2026-04-17T07:26:42-07:00 2025-09-30 752593210 Sutton Frost Cary LLP 200 E Front St Suite 200 Arlington TX 76011 990 2024-10-01 752442465 ARLINGTON CONVENTION AND VISITORS BUREAU INC ARLI 8172657721 1717 E RANDOL MILL RD 101 ARLINGTON TX 76011 BRENT DERAAD President & CEO 2026-04-17 true true Carroll Elizabeth Arnott P01965628 8176498083 2024 2025-03-06 01:10:19Z BRENT DERAAD 1717 E RANDOL MILL RD 101 ARLINGTON TX 76011 15996911 false X WWW.ARLINGTON.ORG X 1992 TX THE ARLINGTON CONVENTION & VISITORS BUREAU MARKETS AND DEVELOPS THE CITY AS A PREMIER SPORTS, BUSINESS AND LEISURE ENTERTAINMENT DESTINATION TO ACHIEVE NEW TOURISM SPENDING BENEFITS FOR THE VISITOR INDUSTRY, COMMUNITY AND ITS RESIDENTS. 19 19 33 25 85486 46991 4242046 7065469 8249920 8646085 87967 85780 89744 199577 12669677 15996911 750000 875000 0 3891195 4104372 0 0 8054346 10806291 12695541 15785663 -25864 211248 6458139 6678157 660995 669765 5797144 6008392 THE ARLINGTON CONVENTION & VISITORS BUREAU MARKETS AND DEVELOPS THE CITY AS A PREMIER SPORTS, BUSINESS AND LEISURE ENTERTAINMENT DESTINATION TO ACHIEVE NEW TOURISM SPENDING BENEFITS FOR THE VISITOR INDUSTRY, COMMUNITY AND ITS RESIDENTS. false false MEETINGS THE BUREAU WORKS WITH MEETING PLANNERS TO BOOK THEIR MEETINGS AND SMALL CONVENTIONS INTO ARLINGTON HOTELS AND THE LOEWS ARLINGTON HOTEL/ARLINGTON CONVENTION CENTER, WHICH OPENED IN FEBRUARY 2024.DURING THE BUREAUS 2024-25 FISCAL YEAR (OCTOBER 1, 2024-SEPTEMBER 30, 2025), ITS MEETINGS SALES TEAM BOOKED 172,766 MEETINGS ROOM NIGHTS INTO THESE FACILITIES, 65% MORE THAN ITS GOAL OF 105,000 MEETINGS ROOM NIGHTS. THESE MEETINGS WILL ACTUALIZE BETWEEN 2025 AND 2031.EXPENSES INCLUDE TRADE SHOWS, HOSTING MEETING BUYERS WITH BUSINESS FOR ARLINGTON, UNDERWRITING SOME VENUE FEES AND ADVERTISING. SPORTS THE BUREAUS ARLINGTON SPORTS COMMISSION WORKS WITH THE DALLAS COWBOYS, TEXAS RANGERS AND UNIVERSITY OF TEXAS ARLINGTON TO BOOK MAJOR SPORTS EVENTS INTO THEIR VENUES. THE SPORTS COMMISSION ALSO BOOKS YOUTH AND AMATEUR EVENTS INTO ARLINGTON PARKS & RECREATION FACILITIES, ALONG WITH ESPORTS STADIUM ARLINGTON. IN ALL, THE SPORTS COMMISSION BOOKED 147,862 HOTEL ROOM NIGHTS IN ARLINGTON HOTELS FROM SPORTS EVENTS THAT WERE HELD IN ARLINGTON DURING THE BUREAUS 2024-25 FISCAL YEAR. THE NUMBER OF ROOM NIGHTS BOOKED WAS 34% HIGHER THAN THE GOAL OF 110,000 ROOM NIGHTS. EXPENSES INCLUDE TRADE SHOWS, HOSTING SPORTS EVENT ORGANIZERS WITH BUSINESS FOR ARLINGTON, UNDERWRITING SOME VENUE FEES AND ADVERTISING. MARKETING AND COMMUNICATIONS THE BUREAUS MARKETING TEAM PLACES DIGITAL, PRINT, CABLE TELEVISION, OUTDOOR AND RADIO ADVERTISING IN TARGETED MARKETS ENCOURAGING POTENTIAL LEISURE TRAVELERS (VACATIONERS) TO VISIT ARLINGTON. THAT ADVERTISING IS AUGMENTED BY SOCIAL MEDIA POSTS AND PUBLICITY EFFORTS GEARED TOWARD GENERATING MEDIA EDITORIAL COVERAGE ABOUT WHAT ARLINGTON OFFERS VISITORS. EXPENSES INCLUDE ADVERTISING PLACEMENT, ADVERTISING STRATEGY AND CREATIVE DEVELOPMENT VIA OUR AD AGENCY (PETER MAYER), BOOSTING SOCIAL MEDIA POSTS, MEDIA HOSTING, AND WEBSITE DEVELOPMENT AND HOSTING.OUR EARNED MEDIA VALUE IN 2024-25 WAS $45.9 MILLION, 328% MORE THAN THE $14 MILLION GOAL.THE ARLINGTON CVB GENERATED 1.4 MILLION UNIQUE VISITORS TO ITS ARLINGTON.ORG WEBSITE IN 2024-25, WHICH WAS 19% MORE THAN THE 1.2 MILLION GOAL.These activities collectively support increased visitor spending on lodging, food and beverage, transportation and entertainment, contributing to the overall economic vitality of the Arlington community. false true false false false false false false false true false false false false true true false false false false false false false false false false true false true false false false false false false false false false false false true false false true 42 0 true 33 true true true false false false false false false false X 19 19 false false true false false false false true true false false false true true true true true true true false X BRENT DERAAD 8177047601 1717 E RANDOL MILL ROAD 101 ARLINGTON TX 76011 BRENT DERAAD President & CEO 43.34 8.00 X X 392700 0 87843 CHAD ENLOE SVP SALES 43.34 8.00 X 262339 0 47321 WILLIAM WILSON SVP SPORTS SALE 43.34 8.00 X 229671 0 39545 JOEL MCLELLAND VP FIN. & ADM. 43.34 16.00 X 188288 0 45704 MARY GERMAN COO 43.34 33.34 X 195058 0 22669 JOELE HATTON DIR OF SALES 43.34 8.00 173227 0 32987 MICHAEL LY VP MARKETING 43.34 8.00 161114 0 23672 JOE BEDSOLE DIR OF STATE ACCTS 43.34 8.00 139475 0 37270 STEFANIE METCALF NATL ACCTS DIR 43.34 8.00 137807 0 21894 KELLY WILDFONG NATL ACCTS DIR 43.34 0.00 127887 0 15297 GERALD ALLEY MEMBER 1.00 0.00 X 0 0 0 BRIDGETT DAVIS BOARD MEMBER 1.00 0.00 X 0 0 0 BRITTNEY GARCIA-DUMAS BOARD MEMBER 1.00 0.00 X 0 0 0 BETSY EUDY BOARD MEMBER 1.00 0.00 X 0 0 0 BOWIE HOGG BOARD MEMBER 1.00 0.00 X 0 0 0 AZIZ KOBTY BOARD MEMBER 1.00 1.00 X 0 0 0 STEPHEN CUMMINGS BOARD MEMBER 1.00 0.00 X 0 0 0 ROB MATWICK Chairman 5.00 0.00 X X 0 0 0 JAGS PATEL BOARD MEMBER 1.00 0.00 X 0 0 0 CHAD BATES BOARD MEMBER 1.00 0.00 X 0 0 0 SUSAN SKAGGS BOARD MEMBER 1.00 0.00 X 0 0 0 VALERIE LANDRY BOARD MEMBER 5.00 0.00 X 0 0 0 DWAYNE LEE BOARD MEMBER 1.00 0.00 X 0 0 0 JOHN HALL BOARD MEMBER 1.00 0.00 X 0 0 0 Carri Rutkowski BOARD MEMBER 1.00 0.00 X 0 0 0 Larissa D Vilela BOARD MEMBER 1.00 0.00 X 0 0 0 STACEY SNYDER BOARD MEMBER 1.00 1.00 X 0 0 0 Melanie Sheppard BOARD MEMBER 1.00 0.00 X 0 0 0 RAUL GONZALEZ BOARD MEMBER 1.00 0.00 X 0 0 0 2007566 374202 10 false true false Peter Mayer Advertising 1320 Magazine Street Suite 203 New Orleans LA 70130 Advertising 516052 WOMEN EVOLVE 6320 CANOGA AVE 1300 WOODLAND HILLS CA 91367 CONVENTION 1630200 TETON RIDGE LLC 227 WEST MONROE ST 5000 CHICAGO IL 60606 CONVENTION 1097094 Levitt Pavilion 505 E Border Street Arlington TX 76010 Music Performance Outdoor 300500 Alpha Opco dba XFL Properties 600 Steamboat Road 107 Greenwich CT 06830 FOOTBALL LEAGUE 360812 20 7065469 7065469 ANNUAL MEETING 561500 37700 37700 ARLINGTON CULTURAL TOURIS 561500 1125000 1125000 COOPERATIVE MARKETING 561500 53212 53212 OTHER PROGRAM SERVICE REV 900099 143107 143107 PROGRAM SERVICE REVENUE 561500 7252311 7252311 34755 2481 32274 8646085 85780 85780 0 0 0 0 0 0 0 OTHER INCOME 561500 199577 199577 199577 15996911 8760176 85486 85780 875000 0 0 0 1530196 0 2027811 53759 219553 273053 0 0 25000 0 0 0 0 1257481 491213 25659 0 0 0 0 358963 0 0 260361 47432 TEXAS EVENT TRUST FUND INCENT 7065469 PARTNERSHIP MARKETING 741186 TRADE SHOWS AND TOURS 126526 MISCELLANEOUS 117085 289916 15785663 0 0 0 1684951 2220301 0 0 253802 106687 0 0 0 0 186215 237749 5175269 1061849 4333171 4113420 0 0 0 0 0 6458139 6678157 555837 580690 105158 89075 660995 669765 X 5797144 6008392 5797144 6008392 6458139 6678157 211248 X false true X true false RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 4427761 1061849 3365912 252407 252407 495101 495101 4113420 X 15996911 15996911 15996911 15785663 15785663 15785663 Part X : FIN48 Footnote The Bureau is exempt from income taxes under Section 501 of the Internal Revenue Code and a similar provision of state law. However, income generated from activities unrelated to the Bureaus exempt purposes is subject to tax under IRC Section 511. The Bureau did not have a material unrelated business income tax liability for the year ended September 30, 2025. Accordingly, no provision has been made for federal income tax.GAAP requires the evaluation of tax positions taken in the course of preparing the Bureaus tax returns and recognition of a tax liability (or asset) if the Bureau has taken an uncertain position that more likely than not would not be sustained upon examination by the Internal Revenue Service. Management has analyzed the tax positions taken by the Bureau and has concluded that as September 30, 2025, there are no uncertain tax positions taken or expected to be taken that would require recognition of a liability (or asset) or disclosure in the financial statements. true ARLINGTON DANCE THEATRE 222 W MAIN ST ARLINGTON TX 76010 751890997 55000 0 MARKETING GRANT ARLINGTON MUSEUM OF ART 201 W MAIN STREET ARLINGTON TX 76010 237407695 150000 0 MARKETING GRANT ARLINGTON MUSIC HALL 224 N CENTER ST ARLINGTON TX 76011 812389837 200000 0 MARKETING GRANT Downtown Arlington 500 E Front St 120 Arlington TX 76011 205114340 45000 0 MARKETING GRANT FRIENDS OF THE LEVITT PAVILIO 505 E BORDER ST ARLINGTON TX 76010 260849441 225000 0 MARKETING GRANT THEATRE ARLINGTON 305 W MAIN ST ARLINGTON TX 76010 237381831 200000 0 MARKETING GRANT 5 1 Grantmaker's Description of How Grants are Used GRANT FUNDS ARE TRACKED AND MONITORED INTERNALLY BY THE ARLINGTON CONVENTION AND VISITOR'S BUREAU. EACH GRANT APPLICANT IS REQUIRED TO SUBMIT A FINAL REPORT AT THE END OF THE YEAR IN ORDER TO BE ELIGIBLE FOR APPLYING FOR FUTURE GRANTS. THE REPORT INCLUDES FINANCIALS, EXAMPLES OF MARKETING AND ATTENDANCE NUMBERS, PLUS OVERNIGHT STAY ACCUMULATED BY THE EVENT THAT THEY RECEIVED GRANT MONEY FOR. X true X X X false false false BRENT DERAAD President & CEO 392700 52639 35204 480543 CHAD ENLOE SVP SALES 262339 22484 24837 309660 JOE BEDSOLE DIR OF STATE ACCTS 139475 13732 23538 176745 JOEL MCLELLAND VP FIN. & ADM. 188288 22479 23225 233992 JOELE HATTON DIR OF SALES 173227 10200 22787 206214 MARY GERMAN COO 195058 12997 9672 217727 MICHAEL LY VP MARKETING 161114 11474 12198 184786 STEFANIE METCALF NATL ACCTS DIR 137807 8419 13475 159701 WILLIAM WILSON SVP SPORTS SALE 229671 13585 25960 269216 Part I, Line 1a: Relevant information in regards to selections on 1a. THE PRESIDENT & CEO RECEIVES THE FOLLOWING ALLOWANCES, ALL OF WHICH ARE INCLUDED IN HIS FORM W-2; CAR ALLOWANCE, CELL PHONE ALLOWANCE, AND HOME INTERNET ALLOWANCE. Form 990, Part VI, Section A, Line 1a THE EXECUTIVE COMMITTEE CAN BE DELEGATED RIGHTS TO APPROVE / DISAPPROVED ON RARE OCCASIONS IF A BOARD MEETING IS NOT HELD IN THE MONTH A DECISION IS TO BE MADE. Form 990, Part VI, Section A, Line 4 The ACVB clarified via an ACVB By-law amendment to increase the number of ACVB board members from 22 to 25, and to clarify the three ex-officio members whose titles are not listed in the by-laws. These are City of Arlington City Manager, City of Arlington Director of Convention & Event Services and ACVBs President / CEO. Form 990, Part VI, Section B, Line 11b THE IRS FORM 990 RETURN IS PREPARED BY THE CPA FIRM ENGAGED BY THE BUREAU IN CONJUNCTION WITH THE BUREAU'S PRESIDENT & CEO. THE CPA REPRESENTATIVE WILL REVIEW THE COMPLETED FORM 990 WITH THE PRESIDENT & CEO AND COPIES WILL BE PROVIDED TO THE FULL BOARD AFTER IT IS FILED WITH THE IRS. Form 990, Part VI, Section B, Line 12c THE BUREAU MONITORS CONFLICTS OF INTEREST BY PREVENTING POSSIBLE CONFLICTS WHEN THEY HAVE BEEN BROUGHT TO THE ATTENTION OF THE PRESIDENT & CEO, OR ANY OF THE OTHER COMPANY MANAGERS. A WRITTEN CONFLICT OF INTEREST POLICY IS INCLUDED IN THE EMPLOYEE MANUAL. WHEN INSTANCES OCCUR THAT GIVE THE APPEARANCE OF A CONFLICT OF INTEREST, THESE CONFLICTS ARE REVIEWED & RESOLVED ON A TIMELY BASIS. THE BUREAU ALSO HAS A "RECOGNIZING & REPORTING A CONFLICT POLICY" REQUIRING EMPLOYEES TO SEEK THE ADVICE OF COUNSEL OF MANAGEMENT TO CLARIFY ISSUES NOT COVERED BY GUIDELINES OR BY GOOD JUDGEMENT. Form 990, Part VI, Section B, Line 15a THE BOARD OF DIRECTORS ANNUALLY REVIEW THE CEO'S COMPENSATION AND WHEN THERE IS A CHANGE IN THE CONTRACT, THE SAME BOARD OF DIRECTORS WILL REVIEW AND APPROVE THE NEW CONTRACT. COMPARABILITY DATA IS USED IN THE DELIBERATION PROCESS. Form 990, Part VI, Section B, Line 15b THE COMPENSATION REVIEW USES STUDIES PERFORMED BY WILFRED BREWER, PRESIDENT & FOUNDER, PERFORMANCE-SOLUTIONS-GROUP, INC. LAST REVIEW WAS 2024. Form 990, Part VI, Section C, Line 19 THE BUREAU MAKES ITS FORM 990 AND OTHER FINANCIAL REPORTS AVAILABLE UPON REQUEST VIA INSPECTION AT THE OFFICE OR UPON WRITTEN REQUEST, SIMILAR TO REQUESTS MADE TO THE CITY OF ARLINGTON. FORM 990, PART VI, SECTION C, LINE 19 THE BUREAU MAKES ITS FORM 990 AND OTHER FINANCIAL REPORTS AVAILABLE UPON REQUEST VIA INSPECTION AT THE OFFICE OR UPON WRITTEN REQUEST, SIMILAR TO REQUESTS MADE TO THE CITY OF ARLINGTON. CITY OF ARLINGTON 1001 W ABRAM STREET ARLINGTON TX 76004 756004503 MUNICIPAL GOV TX GOV GOV NA false TRAVEL AND SPORTS LEGACY FOUNDATION 1717 E Randol Mill Rd 101 ARLINGTON TX 76011 352543542 BENEFIT ARL. TX 501(C)(3) 7 NA false ARLINGTON TOURISM PUBLIC IMPROVEMENT 1717 E Randol Mill Rd 101 ARLINGTON TX 76011 814361038 BENEFIT ARL. TX 501(c)(6) NA false false false true false false false false false false false false false false true true false true false false CITY OF ARLINGTON c 8377311 cash recieved ARLINGTON TOURISM PUBLIC IMPROVEMENT q 179617 CASH PAID