Nonprofit · EIN 13-2690182
AMERICAN PRESS INSTITUTE INC
Tax-exempt · ARLINGTON, VA 22203
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $10,235,473 | $5,142,031 | $5,093,442 | $50,633,721 | $1,795,417 | $48,838,304 |
| December 31, 2023 | 990 | $3,537,218 | $5,631,452 | -$2,094,234 | $48,370,289 | $1,938,381 | $46,431,908 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $1,350,237
- Program service revenue
- $754,844
- Investment income
- $8,130,392
- Net gain from sales of assets
- $6,916,483
- Other revenue
- $0
Expenses
- Grants and similar amounts paid
- $468,123
- Compensation of officers, directors and key employees
- $522,190
- Other salaries and wages
- $1,745,081
- Salaries, compensation and benefits (total)
- $2,678,653
- Professional fundraising fees
- $0
- Legal fees
- $82
- Accounting fees
- $40,198
- Occupancy
- $7,921
- Travel
- $163,943
- Program services (functional)
- $2,728,180
- Management and general (functional)
- $2,413,851
Balance sheet and other
- Total assets, start of year
- $48,370,289
- Total assets, end of year
- $50,633,721
- Total liabilities, end of year
- $1,795,417
- Net assets, end of year
- $48,838,304
- Publicly traded securities
- $47,992,989
- Net assets without donor restrictions
- $48,581,950
- Net assets with donor restrictions
- $256,354
- Gross receipts
- $10,235,473
- Employees
- 0
- Volunteers
- 14
- Year formed
- 1971
- State of legal domicile
- VA
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | From related orgs | Other / benefits |
|---|---|---|---|---|---|
| DANIELLE COFFEY | PRESIDENT & CEO Officer | 15 | $0 | $959,538 | $28,957 |
| ROBERT WALDEN | CFO Officer | 15 | $0 | $509,037 | $28,340 |
| MICHAEL BOLDEN | EXECUTIVE DIRECTOR Officer | 40 | $481,360 | $0 | $40,830 |
| SAMANTHA RAGLAND | VP, JOURNALISM PROGRAMS Highest-paid employee | 40 | $195,506 | $0 | $31,334 |
| GWENDOLYN VARGO | DIRECTOR OF READER Highest-paid employee | 40 | $180,496 | $0 | $29,564 |
| ELITE TRUONG | VP, PRODUCT STRATEGY Highest-paid employee | 40 | $186,506 | $0 | $21,226 |
| EMILY RISTOW | SENIOR DIRECTOR Highest-paid employee | 40 | $146,483 | $0 | $19,943 |
| LETRELL CRITTENDEN | DIR OF INCLUSION & AUD. GROWTH Highest-paid employee | 40 | $132,927 | $0 | $15,630 |
| BARBARA W WALL | CHAIR Trustee or director, Officer | 1 | $0 | $0 | $0 |
| MARK E ALDMAN | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| DAN KROCKMALNIC | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| CHRIS ARGENTIERI | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| PAULETTE BROWN-HINDS | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| MARK G CONTRERAS | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| ALEXANDRIA MACCALLUM | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
7 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| DOUG MITCHELL | MEMBER Trustee or director | 1 | $0 |
| MARK W NEWHOUSE | MEMBER Trustee or director | 1 | $0 |
| AMANDA ZAMORA | MEMBER Trustee or director | 1 | $0 |
| GERALDINE MORIBA | MEMBER Trustee or director | 1 | $0 |
| ROSS MCDUFFIE | MEMBER Trustee or director | 1 | $0 |
| S MITRA KALITA | MEMBER Trustee or director | 1 | $0 |
| STEVE GROVE | MEMBER Trustee or director | 1 | $0 |
990 for the year ended December 31, 2023: 23 people
| Name | Title | Hours / week | Compensation | From related orgs | Other / benefits |
|---|---|---|---|---|---|
| DANIELLE COFFEY | PRESIDENT & CEO Officer | 15 | $0 | $825,412 | $29,475 |
| MICHAEL BOLDEN | EXECUTIVE DIRECTOR Officer | 40 | $456,780 | $0 | $43,346 |
| ROBERT WALDEN | CFO Officer | 15 | $0 | $457,611 | $28,817 |
| SAMANTHA RAGLAND | VP, JOURNALISM PROGRAMS Highest-paid employee | 40 | $181,033 | $0 | $39,650 |
| ELITE TRUONG | VP, PRODUCT STRATEGY Highest-paid employee | 40 | $179,981 | $0 | $33,361 |
| GWENDOLYN VARGO | DIRECTOR OF READER Highest-paid employee | 40 | $180,568 | $0 | $27,495 |
| EMILY RISTOW | SENIOR DIRECTOR Highest-paid employee | 40 | $143,381 | $0 | $20,927 |
| LETRELL CRITTENDEN | DIR OF INCLUSION & AUD. GROWTH Highest-paid employee | 40 | $129,437 | $0 | $16,994 |
| BARBARA W WALL | CHAIRMAN Trustee or director, Officer | 1 | $0 | $0 | $0 |
| MARK E ALDMAN | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| JAMES MARK BRADY | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| PAULETTE BROWN-HINDS | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| MARK G CONTRERAS | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| CRAIG FORMAN | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| ALEXANDRIA MACCALLUM | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| DOUG MITCHELL | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| MARK W NEWHOUSE | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| AMANDA ZAMORA | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| GERALDINE MORIBA | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| ROSS MCDUFFIE | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| KEVIN D MOWBRAY | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| S MITRA KALITA | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
| STEVE GROVE | MEMBER Trustee or director | 1 | $0 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 4401 FAIRFAX DR STE 300, ARLINGTON, VA 22203-1622
- In care of
- % ROBERT WALDEN
- Principal officer (990 for 2024)
- DANIELLE COFFEY, 4401 N FAIRFAX DRIVE 300, ARLINGTON, VA 22203
- Signed the 990
- ROBERT WALDEN, CFO
- Phone
- (571) 366-1140
- Return prepared by
- GELMAN ROSENBERG & FREEDMAN
Mission
AMERICAN PRESS INSTITUTE ACTS AS A SCOUT ON THE FRONTIER OF TECHNOLOGY AND AUDIENCE BEHAVIOR TO IDENTIFY WHERE CHANGE IS OCCURRING AND HELPS NEWS ORGANIZATIONS LEARN HOW TO IMPLEMENT AND SCALE THAT CHANGE SUCCESSFULLY SO THEY HAVE A SUSTAINABLE FUTURE.
Program accomplishments
- METRICS FOR NEWS (AKA CONTENT STRATEGY): API'S PROPRIETARY PROGRAM THAT HELPS PUBLISHERS BUILD AN EMPIRICAL, DATA-INFORMED NEWS STRATEGY THROUGH CUSTOM-BUILT CONTENT ANALYSIS SOFTWARE, NEW JOURNALISM METRICS AND INNOVATIVE AUDIENCE SURVEYS.Expenses $895,215 · revenue $456,277
- TABLE STAKES: TABLE STAKES IS A YEARS-LONG INNOVATIVE LEARNING PROGRAM FACILITATED BY API THAT HELPS NEWS ORGANIZATIONS TRANSFORM THEIR JOURNALISM AND BUSINESS THROUGH INTENSIVE CHANGE-MANAGEMENT TRAINING FOR NEWS LEADERS.Expenses $646,261 · grants $27,000
- TRUSTING NEWS PROJECT: THE TRUSTING NEWS PROJECT AIMS TO DEMYSTIFY TRUST IN NEWS AND EMPOWER JOURNALISTS TO DEMONSTRATE CREDIBILITY AND ACTIVELY EARN TRUST. IN A CONTINUAL CYCLE OF RESEARCH, LEARNING AND SHARING WITH THE INDUSTRY, THEY EXPLORE HOW TO INCORPORATE TRUST-BUILDING INTO JOURNALISM'S STANDARDS AND PRACTICES.Expenses $361,099 · grants $191,768 · revenue $37,426
- EDUCATION PROGRAM AND SUMMITSExpenses $320,540 · revenue $261,141
- PITT DEIExpenses $227,044
- TW CHARITYExpenses $34,921
- BEYOND PRINTExpenses $25,575
- DIVERSITYExpenses $3,284
- OTHER PROGRAMSExpenses $214,241 · grants $249,355
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 13-2690182
- Tax-exempt status
- 501(c)(3): Charitable, religious, educational or scientific organization
- Foundation status
- Supporting organization, Type I
- Donations deductible (Pub 78)
- Supporting organization, 50% limit
- Exempt since
- 2014
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Arts, culture and humanities (A03)
- Assets (IRS master file)
- $50,633,721
- Income (IRS master file)
- $10,235,473
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $10,235,473 | $5,142,031 | $50,633,721 | XML |
| 990 | December 2023 | $3,537,218 | $5,631,452 | $48,370,289 | XML |
| 990 | December 2022 | $3,990,429 | $5,795,926 | $44,203,942 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
| 990 | December 2017 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 13-2690182).
Questions about AMERICAN PRESS INSTITUTE INC
- What is the EIN of AMERICAN PRESS INSTITUTE INC?
- The employer identification number (EIN) of AMERICAN PRESS INSTITUTE INC is 13-2690182.
- Is AMERICAN PRESS INSTITUTE INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2014.
- Are donations to AMERICAN PRESS INSTITUTE INC tax-deductible?
- Yes. It is listed in IRS Publication 78 (Supporting organization, 50% limit).
- Which annual return does AMERICAN PRESS INSTITUTE INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of AMERICAN PRESS INSTITUTE INC due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did AMERICAN PRESS INSTITUTE INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of AMERICAN PRESS INSTITUTE INC?
- The 990 for the year ended December 31, 2024 names DANIELLE COFFEY.
- Who are the officers and directors of AMERICAN PRESS INSTITUTE INC?
- The 990 for the year ended December 31, 2024 lists 22 people; 6 received compensation from the organization.
- How much revenue does AMERICAN PRESS INSTITUTE INC have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $10,235,473, expenses of $5,142,031 and total assets of $50,633,721 at year end.
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All nonprofits in ARLINGTON · Virginia · Arts, culture and humanities