2025-09-24T17:28:55-05:00 2024-12-31 208571624 Fruci & Associates PS PO Box 2163 Spokane WA 992102163 990 2024-01-01 911307281 Visit Spokane VISI 5097429380 PO Box 559 Spokane WA 992100559 Rose Noble CEO 5097429380 2025-09-19 1 1 Christina Tapp CPA P01853780 5096249223 2024 2025-03-06 01:10:19Z Rose Noble PO Box 559 Spokane WA 992100559 6294509 0 X www.visitspokane.com X 1985 WA Visit Spokane has served as Spokane County's destination marketing organization since 1985. Through our efforts, we bring economic benefit to our community through enhanced employment opportunities and economic prosperity for hospitality and tourism businesses. We are the marketing arm for the convention center as well as the main organization promoting the region to leisure and business travelers alike. We promote the delightful attributes of the region establishing Spokane as a must-visit destination for all travelers. 17 16 42 21 0 0 5243447 5709330 455972 431802 0 0 86176 153377 5785595 6294509 0 0 0 0 2335308 2674998 0 0 0 3357538 4557842 5692846 7232840 92749 -938331 5880868 5517066 675721 1250250 5205147 4266816 X The mission of Visit Spokane is to help promote economic development for Spokane County through tourism and tourism promotion. 0 0 2988572 Visit Spokane created and implemented innovative sales and marketing strategies across targeted market segments to expand convention and leisure visitation to the region, increasing visitor spending, and attracting additional overnight stays. Visit Spokane reinforced these strategies with advertising and public relations initiatives and social media opportunities targeted to deliver increased visibility, identity, and visitation to Spokane County. We served as the official destination resource for both residents and visitors to enhance their experiences and increase spending. Visit Spokane acted as an advocate for expanded public meeting, cultural and sports facilities to increase market potential and shared intelligence based on market research to help the community in economic development decision making.During year 2024 the Organization's Destination Marketing Program secured over 2,000,000 media impressions, hosted 45,984 convention attendees, served 35,000 visitors through Trip Advisor and at the Visitor Information Center, and secured media valued at $7,323,655. 2599623 317060 During year 2024, the Organization's Direct Meeting Sales Program intended to promote the Spokane region as a preferred meeting, convention, and event destination by distributing leads to area lodging and facility partners resulted in 97 on-site inspections with meeting professionals for future meetings/events as well as 84,533 definite room nights to the Spokane region. 605207 During year 2024, the Organization's Convention Services Program intended to enhance and support the overall destination experience of convention and meeting participants in the Spokane region resulted in 1,274 referrals and leads sent to local businesses. 456085 114742 The Organization's Membership/Business Development Program provided innovative programming and partnership opportunities for members for purposes of business development in the Spokane region. 456085 114742 6649487 0 1 0 1 0 0 0 0 0 1 0 0 0 1 1 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 21 0 1 42 1 0 0 0 0 0 0 0 0 X 17 16 0 0 0 0 1 1 0 1 1 0 0 1 1 1 1 1 1 1 1 0 WA X X Visit Spokane 5097429380 PO Box 559 Spokane WA 992100559 Alisha Benson Ex-Officio Board Member 2.00 X 0 0 0 Dean Feldmeier General Manager 2.00 X X 0 0 0 J Todd Taylor Ex-Officio Board Member 2.00 X 0 0 0 Jody Sander Director of Operations 2.00 X X 0 0 0 Josh Kerns Board Member 2.00 X 0 0 0 Justin Kobluk Board Member 2.00 X 0 0 0 Joel Barbour Board Member 2.00 X 0 0 0 Stephanie Curran Chief Executive Officer 2.00 X X 0 0 0 Cris Kaminskas Board Member 2.00 X 0 0 0 Meg Barbieri Consultant 2.00 X X 0 0 0 Joel Williamson Board Member 2.00 X 0 0 0 Danika Hatcher Board Member 2.00 X 0 0 0 Phil Haugen Board Member 2.00 X 0 0 0 Emilie Cameron Ex-Officio Board Member 2.00 X 0 0 0 Ginger Ewing Board Member 2.00 X 0 0 0 Vanessa Swenson Board Member 2.00 X 0 0 0 Meredith Rainville Board Member 2.00 X 0 0 0 Harry Sladich Board Member 2.00 X 0 0 0 Rose Noble President & CEO 40.00 X X 240882 0 13244 Zack Zappone Board Member 2.00 X 0 0 0 Jenae Ball Ex-Officio Board Member 2.00 X 0 0 0 Ruth Fitzgerald Key Employee 40.00 X 189484 0 10730 Jeff Hawley Employee 40.00 X 127042 0 7552 Lisa Simpson Key Employee 40.00 X 114131 0 6999 Denise Bosmans Employee 40.00 X 132404 0 8180 Ana Liberty Employee 40.00 X 101790 0 4941 Kristina Ovies Employee 40.00 X 127269 0 5980 1033002 0 57626 7 0 1 0 0 5298617 410713 5709330 Advertising 541800 198149 198149 Membership Dues 541800 114742 114742 Participation Fees 513140 113450 113450 Convention Services 513140 5461 5461 431802 PRIVATE SOURCES:Misc P 900099 123533 123533 PRIVATE SOURCES: In-Ki 900099 32244 32244 PRIVATE SOURCES:Other 900099 -2400 -2400 153377 6294509 585179 0 0 254126 1996251 86743 127675 210203 425 11753 19362 3257971 177564 79313 84573 31388 14816 105357 39153 Other 365260 Publications 266998 Dues, Subscriptions, Ta 24465 Bad Debt Expense 15565 63879 7232840 2148280 2281134 2468063 1682473 577059 763741 30712 22831 150911 350784 461923 324607 51961 137316 208054 110386 245828 168401 5880868 5517066 531125 884383 67902 189996 76694 175871 675721 1250250 X 5205147 4266816 5205147 4266816 5880868 5517066 -938331 0 X 0 1 X 1 1 1 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 0 1 0 151193 104318 46875 211755 160946 50809 98975 59343 39632 137316 Lease Liability - Current 79532 Lease Liability - Long Term 96339 175871 X 6294509 0 6294509 0 6294509 7233636 796 796 7232840 0 7232840 Part X, Line 2: The Organization is exempt from federal income taxes under Section 501(c)(6) of the Internal Revenue Code. The Organization adopted the income tax standard for uncertain tax positions. No liability was recognized by the Organization as a result of the standards implementation. The Organization's 2023, 2022, and 2021 tax years are open for examination by the IRS. The entity files as a tax-exempt organization, and as such, should the tax-exempt status be challenged by the IRS in the future, all years since inception could be subject to review by the IRS. X 1 1 X X 0 0 0 Rose Noble President & CEO 201882 0 39000 0 0 0 12044 0 1200 0 254126 0 0 0 Ruth Fitzgerald Key Employee 136645 0 52839 0 0 0 9474 0 1256 0 200214 0 0 0 Form 990, Part VI, Section A, line 6 Organization has members who pay membership dues. Form 990, Part VI, Section A, line 7a The organization has members who elect the members of the governing body. Form 990, Part VI, Section B, line 11b Form 990 was reviewed by the CEO, Finance Director, and Executive Committee prior to filing. Form 990, Part VI, Section B, line 12c Each director, officer, staff member, and member of a committee is required to annually sign a conflict of interest statement. Form 990, Part VI, Section B, line 15 The executive commitee uses data from Destinations International, American Society of Association Executives, the Destination Marketing Association of the West, and other compensation studies to determine a fair salary for the position. Compensation is annually reviewed and approved by the Executive Committee. Form 990, Part VI, Section C, line 19 The organizations documents are available upon request.