Nonprofit · EIN 36-5263016
THRIVING WISCONSIN INC
Tax-exempt · MADISON, WI 53716
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $7,139,589 | $6,340,123 | $799,466 | $1,565,356 | $538,083 | $1,027,273 |
| December 31, 2023 | 990 | $20,147,075 | $20,167,328 | -$20,253 | $1,612,023 | $1,307,950 | $304,073 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $7,092,568
- of which government grants
- $5,944,516
- Program service revenue
- $47,014
- Investment income
- $7
- Other revenue
- $0
Expenses
- Grants and similar amounts paid
- $4,171,744
- Compensation of officers, directors and key employees
- $127,089
- Other salaries and wages
- $515,209
- Salaries, compensation and benefits (total)
- $790,595
- Professional fundraising fees
- $0
- Legal fees
- $8,715
- Accounting fees
- $13,304
- Occupancy
- $17,493
- Travel
- $18,166
- Depreciation
- $8,121
- Program services (functional)
- $5,733,781
- Management and general (functional)
- $606,342
Balance sheet and other
- Total assets, start of year
- $1,612,023
- Total assets, end of year
- $1,565,356
- Total liabilities, end of year
- $538,083
- Net assets, end of year
- $1,027,273
- Land, buildings and equipment
- $11,505
- Net assets without donor restrictions
- $256,746
- Net assets with donor restrictions
- $770,527
- Gross receipts
- $7,139,589
- Employees
- 14
- Volunteers
- 10
- Year formed
- 1995
- State of legal domicile
- WI
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| HEIDI LUFT | EXECUTIVE DIRECTOR Officer | 40 | $86,049 | $24,191 |
| JODI WIDUCH | INTERIM EXECUTIVE DIRECTOR Officer | 20 | $16,850 | $0 |
| MARITA HERKERT-OAKLAND | PRESIDENT (THROUGH JULY) Trustee or director, Officer | 1 | $0 | $0 |
| MARY BETH PLANE | PRESIDENT Trustee or director, Officer | 1 | $0 | $0 |
| LANA WOOD | TREASURER Trustee or director, Officer | 1 | $0 | $0 |
| KATHY MULLALLY | FRC REPRESENTATIVE Trustee or director, Officer | 1 | $0 | $0 |
| RENEE ERNSTING | CCR&R REPRESENTATIVE Trustee or director, Officer | 1 | $0 | $0 |
| JOANN GRODE | DIRECTOR Trustee or director | 1 | $0 | $0 |
| AGNES RING | DIRECTOR Trustee or director | 1 | $0 | $0 |
| ANDREW TURNER | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DEB SUCHLA | DIRECTOR Trustee or director | 1 | $0 | $0 |
| APRIL HARTJES | DIRECTOR Trustee or director | 1 | $0 | $0 |
| KATE MACCRIMMON | DIRECTOR Trustee or director | 1 | $0 | $0 |
990 for the year ended December 31, 2023: 11 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| MATRICIA PATTERSON | EXECUTIVE DIRECTOR (THRU JULY) Officer | 40 | $57,966 | $6,882 |
| JODI WIDUCH | INTERIM EXECUTIVE DIRECTOR (BEG SEPT) Officer | 20 | $26,344 | $0 |
| LANA WOOD | TREASURER (BEG MID-JULY) Trustee or director, Officer | 1 | $0 | $0 |
| ANDREW TURNER | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| KATHY MULLALLY | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| MARY BETH PLANE | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| AGNES RING | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JASON WUTT | PRESIDENT (THRU JUNE) Trustee or director, Officer | 1 | $0 | $0 |
| JO ANN GRODE | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| MARITA HERKERT-OAKLAND | TREASURER (THRU MID-JULY)/PRESIDENT (BEG JULY) Trustee or director, Officer | 1 | $0 | $0 |
| RENEE ERNSTING | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 2109 S STOUGHTON RD, MADISON, WI 53716-2851
- Principal officer (990 for 2024)
- HEIDI LUFT, PO BOX 8534, MADISON, WI 53708
- Signed the 990
- HEIDI LUFT, EXECUTIVE DIRECTOR
- Phone
- (888) 713-5437
- Return prepared by
- CLIFTONLARSONALLEN LLP
Mission
WE CULTIVATE A SYSTEM OF ORGANIZATIONS AND PROFESSIONALS ACROSS WISCONSIN TO PROMOTE QUALITY, STRENGTHS-BASED, EARLY CHILDHOOD SERVICES IN ALL COMMUNITIES.
Program accomplishments
- LICENSING PREPARATION -- IN DELIVERING THESE SERVICES, SFTA ALSO PROVIDES CONTRACT MANAGEMENT, QUALITY ASSURANCE, AND PROFESSIONAL DEVELOPMENT TO OUR REGIONAL CCR&R PARTNERS. THE LONG-TERM OBJECTIVE OF THIS PROGRAM IS TO CREATE AND SUSTAIN A FIELD OF PROFESSIONALS THAT ARE QUALIFIED AND PREPARED TO PROVIDE LICENSED CHILDCARE. THE SHORT-TERM OBJECTIVE IS TO SUPPORT QUALIFIED AND COMMITTED POTENTIAL CHILDCARE PROFESSIONALS IN PREPARING FOR THE LICENSING PROCESS BY ENSURING SAFE AND HEALTHY ENVIRONMENTS ARE ARRANGED AND APPROPRIATE POLICIES ARE IN PLACE.Expenses $4,733,996 · grants $4,171,744
- PARENT EDUCATION INITIATIVE - THROUGH FUNDING FROM THE CHILD ABUSE AND NEGLECT PREVENTION BOARD, SFTA BUILDS AWARENESS AND INNOVATIVELY SUPPORTS COMMUNITIES STATEWIDE THROUGH THE SUCCESSFUL IMPLEMENTATION AND SUSTAINABILITY OF EVIDENCE-BASED PARENT EDUCATION PROGRAMMING. THE LONG-TERM GOAL OF THE PROGRAM IS TO EXPAND THE ACCESSIBILITY OF EVIDENCE-BASED PARENT EDUCATION PROGRAMS IN WISCONSIN, WHILE THE SHORT-TERM OBJECTIVE IS TO PROVIDE TRAINING, TECHNICAL ASSISTANCE AND OTHER SUPPORTS TO ENTITIES CURRENTLY IMPLEMENTING EVIDENCE-BASED PARENT EDUCATION.Expenses $878,437
- TRIBAL TRAINING & TECHNICAL ASSISTANCE -- THIS CONTRACT SUPPORTS THE EFFORTS AND PRIORITIES OF THE WISCONSIN INTER-TRIBAL CHILD CARE ASSOCIATION (WITCCA) IN THE FORM OF HOSTING COLLABORATIVE MEETINGS, RESPONDING TO SALIENT ISSUES VIA CONFERENCE CALLS, BUILDING TRAINER AND CONSULTANT CAPACITY AMONG FIRST NATIONS, DELIVERING PROFESSIONAL DEVELOPMENT, AND CONTINUING PROCESSES TO PLAN, REFINE AND EVALUATE EFFORTS. THE LONG-TERM GOAL OF THIS PROJECT IS TO ENSURE THAT CHILD CARE RELATED NEEDS, IDENTIFIED BY FIRST NATIONS IN WISCONSIN, ARE RESPONDED TO IN CULTURALLY-RELEVANT AND RESPONSIVE WAYS. THE SHORT-TERM GOAL IS TO PROVIDE CULTURALLY RELEVANT RESOURCES, TRAINING AND TECHNICAL ASSISTANCE AND OTHER SUPPORT TO FIRST NATIONS.TRIBAL-RURAL PROJECT -- THE TRIBAL-RURAL PROJECT IS FUNDED BY THE WISCONSIN DEPARTMENT OF CHILDREN AND FAMILIES WITH THE GOALS OF SUPPORTING TRIBAL AND RURAL CHILD CARE PROVIDERS IN THEIR BUSINESS PRACTICES, CREDIT-BASED EDUCATION ATTAINMENT, PURSUIT OF ACCREDITATION, AND ENGAGING IN TRAINING AND TECHNICAL CONSULTATION.Expenses $67,073 · revenue $47,014
- HEALTHY CHILDRENBEHAVIOR HELP WISCONSIN - WITH FUNDING PROVIDED BY THE UW SCHOOL OF MEDICINE AND PUBLIC HEALTH'S WISCONSIN PARTNERSHIP PROGRAM, PREVENTINGEXPULSION IN EARLY CARE IS A FIVE GRANT WITH A GOAL TO PREVENT EXPULSION AND ELIMINATE THE DISPARITY IN EXPULSION RATES FOR CHILDREN 0 TO 5. THIS WILL OCCUR BECAUSE THE INNOVATIVE MODEL OF TIERED SUPPORT WILL BE ADOPTED STATEWIDE, SUPPORTING BOTH A CHANGE IN HOW THE FIELD OF EARLY EDUCATION APPROACHES CHALLENGING BEHAVIORS AND A NEW STATE-LEVEL POLICY ON EARLY EXPULSION THAT IS WELL-INFORMED, WELL-FUNDED AND DRIVEN BY FAMILIES AND EARLY EDUCATORS IN WISCONSIN.Expenses $54,275
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 36-5263016
- Tax-exempt status
- 501(c)(3): Charitable, religious, educational or scientific organization
- Foundation status
- Publicly supported organization (170(b)(1)(A)(vi))
- Donations deductible (Pub 78)
- Public charity, 50% deduction limit
- Exempt since
- 1996
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Employment (J20)
- Assets (IRS master file)
- $1,565,356
- Income (IRS master file)
- $7,139,589
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $7,139,589 | $6,340,123 | $1,565,356 | XML |
| 990 | December 2023 | $20,147,075 | $20,167,328 | $1,612,023 | XML |
| 990 | December 2022 | $18,749,236 | $18,780,331 | $1,916,219 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 36-5263016).
Questions about THRIVING WISCONSIN INC
- What is the EIN of THRIVING WISCONSIN INC?
- The employer identification number (EIN) of THRIVING WISCONSIN INC is 36-5263016.
- Is THRIVING WISCONSIN INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 1996.
- Are donations to THRIVING WISCONSIN INC tax-deductible?
- Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
- Which annual return does THRIVING WISCONSIN INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of THRIVING WISCONSIN INC due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did THRIVING WISCONSIN INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of THRIVING WISCONSIN INC?
- The 990 for the year ended December 31, 2024 names HEIDI LUFT.
- Who are the officers and directors of THRIVING WISCONSIN INC?
- The 990 for the year ended December 31, 2024 lists 13 people; 2 received compensation from the organization, the highest $86,049 (HEIDI LUFT, EXECUTIVE DIRECTOR).
- How much revenue does THRIVING WISCONSIN INC have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $7,139,589, expenses of $6,340,123 and total assets of $1,565,356 at year end.
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