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Nonprofit · EIN 36-2167808

NATIONAL OPINION RESEARCH CENTER

Tax-exempt · CHICAGO, IL 60601

Financials

$349M$341M2023$397.2M$387.2M2024
Revenue Expenses · by fiscal year end
Financials of NATIONAL OPINION RESEARCH CENTER by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
December 28, 2024990$397,190,163$387,206,567$9,983,596$225,002,289$115,520,853$109,481,436
December 30, 2023990$348,969,128$340,972,747$7,996,381$212,859,751$115,545,907$97,313,844
Financial details: 990 for the year ended December 28, 2024

Revenue

Contributions, gifts and grants
$299,016,808
of which government grants
$298,766,808
Program service revenue
$95,261,866
Investment income
$2,911,489
Net gain from sales of assets
$1,423,213
Other revenue
$0

Expenses

Grants and similar amounts paid
$0
Compensation of officers, directors and key employees
$6,368,651
Other salaries and wages
$134,186,030
Salaries, compensation and benefits (total)
$202,785,726
Professional fundraising fees
$0
Legal fees
$1,194,261
Accounting fees
$3,247,174
Occupancy
$9,527,879
Travel
$7,039,498
Depreciation
$8,792,669
Program services (functional)
$259,916,309
Management and general (functional)
$127,290,258

Balance sheet and other

Total assets, start of year
$212,859,751
Total assets, end of year
$225,002,289
Total liabilities, end of year
$115,520,853
Net assets, end of year
$109,481,436
Land, buildings and equipment
$7,792,465
Publicly traded securities
$28,446,621
Net assets without donor restrictions
$109,481,436
Gross unrelated business income
$8,529,591
Gross receipts
$398,378,242
Employees
3,758
Volunteers
7
Year formed
1942
State of legal domicile
CO

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended December 28, 2024, highest compensation first.

NameTitleHours / weekCompensationFrom related orgsOther / benefits
MARK ANDERSONTRUSTEE
Trustee or director
1$0$3,233,711$61,305
DANIEL GAYLINPRESIDENT
Officer
40$1,290,091$0$67,154
KATHERINE BAICKERTRUSTEE
Trustee or director
1$0$1,096,987$53,944
KA YEE C LEETRUSTEE
Trustee or director
1$0$811,668$116,703
MICHELE NACHBARCSO/EVP/SECRETARY
Officer
40$709,783$0$59,337
ELLEN BEATTYCFO/EVP/TREASURER (THRU 06/2025)
Officer
40$711,235$0$47,999
RON JUREKCIO/EVP
Key employee
40$651,074$0$68,956
ROBERT GERTNERCHAIR & TRUSTEE
Trustee or director, Officer
1$0$644,644$58,857
MICHAEL DAVERNEXECUTIVE VICE PRESIDENT
Key employee
40$587,913$0$69,142
SUSAN PADDOCKEXECUTIVE VICE PRESIDENT
Key employee
40$534,786$0$68,947
AMANDA WOODWARDTRUSTEE
Trustee or director
1$0$525,868$27,616
KRISHNA KUMAREXECUTIVE VP
Key employee
40$489,060$0$44,758
ANGELA DEBELLOSENIOR VICE PRESIDENT
Highest-paid employee
40$459,642$0$34,500
J MARK HANSENTRUSTEE
Trustee or director
1$0$436,176$50,155
JOHN DENNISSENIOR VICE PRESIDENT
Highest-paid employee
40$411,300$0$68,956
17 more people on this return
NameTitleHours / weekCompensationFrom related orgsOther / benefits
STEPHEN SMITHSENIOR VICE PRESIDENT
Key employee
40$415,572$0$56,321
GREG LANIERSENIOR VICE PRESIDENT
Highest-paid employee
40$392,563$0$65,756
ED MULROWSENIOR VICE PRESIDENT
Highest-paid employee
40$411,599$0$35,050
TENIA DAVIS - SVP ANDCHIEF PEOPLE OFFICE (THRU 06/2025)
Highest-paid employee
40$395,121$0$44,332
CAITLIN OPPENHEIMERSENIOR VICE PRESIDENT
Key employee
40$397,064$0$36,050
DIANE LAUDERDALETRUSTEE
Trustee or director
1$0$378,014$28,816
MICHELLE STROLLOSENIOR VICE PRESIDENT
Key employee
40$348,614$0$35,007
KIRK WOLTERDISTINGUISHED SENIOR FELLOW
Former
40$264,594$0$55,619
KERWIN CHARLESVICE CHAIR & TRUSTEE
Trustee or director, Officer
2$0$0$0
DAVID APATOFFTRUSTEE
Trustee or director
1$0$0$0
MARY LOUISE GORNOTRUSTEE
Trustee or director
1$0$0$0
RAYNARD S KINGSTONTRUSTEE
Trustee or director
1$0$0$0
RAINA MERCHANTTRUSTEE
Trustee or director
1$0$0$0
RALPH W MULLERTRUSTEE
Trustee or director
1$0$0$0
DAVID NIRENBERGTRUSTEE
Trustee or director
1$0$0$0
JUDITH M TANURTRUSTEE (THRU 02/2024)
Trustee or director
1$0$0$0
GAIL R WILENSKYTRUSTEE (THRU 07/2024)
Trustee or director
1$0$0$0
990 for the year ended December 30, 2023: 31 people
NameTitleHours / weekCompensationFrom related orgsOther / benefits
MARK ANDERSONTRUSTEE (AS OF 04/2023)
Trustee or director
1$0$2,935,701$64,204
DANIEL GAYLINPRESIDENT
Officer
40$1,196,665$0$61,944
KA YEE C LEETRUSTEE
Trustee or director
1$0$956,741$110,491
KATHERINE BAICKERTRUSTEE
Trustee or director
1$0$1,001,939$51,476
ROBERT GERTNERCHAIR & TRUSTEE
Trustee or director, Officer
2$0$675,328$55,553
ELLEN BEATTYCFO/EVP/TREASURER
Officer
40$659,946$0$42,054
MICHELE NACHBARCSO/EVP/SECRETARY
Officer
40$624,154$0$55,072
RON JUREKCIO/EVP
Key employee
40$604,878$0$63,481
MICHAEL DAVERNEXECUTIVE VICE PRESIDENT
Key employee
40$540,895$0$63,840
SUSAN PADDOCKEXECUTIVE VICE PRESIDENT
Key employee
40$500,429$0$63,481
AMANDA WOODWARDTRUSTEE
Trustee or director
1$0$498,163$26,416
J MARK HANSENTRUSTEE
Trustee or director
1$0$467,890$47,067
JEFFREY TELGARSKYEXECUTIVE VICE PRESIDENT
Key employee
40$444,346$0$51,296
ANGELA DEBELLOSENIOR VICE PRESIDENT
Highest-paid employee
40$445,888$0$43,361
JOHN DENNISSENIOR VICE PRESIDENT
Highest-paid employee
40$400,329$0$63,481
STEPHEN SMITHSENIOR VICE PRESIDENT
Highest-paid employee
40$386,890$0$46,988
GREG LANIERSENIOR VICE PRESIDENT
Highest-paid employee
40$372,980$0$60,431
ED MULROWSENIOR VICE PRESIDENT
Highest-paid employee
40$392,114$0$33,600
CAITLIN OPPENHEIMERSENIOR VICE PRESIDENT
Key employee
40$380,946$0$36,050
DIANE LAUDERDALETRUSTEE
Trustee or director
1$0$371,167$26,416
MICHELLE STROLLOSENIOR VICE PRESIDENT
Key employee
40$341,321$0$34,033
KIRK WOLTERDISTINGUISHED SENIOR FELLOW
Former
40$267,566$0$51,149
DAVID NIRENBERGTRUSTEE
Trustee or director
1$0$3,099$0
KERWIN CHARLESVICE CHAIR & TRUSTEE
Trustee or director, Officer
2$0$0$0
DAVID APATOFFTRUSTEE
Trustee or director
1$0$0$0
RAYNARD S KINGSTONTRUSTEE
Trustee or director
1$0$0$0
MARY LOUISE GORNOTRUSTEE
Trustee or director
1$0$0$0
RAINA MERCHANTTRUSTEE
Trustee or director
1$0$0$0
RALPH W MULLERTRUSTEE
Trustee or director
1$0$0$0
JUDITH M TANURTRUSTEE
Trustee or director
1$0$0$0
GAIL R WILENSKYTRUSTEE
Trustee or director
1$0$0$0

Address and contacts

Address (IRS master file)
300 E RANDOLPH ST STE 4600, CHICAGO, IL 60601-5016
In care of
% ELLEN BEATTY
Principal officer (990 for 2024)
CURTIS BAILEY, 55 E MONROE STREET 20TH FLOOR, CHICAGO, IL 60603
Signed the 990
CURTIS BAILEY, CFO/SVP/TREASURER
Phone
(312) 759-4000
Return prepared by
GRANT THORNTON ADVISORS LLC

Mission

SEE SCHEDULE ONORC AT THE UNIVERSITY OF CHICAGO CONDUCTS RESEARCH AND DATA SCIENCE ON CRITICAL SOCIETAL ISSUES TO GUIDE DECISION-MAKING AND THE DEVELOPMENT OF PROGRAMS AND PUBLIC POLICY. OUR EXPERTS IDENTIFY RELATIONSHIPS AND TRENDS, AND EVALUATE PROGRAMS AND INTERVENTIONS, IN THE AREAS OF ECONOMICS, MARKETS, AND THE WORKFORCE; EDUCATION, TRAINING, AND LEARNING; GLOBAL DEVELOPMENT; HEALTH AND WELL-BEING; AND SOCIETY, MEDIA, AND PUBLIC AFFAIRS. IN THE COURSE OF THIS WORK, THEY ADVANCE RESEARCH METHODS AND TECHNOLOGIES, AND FOSTER THE RESPONSIBLE AND SCIENTIFICALLY RIGOROUS USE OF DATA.

990 for the year ended December 28, 2024

Program accomplishments

  • SEE SCHEDULE ONORC AT THE UNIVERSITY OF CHICAGO IS AN INDEPENDENT RESEARCH INSTITUTION THAT DELIVERS RELIABLE DATA AND RIGOROUS ANALYSIS TO GUIDE CRITICAL PROGRAMMATIC, BUSINESS, AND POLICY DECISIONS. SINCE 1941, NORC HAS CONDUCTED GROUNDBREAKING STUDIES, CREATED AND APPLIED INNOVATIVE METHODS AND TOOLS, AND ADVANCED PRINCIPLES OF SCIENTIFIC INTEGRITY AND COLLABORATION. TODAY, GOVERNMENT, CORPORATE, AND NONPROFIT CLIENTS AROUND THE WORLD PARTNER WITH NORC TO TRANSFORM INCREASINGLY COMPLEX INFORMATION INTO USEFUL KNOWLEDGE. OUR COMPREHENSIVE AND INTEGRATED SERVICES SPAN THE RESEARCH CYCLE AND OFFER SOLUTIONS THAT ANTICIPATE AND ADDRESS CRITICAL NEEDS IN RESEARCH AND DATA SCIENCE.THOSE SERVICES INCLUDE:. STRATEGY AND PLANNING. DESIGN AND METHODOLOGY. DATA COLLECTION AND MANAGEMENT. ANALYTICS AND DATA SCIENCE. POLICY ANALYSIS, PROGRAM IMPLEMENTATION AND EVALUATION. STRATEGIC COMMUNICATION AND DISSEMINATIONOUR AREAS OF RESEARCH FOCUS INCLUDE:. ECONOMICS, MARKETS, AND THE WORKFORCE. EDUCATION, TRAINING, AND LEARNING. GLOBAL DEVELOPMENT. HEALTH AND WELL-BEING. SOCIETY, MEDIA AND PUBLIC AFFAIRS
    Expenses $259,916,309 · revenue $86,732,275

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025December 31, 2025May 15, 2026Not on file
2024December 31, 2024May 15, 2025990 on file
2023December 31, 2023May 15, 2024990 on file

IRS record

EIN
36-2167808
Tax-exempt status
501(c)(3): Charitable, religious, educational or scientific organization
Foundation status
Publicly supported organization (170(b)(1)(A)(vi))
Donations deductible (Pub 78)
Public charity, 50% deduction limit
Exempt since
1943
Accounting year ends
December
Files
Form 990 or 990-EZ
Category (NTEE)
Social science (V200)
Assets (IRS master file)
$225,002,289
Income (IRS master file)
$398,378,242

Filing history

FormYear endedRevenueExpensesAssetsReturn
990December 2024$397,190,163$387,206,567$225,002,289XML
990-TDecember 2024–––IRS
990December 2023$348,969,128$340,972,747$212,859,751XML
990-TDecember 2023–––IRS
990December 2022$325,575,511$318,230,751$195,266,219IRS
990-TDecember 2022–––IRS
990December 2021–––IRS
990-TDecember 2021–––IRS
990December 2020–––IRS
990-TDecember 2020–––IRS
990December 2018–––IRS
990December 2017–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 36-2167808).

Questions about NATIONAL OPINION RESEARCH CENTER

What is the EIN of NATIONAL OPINION RESEARCH CENTER?
The employer identification number (EIN) of NATIONAL OPINION RESEARCH CENTER is 36-2167808.
Is NATIONAL OPINION RESEARCH CENTER tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 1943.
Are donations to NATIONAL OPINION RESEARCH CENTER tax-deductible?
Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
Which annual return does NATIONAL OPINION RESEARCH CENTER file?
Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
When is the next return of NATIONAL OPINION RESEARCH CENTER due?
The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
When did NATIONAL OPINION RESEARCH CENTER last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended December 2024.
Who is the principal officer of NATIONAL OPINION RESEARCH CENTER?
The 990 for the year ended December 28, 2024 names CURTIS BAILEY.
Who are the officers and directors of NATIONAL OPINION RESEARCH CENTER?
The 990 for the year ended December 28, 2024 lists 32 people; 16 received compensation from the organization.
How much revenue does NATIONAL OPINION RESEARCH CENTER have?
On its 990 for the year ended December 28, 2024 it reported revenue of $397,190,163, expenses of $387,206,567 and total assets of $225,002,289 at year end.

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