2026-03-05T14:51:29-05:00 2025-06-30 MILLIGAN & COMPANY LLC 105 N 22ND ST FL 2 PHILADELPHIA PA 191031302 990 2024-07-01 230969325 PHILADELPHIA CONVENTION & VISITORS BUREAU PHIL 2156363300 1601 MARKET ST SUITE 200 PHILADELPHIA PA 19102 GREGG CAREN PRES. & CEO 2156364462 2026-03-04 true false JOHN MILLIGAN CPA P02155323 2154969100 2026-03-05 2024 2025-03-06 01:10:19Z GREGG CAREN 1601 MARKET STREET PHILADELPHIA PA 19102 24719214 false X WWW.DISCOVERPHL.COM X 1942 PA THE PHILADELPHIA CONVENTION & VISITORS BUREAU (PHLCVB) IS THE OFFICIAL TOURISM PROMOTION AGENCY FOR THE CITY OF PHILADELPHIA GLOBALLY, AND THE SALES AND MARKETING AGENCY FOR THE PENNSYLVANIA CONVENTION CENTER (PCC). PHLCVB MARKETS PHILADELPHIA AS A TOP DESTINATION FOR MEETINGS, CONVENTIONS, SPORTING EVENTS AND INTERNATIONAL LEISURE TOURISM. IN FISCAL 2025, THE PHLCVB HOSTED 267 EVENTS IN TOTAL, INCLUDING 21 CITYWIDE EVENTS (THOSE WITH OVER 2,000 ROOM NIGHTS ON PEAK) THAT BOOSTED THE LOCAL ECONOMY. THESE EVENTS RESULTED IN 410 MILLION IN DIRECT SPEND AND 636 MILLION IN ECONOMIC IMPACT, WHICH GENERATED 27.2 MILLION IN LOCAL TAX REVENUE AND 31.9 MILLION IN STATE TAX REVENUE. KEY PROGRAMS INCLUDED: -CONVENTION SALES: SALES AND INCENTIVE EFFORTS TO ATTRACT, BOOK, AND REBOOK MAJOR CONVENTIONS, TRADESHOWS, MEETINGS, AND SPORTING EVENTS TO POSITION PHILADELPHIA AS A PREMIER MEETING DESTINATION AROUND THE WORLD. -DESTINATION SERVICES: CONNECTING MEETING PLANNERS WITH PHILADELPHIA STAKEHOLDERS I 66 65 65 0 13708550 14828576 8866434 8965704 774649 908340 55030 16594 23404663 24719214 0 0 9138622 9938887 0 0 12062486 13488221 21201108 23427108 2203555 1292106 25481525 27841017 7490545 8557931 17990980 19283086 X THE PHILADELPHIA CONVENTION & VISITORS BUREAU (PHLCVB) IS THE OFFICIAL TOURISM PROMOTION AGENCY FOR THE CITY OF PHILADELPHIA GLOBALLY, AND THE SALES AND MARKETING AGENCY FOR THE PENNSYLVANIA CONVENTION CENTER (PCC). PHLCVB MARKETS PHILADELPHIA AS A TOP DESTINATION FOR MEETINGS, CONVENTIONS, SPORTING EVENTS AND INTERNATIONAL LEISURE TOURISM. IN FISCAL 2025, THE PHLCVB HOSTED 267 EVENTS IN TOTAL, INCLUDING 21 CITYWIDE EVENTS (THOSE WITH OVER 2,000 ROOM NIGHTS ON PEAK) THAT BOOSTED THE LOCAL ECONOMY. THESE EVENTS RESULTED IN 410 MILLION IN DIRECT SPEND AND 636 MILLION IN ECONOMIC IMPACT, WHICH GENERATED 27.2 MILLION IN LOCAL TAX REVENUE AND 31.9 MILLION IN STATE TAX REVENUE. KEY PROGRAMS INCLUDED: -CONVENTION SALES: SALES AND INCENTIVE EFFORTS TO ATTRACT, BOOK, AND REBOOK MAJOR CONVENTIONS, TRADESHOWS, MEETINGS, AND SPORTING EVENTS TO POSITION PHILADELPHIA AS A PREMIER MEETING DESTINATION AROUND THE WORLD. -DESTINATION SERVICES: CONNECTING MEETING PLANNERS WITH PHILADELPHIA STAKEHOLDERS I false false 11590902 CONVENTION SALES THE PHLCVB'S CONVENTION SALES PROGRAM IS CHARGED WITH HELPING TO DRIVE OVERNIGHT VISITATION BY BOOKING AND SERVICING MEETINGS, CONVENTIONS, TRADE SHOWS, AND SPORTING EVENTS INTO THE PCC, PARTNER HOTELS, AND VENUES AROUND THE CITY. THIS ACTIVITY IS CRITICAL TO THE SUCCESS OF PHILADELPHIA'S TOURISM INDUSTRY, AS MEETINGS AND CONVENTIONS ARE LONGER-TERM PIECES OF BUSINESS THAT PROVIDE A STRONG FOUNDATION FOR PHILADELPHIA'S ECONOMY AND PROVIDE SECURITY FOR PHILADELPHIA'S HOSPITALITY-RELATED JOBS. THE CONVENTION SALES FUNCTION ALSO INCLUDES THREE KEY VERTICALS - PHL DIVERSITY, PHL LIFE SCIENCES, AND PHL SPORTS. IN FISCAL 2025, PHILADELPHIA'S HOSPITALITY INDUSTRY CONTINUED TO SEE YEAR- OVER-YEAR IMPROVEMENTS IN PERFORMANCE METRICS ACROSS MANY CATEGORIES. -THE PHLCVB SECURED 297 EVENTS FOR FUTURE YEARS, INCLUDING 17 CITY-WIDE EVENTS, PROJECTED TO BRING AN ESTIMATED 567,562 ATTENDEES TO PHILADELPHIA, GENERATING AN ESTIMATED 586,851 TOTAL ROOM NIGHTS. PHL LIFE SCIENCES: PHL LIFE SCIENCES IS THE FIRST AND ONLY DIVISION OF A CVB IN THE COUNTRY FOCUSED ON LIFE SCIENCES MEETINGS. THE DIVISION WORKS TO PROVIDE ACCESS TO PHILADELPHIA'S SUBSTANTIAL HEALTHCARE AND HIGHER EDUCATION COMMUNITY OF ACADEMICS, MEDICAL AND NURSING LEADERS, HEALTHCARE EXPERTS, BIOTECHNOLOGY, PHARMACEUTICAL, AND RELATED VENTURE CAPITAL CONTACTS. DIVISION HIGHLIGHTS INCLUDE: -IN FISCAL 2025, PHL LIFE SCIENCES HOSTED 59 EVENTS, WELCOMING 82,606 ATTENDEES, AND 146,603 ROOM NIGHTS. THE DIVISION BOOKED 73 CONVENTIONS FOR FUTURE YEARS WITH AN ESTIMATED 72,667 ATTENDEES AND 116,799 ROOM NIGHTS. -THE 2025 AMERICAN SOCIETY OF ANESTHESIOLOGISTS ANNUAL MEETING WELCOMED MORE THAN 12,000 MEDICAL PROFESSIONALS AND RESEARCHERS TO THE PCC. THE EVENT INCLUDED EDUCATIONAL SESSIONS AND WORKSHOPS THAT PROVIDED THE OPPORTUNITY FOR PROFESSIONALS TO SHARE KNOWLEDGE AND NEW DIRECTIONS IN RESEARCH AND PRACTICE. -CPHI NORTH AMERICA, THE NATION'S PREMIER PHARMACEUTICAL CONVENTION, HOSTED AT THE PCC OVER THE COURSE OF THREE DAYS, CREATING CONNECTIONS AND PARTNERSHIPS ACROSS THE GLOBAL PHARMA COMMUNITY. PHL SPORTS: FOR MORE THAN 30 YEARS, PHL SPORTS HAS BROUGHT MAJOR SPORTING EVENTS AND CONVENTIONS TO PHILADELPHIA. PHL SPORTS ENGAGES A WIDE RANGE OF COMMUNITY PARTNERS TO PROMOTE AND POSITION PHILADELPHIA AS A TOP DESTINATION FOR MARQUEE SPORTING EVENTS. DIVISION HIGHLIGHTS INCLUDE: -IN FISCAL 2025, PHL SPORTS BOOKED 24 SPORTING EVENTS FOR FUTURE YEARS WITH AN ESTIMATED 279,360 ATTENDEES AND 116,130 ROOM NIGHTS. -IN FISCAL 2025, LINCOLN FINANCIAL FIELD HOSTED THE NCAA MEN'S LACROSSE CHAMPIONSHIPS, WELCOMING MORE THAN 80,000 FANS OVER MEMORIAL DAY WEEKEND. PHL DIVERSITY: THE PHLCVB WAS ONE OF THE FIRST CVBS IN THE U.S. TO ESTABLISH A DIVISION HIGHLIGHTING THE DESTINATION AS A DIVERSE, EQUITABLE, AND INCLUSIVE LOCATION FOR MEETINGS, EVENTS, CONVENTIONS, AND VISITORS. FOR MORE THAN 30 YEARS, PHL DIVERSITY HAS BEEN CONNECTING MEETING PLANNERS TO LOCAL DIVERSE BUSINESSES, SUPPLIERS AND COMMUNITY LEADERS WITH SHARED VALUES AND GOALS WHO CAN HELP FACILITATE COMMUNITY ENGAGEMENT PROGRAMS OR SERVE AS SPEAKERS AND EXPERTS. DIVISION HIGHLIGHTS INCLUDE: -IN FISCAL 2025, PHL DIVERSITY HOSTED 19 EVENTS WITH 30,918 ATTENDEES AND 32,847 ROOM NIGHTS. THE DIVISION BOOKED 18 CONVENTIONS FOR FUTURE YEARS WITH AN ESTIMATED 12,596 ATTENDEES AND 19,980 ROOM NIGHTS. -IN OCTOBER 2024, THE ANITAB.ORG GRACE HOPPER CELEBRATION BROUGHT TOGETHER 11,000 WOMEN AND NON-BINARY TECHNOLOGISTS FOR THE WORLD'S LARGEST CONFERENCE DEDICATED TO ADVANCING DIVERSITY IN TECH THROUGH PROFESSIONAL DEVELOPMENT, NETWORKING, AND CAREER OPPORTUNITIES. -DELTA SIGMA THETA SORORITY 2024 HELD THEIR EASTERN REGIONAL CONFERENCE IN PHILADELPHIA WHICH BROUGHT TOGETHER MORE THAN 10,000 MEMBERS OF THE HISTORIC, SERVICE-DRIVEN SISTERHOOD TO THE PCC FOR A WEEKEND OF EMPOWERMENT, NETWORKING, AND COMMUNITY IMPACT. 5702167 MARKETING & COMMUNICATIONS THE MARKETING AND COMMUNICATIONS TEAM CRAFTS CONTENT AND CAMPAIGNS THAT PROMOTE PHILADELPHIA, THE PHLCVB, AND THE PCC THROUGH A VARIETY OF PROGRAMS TARGETING MEETING AND EVENT PLANNERS, INFLUENCERS, CONVENTION ATTENDEES, MEDIA, DOMESTIC GROUP TOUR OPERATORS, INTERNATIONAL LEISURE TRAVELERS, AND TRAVEL TRADE PROFESSIONALS. THESE ACTIVITIES ALL HELP TO SUPPORT THE EFFORTS OF THE CONVENTION SALES AND GLOBAL TOURISM PROGRAMS IN DRIVING OVERNIGHT VISITATION TO PHILADELPHIA THROUGH CREATIVE MESSAGING AND STORYTELLING. KEY HIGHLIGHTS INCLUDE: PHLCVB MARKETING & COMMUNICATIONS CAMPAIGNS: -THE PHLCVB'S SOCIAL MEDIA CHANNELS INCREASED FANS AND FOLLOWERS BY 76,586. TOTAL FOLLOWERS ACROSS ALL OWNED ACCOUNTS TOTALED 526,226 OVER 15 ACCOUNTS IN 4 COUNTRIES. -IN FISCAL 2025, THE PHLCVB WEBSITE HAD 227,113 UNIQUE VISITORS AND 574,928 TOTAL PAGE VIEWS. 2565858 GLOBAL TOURISM: -MARKETS OF FOCUS FOR GLOBAL TOURISM INITIATIVES INCLUDE REPRESENTATION FIRMS AROUND THE GLOBE IN CHINA, INDIA, AUSTRALIA, MEXICO, CANADA, FRANCE, ITALY (ALSO COVERS SPAIN), GERMANY (ALSO COVERS AUSTRIA AND SWITZERLAND), THE U.K. (ALSO COVERS IRELAND), AND THE NETHERLANDS (ALSO COVERS BELGIUM AND LUXEMBURG). -IN FISCAL 2025, PHILADELPHIA WELCOMED 1.2 MILLION VISITORS WHO CHOSE TO TRAVEL TO THE CITY FROM INTERNATIONAL DESTINATIONS, RESULTING IN 678.9 MILLION IN SPENDING. THESE VISITORS CONTRIBUTED AN ECONOMIC IMPACT OF 1.2 BILLION AND DIRECTLY SUPPORTED 9,548 HOSPITALITY JOBS. -GLOBAL TOURISM ACTIVITY HIGHLIGHTS INCLUDE THE TEAM ATTENDING 62 SALES EVENTS AND HOSTING MORE THAN 150 TRADE PARTNERS FROM 14 COUNTRIES ON 22 FAM TOURS OF PHILADELPHIA. 1368576 PARTNERSHIP (MEMBERSHIP): THE PHLCVB PARTNERSHIP PROGRAM PROVIDES REGIONAL BUSINESSES A PLATFORM FOR MARKETING THEIR LOCATIONS AND SERVICES, AND A VALUABLE CONNECTION POINT WITH MEETING PROFESSIONALS, LOCAL, REGIONAL, NATIONAL AND INTERNATIONAL VISITORS, BUSINESS TRAVELERS AND CONVENTION ATTENDEES. THE PROGRAM PROVIDES PARTNERS WITH RESEARCH ABOUT THE TRAVEL INDUSTRY, TREND ANALYTICS, CURRENT AND FUTURE EVENT BOOKINGS DETAILS, ACCESS TO EXCLUSIVE NETWORKING EVENTS, AND MORE. -THE PHLCVB HAD 762 TOTAL PARTNERS, WITH 88 NEW PARTNERS JOINING OVER THE YEAR AND A RETENTION RATE OF 93%. 1368576 21227503 false true false true false false false false false true false false false true true false true false false false false false false false false false false false true false false false true false false false false false false false true true false false true 70 0 65 true false false false false false false false false X 66 65 false false false false true true true true true false false true true true true true true true true false PA X ARTHUR AYRES 2156364462 1601 MARKET ST SUITE 200 PHILADELPHIA PA 19102 GREGG CAREN PRES. & CEO 50.00 X 566582 0 52375 MARIA GRASSO CHIEF SALES 50.00 X 299470 0 64522 LARRY NEEDLE EXEC DIR PH 50.00 X 245727 0 52560 ARTHUR M AYRES CFO 50.00 X 208290 0 60259 JOSEPH HELLER CMO 50.00 X 224323 0 39670 BONNIE GRANT EX DIR PHL L 50.00 X 201287 0 41650 JASON JORDAN VP CONVENTIO 50.00 X 159375 0 65622 KEVIN RICHARD NAT'L ACCOUN 50.00 X 188404 0 24409 CHRISTINE SPENCER MARKETING DI 50.00 X 142390 0 37973 SEE ATTACHED FOR THE BOD LIST BOD X 0 0 0 2235848 439040 9 false true false CONEX EXHIBITION SERVICES 2025 BRICKELL AVE MIAMI FL 33129 EXHIBIT SERVICE 724108 PA 1601 MARKET STREET LP 1601 MARKET STREET SUITE 2220 PHILADELPHIA PA 19103 RENT 461136 III-INTERACTIVE LLC 602 FAY STREET SUITE 101 COLUMBIA MO 65201 CONVENTION SVCS 255250 SARAH WEISENBERGER 8209 HAMILTON BLVD BREINIGSVILLE PA 18031 HR SERVICES 148320 CONFERENCEDIRECT LLC 193 BLUE RAVINE ROAD SUITE 190 FOLSON CA 95630 CONFERENCE SVCS 138810 8 839824 13988752 14828576 MARKETING & SERVICE CONTRACT 8570960 8570960 CO-OP REVENUE 281044 281044 PUBLICATION REVENUE 113700 113700 8965704 908340 908340 OTHER INCOME 16594 16594 16594 24719214 9890638 1320069 1174861 145208 6503173 5762153 741020 2115645 1770837 344808 32828 32828 43296 43296 1154034 808511 345523 8173486 8077054 96432 167208 112486 54722 416597 318066 98531 419769 402769 17000 1755038 1743319 11719 576422 576422 48015 42253 5762 59232 59232 GENERAL DONATIONS 491815 337448 154367 CELL PHONE CHARGES 109629 96404 13225 BAD DEBT 34830 34830 OTHER ADMIN AND GENERAL 6022 4920 1102 23427108 21227503 2199605 0 9042166 13253802 10593467 11066010 3050273 669416 448605 810834 1101630 868019 236306 233611 2110708 1738650 68694 25481525 27841017 2797318 3758991 2250202 2667202 2443025 2131738 7490545 8557931 X 17990980 19283086 17990980 19283086 25481525 27841017 1292106 X false true X true false RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED false false false 662231 400557 261674 439399 467462 -28063 233611 OPERATING LEASE LIABILITY 2033044 DEFERRED COMPENSATION LIABILITY 98694 2131738 X 24743559 24345 24345 24719214 24719214 23451453 24345 24345 23427108 23427108 SCHEDULE D, PAGE 3, PART X THE CVB IS EXEMPT FROM FEDERAL INCOME TAX UNDER IRC SECTION 501(C)(6). ACCORDINGLY, NO PROVISION FOR INCOME TAXES IS REFLECTED IN THE CONSOLIDATED FINANCIAL STATEMENTS. CVB IS SUBJECT TO ROUTINE AUDITS BY TAXING JURISDICTIONS; HOWEVER, THERE ARE CURRENTLY NO AUDITS FOR ANY TAX PERIODS IN PROGRESS. CVB BELIEVES IT IS NO LONGER SUBJECT TO INCOME TAX EXAMINATIONS FOR YEARS PRIOR TO 2022. false false false GREGG CAREN PRES. & CEO 407489 133388 25705 50575 1800 618957 MARIA GRASSO CHIEF SALES OFFICER 233216 53264 12990 42106 22416 363992 LARRY NEEDLE EXEC DIR PHL SPORTS 188969 42349 14409 25093 27467 298287 ARTHUR M AYRES CFO 198520 9770 32792 27467 268549 JOSEPH HELLER CMO 222635 1688 28338 11332 263993 BONNIE GRANT EX DIR PHL LIFE 161516 36785 2986 29904 11746 242937 JASON JORDAN VP CONVENTION SALES 138004 20864 507 36558 29064 224997 KEVIN RICHARD NAT'L ACCOUNTS DIR. 184521 3883 21180 3229 212813 CHRISTINE SPENCER MARKETING DIRECTOR 135457 6000 933 34702 3271 180363 JOHN PIERCE 52453 BOARD MEMBER LEGAL FEES false FORM 990 - ORGANIZATION'S MISSION THE PHILADELPHIA CONVENTION & VISITORS BUREAU (PHLCVB) IS THE OFFICIAL TOURISM PROMOTION AGENCY FOR THE CITY OF PHILADELPHIA GLOBALLY, AND THE SALES AND MARKETING AGENCY FOR THE PENNSYLVANIA CONVENTION CENTER (PCC). PHLCVB MARKETS PHILADELPHIA AS A TOP DESTINATION FOR MEETINGS, CONVENTIONS, SPORTING EVENTS AND INTERNATIONAL LEISURE TOURISM. IN FISCAL 2025, THE PHLCVB HOSTED 267 EVENTS IN TOTAL, INCLUDING 21 CITYWIDE EVENTS (THOSE WITH OVER 2,000 ROOM NIGHTS ON PEAK) THAT BOOSTED THE LOCAL ECONOMY. THESE EVENTS RESULTED IN 410 MILLION IN DIRECT SPEND AND 636 MILLION IN ECONOMIC IMPACT, WHICH GENERATED 27.2 MILLION IN LOCAL TAX REVENUE AND 31.9 MILLION IN STATE TAX REVENUE. KEY PROGRAMS INCLUDED: -CONVENTION SALES: SALES AND INCENTIVE EFFORTS TO ATTRACT, BOOK, AND REBOOK MAJOR CONVENTIONS, TRADESHOWS, MEETINGS, AND SPORTING EVENTS TO POSITION PHILADELPHIA AS A PREMIER MEETING DESTINATION AROUND THE WORLD. -DESTINATION SERVICES: CONNECTING MEETING PLANNERS WITH PHILADELPHIA STAKEHOLDERS INCLUDING HOTEL PARTNERS, VENUE OWNERS, AND OTHER VENDORS, TO HELP FACILITATE THEIR EVENT. -GLOBAL TOURISM: INTERNATIONAL LEISURE TOURISM SALES AND MARKETING -GROUP TOUR SALES: SALES AND MARKETING EFFORTS TO BRING TOUR GROUPS OF ALL SIZES TO PHILADELPHIA. -MARKETING & COMMUNICATIONS: SUPPORTS THE PHLCVB AND THE PENNSYLVANIA CONVENTION CENTER BY PROMOTING PHILADELPHIA AND THE REGION THROUGH A VARIETY OF OPPORTUNITIES DRIVEN BY EARNED, OWNED AND PAID MEDIA PROGRAMMING. -PARTNERSHIP: CONNECTING OVER 760 PARTNERS ANNUALLY TO OPPORTUNITIES TO GROW THEIR BUSINESS THROUGH TOURISM GENERATED BY THE PHLCVB'S SALES EFFORTS. -267 TOTAL EVENTS BOOKED BY THE PHLCVB, INCLUDING 21 CITYWIDE EVENTS (OVER 2,000 ROOM NIGHTS ON PEAK), WITH 542,202 ATTENDEES, RESULTING IN 581,612 ROOM NIGHTS AND 636 MILLION IN ECONOMIC IMPACT. FORM 990, PAGE 2, PART III, LINE 4A CONVENTION SALES THE PHLCVB'S CONVENTION SALES PROGRAM IS CHARGED WITH HELPING TO DRIVE OVERNIGHT VISITATION BY BOOKING AND SERVICING MEETINGS, CONVENTIONS, TRADE SHOWS, AND SPORTING EVENTS INTO THE PCC, PARTNER HOTELS, AND VENUES AROUND THE CITY. THIS ACTIVITY IS CRITICAL TO THE SUCCESS OF PHILADELPHIA'S TOURISM INDUSTRY, AS MEETINGS AND CONVENTIONS ARE LONGER-TERM PIECES OF BUSINESS THAT PROVIDE A STRONG FOUNDATION FOR PHILADELPHIA'S ECONOMY AND PROVIDE SECURITY FOR PHILADELPHIA'S HOSPITALITY-RELATED JOBS. THE CONVENTION SALES FUNCTION ALSO INCLUDES THREE KEY VERTICALS - PHL DIVERSITY, PHL LIFE SCIENCES, AND PHL SPORTS. IN FISCAL 2025, PHILADELPHIA'S HOSPITALITY INDUSTRY CONTINUED TO SEE YEAR- OVER-YEAR IMPROVEMENTS IN PERFORMANCE METRICS ACROSS MANY CATEGORIES. -THE PHLCVB SECURED 297 EVENTS FOR FUTURE YEARS, INCLUDING 17 CITY-WIDE EVENTS, PROJECTED TO BRING AN ESTIMATED 567,562 ATTENDEES TO PHILADELPHIA, GENERATING AN ESTIMATED 586,851 TOTAL ROOM NIGHTS. PHL LIFE SCIENCES: PHL LIFE SCIENCES IS THE FIRST AND ONLY DIVISION OF A CVB IN THE COUNTRY FOCUSED ON LIFE SCIENCES MEETINGS. THE DIVISION WORKS TO PROVIDE ACCESS TO PHILADELPHIA'S SUBSTANTIAL HEALTHCARE AND HIGHER EDUCATION COMMUNITY OF ACADEMICS, MEDICAL AND NURSING LEADERS, HEALTHCARE EXPERTS, BIOTECHNOLOGY, PHARMACEUTICAL, AND RELATED VENTURE CAPITAL CONTACTS. DIVISION HIGHLIGHTS INCLUDE: -IN FISCAL 2025, PHL LIFE SCIENCES HOSTED 59 EVENTS, WELCOMING 82,606 ATTENDEES, AND 146,603 ROOM NIGHTS. THE DIVISION BOOKED 73 CONVENTIONS FOR FUTURE YEARS WITH AN ESTIMATED 72,667 ATTENDEES AND 116,799 ROOM NIGHTS. -THE 2025 AMERICAN SOCIETY OF ANESTHESIOLOGISTS ANNUAL MEETING WELCOMED MORE THAN 12,000 MEDICAL PROFESSIONALS AND RESEARCHERS TO THE PCC. THE EVENT INCLUDED EDUCATIONAL SESSIONS AND WORKSHOPS THAT PROVIDED THE OPPORTUNITY FOR PROFESSIONALS TO SHARE KNOWLEDGE AND NEW DIRECTIONS IN RESEARCH AND PRACTICE. -CPHI NORTH AMERICA, THE NATION'S PREMIER PHARMACEUTICAL CONVENTION, HOSTED AT THE PCC OVER THE COURSE OF THREE DAYS, CREATING CONNECTIONS AND PARTNERSHIPS ACROSS THE GLOBAL PHARMA COMMUNITY. PHL SPORTS: FOR MORE THAN 30 YEARS, PHL SPORTS HAS BROUGHT MAJOR SPORTING EVENTS AND CONVENTIONS TO PHILADELPHIA. PHL SPORTS ENGAGES A WIDE RANGE OF COMMUNITY PARTNERS TO PROMOTE AND POSITION PHILADELPHIA AS A TOP DESTINATION FOR MARQUEE SPORTING EVENTS. DIVISION HIGHLIGHTS INCLUDE: -IN FISCAL 2025, PHL SPORTS BOOKED 24 SPORTING EVENTS FOR FUTURE YEARS WITH AN ESTIMATED 279,360 ATTENDEES AND 116,130 ROOM NIGHTS. -IN FISCAL 2025, LINCOLN FINANCIAL FIELD HOSTED THE NCAA MEN'S LACROSSE CHAMPIONSHIPS, WELCOMING MORE THAN 80,000 FANS OVER MEMORIAL DAY WEEKEND. PHL DIVERSITY: THE PHLCVB WAS ONE OF THE FIRST CVBS IN THE U.S. TO ESTABLISH A DIVISION HIGHLIGHTING THE DESTINATION AS A DIVERSE, EQUITABLE, AND INCLUSIVE LOCATION FOR MEETINGS, EVENTS, CONVENTIONS, AND VISITORS. FOR MORE THAN 30 YEARS, PHL DIVERSITY HAS BEEN CONNECTING MEETING PLANNERS TO LOCAL DIVERSE BUSINESSES, SUPPLIERS AND COMMUNITY LEADERS WITH SHARED VALUES AND GOALS WHO CAN HELP FACILITATE COMMUNITY ENGAGEMENT PROGRAMS OR SERVE AS SPEAKERS AND EXPERTS. DIVISION HIGHLIGHTS INCLUDE: -IN FISCAL 2025, PHL DIVERSITY HOSTED 19 EVENTS WITH 30,918 ATTENDEES AND 32,847 ROOM NIGHTS. THE DIVISION BOOKED 18 CONVENTIONS FOR FUTURE YEARS WITH AN ESTIMATED 12,596 ATTENDEES AND 19,980 ROOM NIGHTS. -IN OCTOBER 2024, THE ANITAB.ORG GRACE HOPPER CELEBRATION BROUGHT TOGETHER 11,000 WOMEN AND NON-BINARY TECHNOLOGISTS FOR THE WORLD'S LARGEST CONFERENCE DEDICATED TO ADVANCING DIVERSITY IN TECH THROUGH PROFESSIONAL DEVELOPMENT, NETWORKING, AND CAREER OPPORTUNITIES. -DELTA SIGMA THETA SORORITY 2024 HELD THEIR EASTERN REGIONAL CONFERENCE IN PHILADELPHIA WHICH BROUGHT TOGETHER MORE THAN 10,000 MEMBERS OF THE HISTORIC, SERVICE-DRIVEN SISTERHOOD TO THE PCC FOR A WEEKEND OF EMPOWERMENT, NETWORKING, AND COMMUNITY IMPACT. FORM 990, PAGE 2, PART III, LINE 4B MARKETING & COMMUNICATIONS THE MARKETING AND COMMUNICATIONS TEAM CRAFTS CONTENT AND CAMPAIGNS THAT PROMOTE PHILADELPHIA, THE PHLCVB, AND THE PCC THROUGH A VARIETY OF PROGRAMS TARGETING MEETING AND EVENT PLANNERS, INFLUENCERS, CONVENTION ATTENDEES, MEDIA, DOMESTIC GROUP TOUR OPERATORS, INTERNATIONAL LEISURE TRAVELERS, AND TRAVEL TRADE PROFESSIONALS. THESE ACTIVITIES ALL HELP TO SUPPORT THE EFFORTS OF THE CONVENTION SALES AND GLOBAL TOURISM PROGRAMS IN DRIVING OVERNIGHT VISITATION TO PHILADELPHIA THROUGH CREATIVE MESSAGING AND STORYTELLING. KEY HIGHLIGHTS INCLUDE: PHLCVB MARKETING & COMMUNICATIONS CAMPAIGNS: -THE PHLCVB'S SOCIAL MEDIA CHANNELS INCREASED FANS AND FOLLOWERS BY 76,586. TOTAL FOLLOWERS ACROSS ALL OWNED ACCOUNTS TOTALED 526,226 OVER 15 ACCOUNTS IN 4 COUNTRIES. -IN FISCAL 2025, THE PHLCVB WEBSITE HAD 227,113 UNIQUE VISITORS AND 574,928 TOTAL PAGE VIEWS. FORM 990, PAGE 2, PART III, LINE 4C GLOBAL TOURISM: -MARKETS OF FOCUS FOR GLOBAL TOURISM INITIATIVES INCLUDE REPRESENTATION FIRMS AROUND THE GLOBE IN CHINA, INDIA, AUSTRALIA, MEXICO, CANADA, FRANCE, ITALY (ALSO COVERS SPAIN), GERMANY (ALSO COVERS AUSTRIA AND SWITZERLAND), THE U.K. (ALSO COVERS IRELAND), AND THE NETHERLANDS (ALSO COVERS BELGIUM AND LUXEMBURG). -IN FISCAL 2025, PHILADELPHIA WELCOMED 1.2 MILLION VISITORS WHO CHOSE TO TRAVEL TO THE CITY FROM INTERNATIONAL DESTINATIONS, RESULTING IN 678.9 MILLION IN SPENDING. THESE VISITORS CONTRIBUTED AN ECONOMIC IMPACT OF 1.2 BILLION AND DIRECTLY SUPPORTED 9,548 HOSPITALITY JOBS. -GLOBAL TOURISM ACTIVITY HIGHLIGHTS INCLUDE THE TEAM ATTENDING 62 SALES EVENTS AND HOSTING MORE THAN 150 TRADE PARTNERS FROM 14 COUNTRIES ON 22 FAM TOURS OF PHILADELPHIA. FORM 990, PAGE 2, PART III, LINE 4D PARTNERSHIP (MEMBERSHIP): THE PHLCVB PARTNERSHIP PROGRAM PROVIDES REGIONAL BUSINESSES A PLATFORM FOR MARKETING THEIR LOCATIONS AND SERVICES, AND A VALUABLE CONNECTION POINT WITH MEETING PROFESSIONALS, LOCAL, REGIONAL, NATIONAL AND INTERNATIONAL VISITORS, BUSINESS TRAVELERS AND CONVENTION ATTENDEES. THE PROGRAM PROVIDES PARTNERS WITH RESEARCH ABOUT THE TRAVEL INDUSTRY, TREND ANALYTICS, CURRENT AND FUTURE EVENT BOOKINGS DETAILS, ACCESS TO EXCLUSIVE NETWORKING EVENTS, AND MORE. -THE PHLCVB HAD 762 TOTAL PARTNERS, WITH 88 NEW PARTNERS JOINING OVER THE YEAR AND A RETENTION RATE OF 93%. FORM 990, PAGE 6, PART VI, LINE 6 THE ORGANIZATION HAS MEMBERS. FORM 990, PAGE 6, PART VI, LINE 7A THE ADMINISTRATIVE COMMITTEE, REPRESENTED BY THE LEADERSHIP OF THE GOVERNING BODY, HAS FULL AUTHORITY OF THE GOVERNING BODY IN ITS ABSENCE. FORM 990, PAGE 6, PART VI, LINE 7B IN ACCORDANCE WITH PART VI, LINE 7A, THE ADMINISTRATIVE COMMITTEE, REPRESENTED BY THE LEADERSHIP OF THE GOVERNING BODY, HAS FULL AUTHORITY OF THE GOVERNING BODY IN ITS ABSENCE. FORM 990, PAGE 6, PART VI, LINE 11B THE FINANCE COMMITTEE OF THE BOARD REVIEWS THE FORM 990 PRIOR TO FILING. A COPY IS DISTRIBUTED TO EACH MEMBER OF THE COMMITTEE AND TO THE LEADERSHIP OF THE BOARD. COPIES ARE AVAILABLE UPON REQUEST. FORM 990, PAGE 6, PART VI, LINE 12C ANNUAL DISCLOSURE STATEMENTS ARE OBTAINED FROM THE GOVERNING BODY AND STAFF. WHEN A CONFLICT ARISES, BOARD MEMBERS IDENTIFY THE CONFLICT AND EXCUSE THEMSELVES FROM ANY DISCUSSION OR VOTE. THE ORGANIZATION HAS A SIGNED POLICY FROM 100% OF BOARD AND STAFF. FORM 990, PAGE 6, PART VI, LINE 15A PHLCVB PARTICIPATES IN AN ANNUAL COMPENSATION REVIEW FOR ALL POSITIONS IN THE COMPANY, INCLUDING THE HIGHLY COMPENSATED EMPLOYEES. AN INDUSTRY SURVEY IS TAKEN AND RESULTS ARE REVIEWED TO MAKE SURE WE ARE IN LINE WITH INDUSTRY STANDARDS. FORM 990, PAGE 6, PART VI, LINE 15B PHLCVB PARTICIPATES IN AN ANNUAL COMPENSATION REVIEW FOR ALL POSITIONS IN THE COMPANY, INCLUDING THE HIGHLY COMPENSATED EMPLOYEES. AN INDUSTRY SURVEY IS TAKEN AND RESULTS ARE REVIEWED TO MAKE SURE WE ARE IN LINE WITH INDUSTRY STANDARDS. FORM 990, PAGE 6, PART VI, LINE 19 THE GOVERNING DOCUMENTS ARE MADE AVAILABLE TO THE PUBLIC UPON REQUEST. PCVB FOUNDATION 1601 MARKET STREET SUITE 200 PHILADELPHIA PA 19102 300070983 FUNDRAISE PA 501C 12B PCVB true false false false false false false false false false false false false false false false false false false false