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Nonprofit · EIN 22-3529691

NEW CITY KIDS INC

Tax-exempt · JERSEY CITY, NJ 07304

Financials

$12.7M$7.7M2022$6.1M$7.9M2023$5.8M$7.4M2024
Revenue Expenses · by fiscal year end
Financials of NEW CITY KIDS INC by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
June 30, 2025990$5,763,746$7,438,040-$1,674,294$7,550,658$2,528,065$5,022,593
June 30, 2024990$6,063,271$7,913,052-$1,849,781$9,769,233$3,100,418$6,668,815
June 30, 2023990$12,664,967$7,707,404$4,957,563$9,242,478$745,300$8,497,178
Financial details: 990 for the year ended June 30, 2025

Revenue

Contributions, gifts and grants
$3,944,495
of which government grants
$538,512
Program service revenue
$366,097
Investment income
$25,775
Other revenue
$1,427,379

Expenses

Grants and similar amounts paid
$90,260
Compensation of officers, directors and key employees
$200,985
Other salaries and wages
$4,176,092
Salaries, compensation and benefits (total)
$5,218,298
Professional fundraising fees
$0
Accounting fees
$42,107
Occupancy
$655,979
Travel
$108,499
Depreciation
$110,631
Program services (functional)
$5,315,276
Management and general (functional)
$1,219,214
Fundraising (functional)
$903,550

Balance sheet and other

Total assets, start of year
$9,769,233
Total assets, end of year
$7,550,658
Total liabilities, end of year
$2,528,065
Net assets, end of year
$5,022,593
Land, buildings and equipment
$4,412,056
Net assets without donor restrictions
$1,885,891
Net assets with donor restrictions
$3,136,702
Gross receipts
$5,763,746
Employees
388
Volunteers
325
Year formed
1997
State of legal domicile
NJ

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended June 30, 2025, highest compensation first.

NameTitleHours / weekCompensationOther / benefits
REV TREVOR RUBINGHFOUNDER
Trustee or director, Officer
40$200,985$6,042
ALEX GOLDSMITHACTING PRES
Trustee or director, Officer
40$0$0
TIM SWAFFORDBOARD CHAIR
Trustee or director, Officer
2$0$0
RICHARD NARRAMOREVICE CHAIR
Trustee or director, Officer
2$0$0
JACQUELINE RICESECRETARY
Trustee or director, Officer
2$0$0
JAIMEO BROWNTREASURER
Trustee or director, Officer
2$0$0
DAVID ALMROTHTRUSTEE
Trustee or director
1$0$0
RON RIENSTRATRUSTEE
Trustee or director
1$0$0
MAX THORNETRUSTEE
Trustee or director
1$0$0
DAYMIRIS GELLEXECUTIVE DI
Officer
40$0$0
990 for the year ended June 30, 2024: 12 people
NameTitleHours / weekCompensationOther / benefits
REV TREVOR RUBINGHFOUNDER
Trustee or director, Officer
40$155,111$23,637
CINDY ODOMPRESIDENT &
Trustee or director, Officer
40$66,454$3,612
RICHARD KUDERBOARD PRESID
Trustee or director, Officer
10$0$0
GLENN RIDSDALEVICE PRESIDE
Trustee or director, Officer
2$0$0
SHEILA COLESECRETARY
Trustee or director, Officer
2$0$0
ZANE BROWNTREASURER
Trustee or director, Officer
2$0$0
ZYNIDE BANKSTRUSTEE
Trustee or director
1$0$0
RICHARD NARRAMORETRUSTEE
Trustee or director
1$0$0
JACQUELINE RICETRUSTEE
Trustee or director
1$0$0
TIM SWAFFORDTRUSTEE
Trustee or director
1$0$0
GREG MAYTRUSTEE
Trustee or director
1$0$0
JAIMEO BROWNTRUSTEE
Trustee or director
1$0$0
990 for the year ended June 30, 2023: 16 people
NameTitleHours / weekCompensationOther / benefits
REV TREVOR RUBINGHFOUNDER
Trustee or director, Officer
40$132,124$5,464
RICHARD KUDERPRESIDENT
Trustee or director, Officer
10$0$0
LONZELL WILSONVICE PRESIDE
Trustee or director, Officer
2$0$0
SHEILA COLEVICE PRESIDE
Trustee or director, Officer
2$0$0
ZANE BROWNTREASURER
Trustee or director, Officer
2$0$0
GLENN RIDSDALESECRETARY
Trustee or director, Officer
2$0$0
ZYNIDE BANKSTRUSTEE
Trustee or director
1$0$0
STEVEN LEETRUSTEE
Trustee or director
1$0$0
RICHARD NARRAMORETRUSTEE
Trustee or director
1$0$0
JACQUELINE RICETRUSTEE
Trustee or director
1$0$0
TIM SWAFFORDTRUSTEE
Trustee or director
1$0$0
DENA WILLISTRUSTEE
Trustee or director
1$0$0
DESTINY BREWERTRUSTEE
Trustee or director
1$0$0
GREG MAYTRUSTEE
Trustee or director
1$0$0
JAIMEO BROWNTRUSTEE
Trustee or director
1$0$0
CINDY ODOMPRESIDENT
Officer
40$0$0

Address and contacts

Address (IRS master file)
533 BERGEN AVE, JERSEY CITY, NJ 07304-2506
In care of
% TREVOR RUBINGH
Principal officer (990 for 2024)
ALEX GOLDSMITH, 936 ALPINE AVE, GRAND RAPIDS, MI 49504
Signed the 990
DAYMIRIS GELL, EXECUTIVE DIRECTOR
Phone
(201) 645-5306
Return prepared by
SEBER TANS PLC

Mission

LOVING KIDS FOR CHANGE TO CREATE A COMMUNITY OF ACADEMIC, LEADERSHIP, MUSICAL AND SPIRITUAL DEVELOPMENT. AFTER SCHOOL CENTER AND SUMMER PROGRAMING FOR 1ST-8TH GRADE STUDENTS IN ADDITION TO A HOLISTIC PAID INTERNSHIP EXPERIENCE FOR HIGH SCHOOL STUDENTS.

990 for the year ended June 30, 2025

Program accomplishments

  • THE AFTER SCHOOL CENTER AND SUMMER CAMP EXPANDS LEARNING OPPORTUNITIES FOR SCHOOLAGED CHILDREN FROM UNDER-RESOURCED COMMUNITIES BY PROVIDING TUTORING, MUSIC AND PERFORMING ARTS INSTRUCTION, AND ENRICHMENT OPPORTUNITIES. THROUGH LONG-TERM, RELATIONAL, PURPOSE-DRIVEN PROGRAMS, STUDENTS ARE ENCOURAGED TO ACHIEVE ACADEMICALLY IN AN ENVIRONMENT THAT DEVELOPS THEIR CHARACTER, FOSTERS CREATIVITY, AND INVITES THEM TO GROW SPIRITUALLY AND HOLISTICALLY.
    Expenses $1,070,413 · revenue $290,928
  • THE TEEN LIFE INTERNSHIP EMPLOYS HIGH SCHOOL STUDENTS IN INTENSIVE YEARROUND JOBS IN NEW CITY KIDS' AFTER SCHOOL CENTERS. THIS GIVES YOUTH THE RESPONSIBILITY TO BE TRUSTED TEACHERS AND TUTORS FOR YOUNGER STUDENTS WHILE PROVIDING THEM WITH JOB TRAINING, MENTORSHIP, MENTAL HEALTH SUPPORT, ACADEMIC SUPPORT, MUSICAL AND ARTISTIC EDUCATION, AND COLLEGE AND CAREER READINESS ASSISTANCE. HIGH SCHOOL STUDENTS EARN MONEY, GAIN REAL WORK EXPERIENCE, CHANGE THE DIRECTION OF THEIR OWN LIVES, AND ULTIMATELY BECOME ROLE MODELS FOR THE CHILDREN THEY TEACH. YOUNG PEOPLE EMERGE FROM NEW CITY KIDS EQUIPPED TO PURSUE DREAMS OF HIGHER EDUCATION AND PREPARED FOR FUTURE EMPLOYMENT.
    Expenses $1,869,055 · grants $90,260
  • SUMMER CAMP
    Expenses $144,398
  • GENERAL PROGRAMMING SUPPORT.
    Expenses $2,231,410 · revenue $75,169

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025June 30, 2026November 16, 2026Not due yet
2024June 30, 2025November 17, 2025990 on file
2023June 30, 2024November 15, 2024990 on file

IRS record

EIN
22-3529691
Tax-exempt status
501(c)(3): Charitable, religious, educational or scientific organization
Foundation status
Publicly supported organization (509(a)(2))
Donations deductible (Pub 78)
Public charity, 50% deduction limit
Exempt since
2000
Accounting year ends
June
Files
Form 990 or 990-EZ
Assets (IRS master file)
$7,550,658
Income (IRS master file)
$5,763,746

Filing history

FormYear endedRevenueExpensesAssetsReturn
990June 2025$5,763,746$7,438,040$7,550,658IRS
990June 2024$6,063,271$7,913,052$9,769,233XML
990June 2023$12,664,967$7,707,404$9,242,478XML
990June 2022$7,517,144$7,115,951$4,346,896IRS
990June 2021–––IRS
990June 2020–––IRS
990June 2019–––IRS
990June 2018–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 22-3529691).

Questions about NEW CITY KIDS INC

What is the EIN of NEW CITY KIDS INC?
The employer identification number (EIN) of NEW CITY KIDS INC is 22-3529691.
Is NEW CITY KIDS INC tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2000.
Are donations to NEW CITY KIDS INC tax-deductible?
Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
Which annual return does NEW CITY KIDS INC file?
Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
When is the next return of NEW CITY KIDS INC due?
The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
When did NEW CITY KIDS INC last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended June 2025.
Who is the principal officer of NEW CITY KIDS INC?
The 990 for the year ended June 30, 2025 names ALEX GOLDSMITH.
Who are the officers and directors of NEW CITY KIDS INC?
The 990 for the year ended June 30, 2025 lists 10 people; 1 received compensation from the organization, the highest $200,985 (REV TREVOR RUBINGH, FOUNDER).
How much revenue does NEW CITY KIDS INC have?
On its 990 for the year ended June 30, 2025 it reported revenue of $5,763,746, expenses of $7,438,040 and total assets of $7,550,658 at year end.

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