages
- $317,082
- Salaries, compensation and benefits (total)
- $456,332
- Professional fundraising fees
- $0
- Accounting fees
- $26,985
- Occupancy
- $68,322
- Travel
- $5,333
- Depreciation
- $25,407
- Program services (functional)
- $623,668
- Management and general (functional)
- $56,547
- Fundraising (functional)
- $66,784
Balance sheet and other
- Total assets, start of year
- $1,350,802
- Total assets, end of year
- $1,200,929
- Total liabilities, end of year
- $7,691
- Net assets, end of year
- $1,193,238
- Land, buildings and equipment
- $724,170
- Net assets without donor restrictions
- $1,193,238
- Gross receipts
- $643,938
- Employees
- 14
- Volunteers
- 1,200
- Year formed
- 1992
- State of legal domicile
- MI
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended June 30, 2025, highest compensation first.
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| ASHLEY LUBBERS | EXECUTIVE DIRECTOR Officer | 40 | $77,412 |
| MARY DOUGHERTY | SECRETARY Trustee or director, Officer | 2 | $0 |
| KEVIN SCHAFER | CHAIR Trustee or director, Officer | 2 | $0 |
| ALEX PORTER | VICE CHAIR Trustee or director, Officer | 2 | $0 |
| SARAH SMITH | BOARD MEMBER Trustee or director | 1 | $0 |
| KYLE PUNG | TREASURER Trustee or director, Officer | 2 | $0 |
| KATE WEZEMAN | BOARD MEMBER Trustee or director | 1 | $0 |
| JENNIFER KOLSTER | BOARD MEMBER Trustee or director | 1 | $0 |
| ELIZABETH WHITE-MCDONNELL | BOARD MEMBER Trustee or director | 1 | $0 |
990 for the year ended December 31, 2023: 10 people
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| ASHLEY LUBBERS | EXECUTIVE DIRECTOR Officer | 40 | $56,795 |
| ELLIOT TALON | CHAIR Trustee or director, Officer | 2 | $0 |
| MELVIN PAUL | BOARD MEMBER Trustee or director | 1 | $0 |
| MARY DOUGHERTY | SECRETARY Trustee or director, Officer | 2 | $0 |
| BEN HAWKINS | VICE CHAIR Trustee or director, Officer | 1 | $0 |
| KEVIN SCHAFER | TREASURER Trustee or director, Officer | 2 | $0 |
| TRACI ARENT-HUBBLE | BOARD MEMBER Trustee or director | 1 | $0 |
| ALEX PORTER | BOARD MEMBER Trustee or director | 1 | $0 |
| SARAH SMITH | BOARD MEMBER Trustee or director | 1 | $0 |
| KYLE PUNG | BOARD MEMBER Trustee or director | 1 | $0 |
Address and contacts
- Address (IRS master file)
- 4255 KALAMAZOO AVE SE, GRAND RAPIDS, MI 49508-3638
- In care of
- % JOHN BYL
- Principal officer (990 for 2024)
- ASHLEY LUBBERS, 4255 KALAMAZOO AVENUE SE, GRAND RAPIDS, MI 49508
- Signed the 990
- ASHLEY LUBBERS, EXECUTIVE DIRECTOR
- Phone
- (616) 456-6150
- Website
- WWW.INTHEIMAGE.ORG
- Return prepared by
- DOLINKA VANNOORD & COMPANY PLLP
Mission
TO SHOW GOD'S LOVE BY LINKING NEW AND GENTLY USED CLOTHING, HOUSEWARES, FURNITURE, APPLIANCES, AND HYGIENE ITEMS WITH PEOPLE IN NEED.
Program accomplishments
- PROVIDING NEW AND GENTLY USED CLOTHING, HOUSEWARES, FURNITURE, APPLIANCES AND HYGIENE ITEMS TO INDIVIDUALS AND FAMILIES IN NEED AT NO COST TO THEM.Expenses $258,573 · grants $105,913 · revenue $33,350
- PROVIDING NEW BACK-TO-SCHOOL SHOES TO ELEMENTARY STUDENTS ENROLLED IN KENT COUNTY SCHOOLS.Expenses $195,104
- PROVIDES PERSONAL HYGIENE ITEMS INCLUDING SHAMPOO, CONDITIONER, SOAP, DIAPERS AND WIPES TO PEOPLE IN THE COMMUNITY.Expenses $93,246
- POP-UP SHOPS ALLOW FOR SERVICE TO PEOPLE THROUGHOUT OUR COMMUNITY BY TAKING NECESSITIES TO DIFFERENT AREAS IN WEST MICHIGAN. THIS ELIMINATES THE BARRIER OF TRANSPORTATION FOR MANY PEOPLE AND ALSO ALLOWS US TO REACH NEW POPULATIONS WHO MAY BE UNFAMILIAR WITH IN THE IMAGE.Expenses $76,745
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | June 30, 2026 | November 16, 2026 | Not due yet |
| 2024 | June 30, 2025 | November 17, 2025 | 990 on file |
| 2023 | June 30, 2024 | November 15, 2024 | Check at the IRS |
IRS record
- EIN
- 38-3075239
- Tax-exempt status
- 501(c)(3): Charitable, religious, educational or scientific organization
- Foundation status
- Publicly supported organization (170(b)(1)(A)(vi))
- Donations deductible (Pub 78)
- Public charity, 50% deduction limit
- Exempt since
- 1993
- Accounting year ends
- June
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Unknown (Z99Z)
- Assets (IRS master file)
- $1,200,929
- Income (IRS master file)
- $643,938
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | June 2025 | $607,464 | $746,999 | $1,200,929 | XML |
| 990 | December 2023 | $632,092 | $654,270 | $1,538,501 | XML |
| 990 | December 2022 | $594,361 | $547,441 | $1,582,372 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 38-3075239).
Questions about MATTHEW 25 40 HEARTSIDE INC
- What is the EIN of MATTHEW 25 40 HEARTSIDE INC?
- The employer identification number (EIN) of MATTHEW 25 40 HEARTSIDE INC is 38-3075239.
- Is MATTHEW 25 40 HEARTSIDE INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 1993.
- Are donations to MATTHEW 25 40 HEARTSIDE INC tax-deductible?
- Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
- Which annual return does MATTHEW 25 40 HEARTSIDE INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of MATTHEW 25 40 HEARTSIDE INC due?
- The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did MATTHEW 25 40 HEARTSIDE INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended June 2025.
- Who is the principal officer of MATTHEW 25 40 HEARTSIDE INC?
- The 990 for the year ended June 30, 2025 names ASHLEY LUBBERS.
- Who are the officers and directors of MATTHEW 25 40 HEARTSIDE INC?
- The 990 for the year ended June 30, 2025 lists 9 people; 1 received compensation from the organization, the highest $77,412 (ASHLEY LUBBERS, EXECUTIVE DIRECTOR).
- How much revenue does MATTHEW 25 40 HEARTSIDE INC have?
- On its 990 for the year ended June 30, 2025 it reported revenue of $607,464, expenses of $746,999 and total assets of $1,200,929 at year end.
Other nonprofits in GRAND RAPIDS
- D A BLODGETT-ST JOHNS EIN 38-1358163 · last filed 990 for 2024
- MICHIGAN SOCIETY FOR HEALTH CARE ENGINEERING EIN 38-2562982 · last filed 990 for 2025
- VILLAGE WATER FILTERS INC EIN 46-4601018 · last filed 990 for 2024
- THE VAGRANCY INC EIN 46-1491041 · last filed 990-N for 2025
- VH FOUNDATION EIN 85-1376646 · last filed 990-PF for 2024
- MICHIGAN SNOWMOBILE EDUCATION AND ADVANCEMENT FUND EIN 20-2798484 · last filed 990 for 2024
- COREWELL HEALTH EIN 61-1740292 · last filed 990 for 2024
- PRIORITY HEALTH EIN 38-2715520 · last filed 990 for 2024