2025-09-05T15:29:37-04:00 2024-12-31 203746583 TAYLOR ROTH AND COMPANY 1580 LINCOLN ST STE 520 DENVER CO 802031517 990 2024-01-01 562307921 DURANGO AREA TOURISM OFFICE INC DURA 9709032138 802 MAIN AVE DURANGO CO 81301 KEN STONE CHAIR 9709032138 2025-09-04 true true SHANNON L GILLILAND P02243875 3038308109 2025-09-05 2024 2025-03-06 01:10:19Z VISIT DURANGO KEN STONE 802 MAIN AVENUE DURANGO CO 81301 3165615 false X WWW.DURANGO.ORG X 2002 CO MARKETING AND PROMOTING THE DURANGO COMMUNITY AND SURROUNDING AREA TO INCREASE TOURISM. 15 15 18 16 76104 9512 2922506 3127290 1349 975 6669 27838 2930524 3165615 415189 342875 0 872347 1003916 0 0 1279336 1561083 2566872 2907874 363652 257741 1851811 2144594 326217 361259 1525594 1783335 X TO LEVERAGE LIMITED RESOURCES INTO EQUITABLE, CREATIVE, STRATEGIC, AND COMPREHENSIVE ANNUAL MARKETING PROGRAMS SUFFICIENT TO GENERATE GROWING CONSUMER INTEREST IN THE DURANGO/LA PLATA COUNTY AREA AND ACCOMPLISH TOURISM MARKETING GOALS. GENERATE DEMAND IN VISITATION AND OVERNIGHT STAYS IN LA PLATA COUNTY THROUGH STRATEGIC SALES AND MARKETING PROGRAMS PROMOTING OUR AREA FOR THE BENEFIT OF VISITORS AND LOCAL STAKEHOLDERS. false false DURANGO AREA TOURISM OFFICE, INC. (DBA VISIT DURANGO) OPERATES EXCLUSIVELY AS A DESTINATION MANAGEMENT ORGANIZATION FOR THE PURPOSE OF PROMOTING THE DURANGO AND LA PLATA COUNTY AREA AS A TOURIST DESTINATION, ENGAGING IN SALES AND MARKETING ACTIVITIES, AND PROVIDING VISITOR SERVICES TO GROUPS AND TOURISTS. THE ROLE OF VISIT DURANGO IS TO BUILD BRAND AWARENESS, ATTRACT VISITORS TO THE AREA, INFORM THEM ABOUT VISITOR OPPORTUNITIES, STIMULATE THE LOCAL ECONOMY, AND ULTIMATELY IMPROVE RESIDENTS' QUALITY OF LIFE. false true false false false false false false true true false false true true true true false false false false false false false false false false true false true false false false false false false false false false false false false false false true 38 0 true 18 true true true false false false false false false false X 15 15 false false false false false false false true true false false true true true true false false true true false X KEN STONE 9709032138 802 MAIN AVENUE DURANGO CO 81301 RACHEL E BROWN EX DIRECTOR 40.00 X 155071 0 13154 BARBARA BOWMAN INTERIM EX D 40.00 X 0 0 0 KEN STONE CHAIR 1.00 X X 0 0 0 TORI OSSOLA VICE CHAIR 1.00 X X 0 0 0 CRISTINA DALLE GRAVE TREASURER 1.00 X X 0 0 0 CORRY PILLEN SECRETARY 1.00 X X 0 0 0 EMMY GREY EYES DIRECTOR 1.00 X 0 0 0 CHARLES GOODMAN DIRECTOR 1.00 X 0 0 0 TED HOLTEEN DIRECTOR 1.00 X 0 0 0 ANTONIO LUCINA DIRECTOR 1.00 X 0 0 0 DAVE RATHBUN DIRECTOR 1.00 X 0 0 0 JENNY ROBERTS DIRECTOR 1.00 X 0 0 0 MATT SALKA DIRECTOR 1.00 X 0 0 0 ANDREW SCARBOROUGH DIRECTOR 1.00 X 0 0 0 LISA SCHWANTES DIRECTOR 1.00 X 0 0 0 CHRISTIAN SEPULVEDA DIRECTOR 1.00 X 0 0 0 TOM SLUIS DIRECTOR 1.00 X 0 0 0 CARRIE WHITLEY DIRECTOR 1.00 X 0 0 0 155071 13154 1 false true false 9512 9512 LODGERS' TAX 813910 3046082 3046082 WELCOME CENTER ADVERTISING 541800 42389 42389 ONLINE ADVERTISING 541800 33715 33715 MERCHANDISE SALES 541800 3104 3104 COOPERATIVE MARKETING PROGRAM 513190 2000 2000 3127290 975 975 20970 20970 20970 20970 CASH BACK REWARDS 999999 6868 6868 6868 3165615 3051186 76104 28813 342875 168225 672402 7489 81770 74030 71073 130717 666080 99195 141064 117319 41133 117699 4666 3951 SUSTAINABILITY PROJECTS 140451 COMMUNITY ENGAGEMENT 27735 2907874 0 0 0 1340657 1255013 192932 605411 67752 8832 55218 48814 3271 6404 247199 268934 1851811 2144594 72078 83075 254139 278184 326217 361259 X 1525594 1783335 1525594 1783335 1851811 2144594 257741 X false false false RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 280000 280000 280000 280000 200000 80000 280000 80000 120000 200000 80000 80000 1.00000 false false 55218 48814 6404 6404 OPERATING LEASE RIGHT-OF-USE ASSETS 268934 268934 OPERATING LEASE LIABILITY 278184 278184 X 3165615 3165615 3165615 2907874 2907874 2907874 SCHEDULE D, PAGE 2, PART V, LINE 4 THE BOARD HAS DESIGNATED 200,000 FOR OPERATING RESERVES AND 80,000 FOR AN OPPORTUNITY FUND. SCHEDULE D, PAGE 3, PART X THE ORGANIZATION HAS RECEIVED AN INTERNAL REVENUE SERVICE EXEMPTION FROM FEDERAL INCOME TAXES UNDER SECTION 501(C)(6). THE ORGANIZATION HAS ADVERTISING REVENUE IN THE CURRENT YEAR WHICH IS UNRELATED BUSINESS TAXABLE INCOME. MANAGEMENT HAS DETERMINED THAT EXPENSES ALLOCATED TO ADVERTISING REVENUE WOULD RESULT IN A LOSS WITH NO NET TAXABLE INCOME TO THE ORGANIZATION. ACCORDINGLY, NO PROVISION OR LIABILITY FOR INCOME TAXES HAS BEEN PROVIDED IN THE ACCOMPANYING FINANCIAL STATEMENTS. true CARVER BREWING COMPANY 1022 MAIN AVENUE DURANGO CO 81301 841069004 9206 TOURISM SUPPORT COMMUNITY FOUNDATION SERVING SOUTHWEST COLORADO PO BOX 1673 DURANGO CO 81302 841474900 501C3 12965 TOURISM SUPPORT CONSERVATION LEGACY 701 CAMINO DEL RIO SUITE 101 DURANGO CO 81301 841450808 501C3 15000 TOURISM SUPPORT DURANGO BOTANIC GARDENS 10 TOWN PLAZA 460 DURANGO CO 81301 452504868 501C3 12350 TOURISM SUPPORT DURANGO MONTESSORI INC 1309 E 3RD AVE UNIT 6 DURANGO CO 81301 201961557 501C3 14800 TOURISM SUPPORT DURANGO TOOL LIBRARY PO BOX 1343 DURANGO CO 81302 862527749 17125 TOURISM SUPPORT ELHI ASSOCIATION INC 115 UTE STREET PO BOX 2084 IGNACIO CO 81147 474377673 501C3 10000 TOURISM SUPPORT ESOTERRA INC 699 GOLD BAR DRIVE HESPERUS CO 81326 842605533 8487 TOURISM SUPPORT IRON HORSE BICYCLE CLASSIC PO BOX 1389 DURANGO CO 81302 840903613 14000 TOURISM SUPPORT THE GOOD FIGHT LLC 5977 COUNTY ROAD 203 DURANGO CO 81301 833027827 14000 TOURISM SUPPORT WIZEHIVE INC 555 E NORTH LANE BLDNG D STE 5030 CONSHOHOCKEN PA 19428 274126294 15000 TOURISM SUPPORT 5 6 SCHEDULE I, PAGE 1, PART I, LINE 2 VISIT DURANGO UNDERSTANDS THE IMPORTANT ROLE THAT SPECIAL EVENTS PLAY IN IMPROVING THE QUALITY OF LIFE FOR RESIDENTS AND IN ATTRACTING VISITORS TO THE AREA. IN EARLY 2022 THE CITY OF DURANGO CITY COUNCIL EARMARKED A PORTION OF THE NEW LODGERS TAX FUNDS FOR THE SUPPORT OF LOCAL EVENT MARKETING. VISIT DURANGOS BOARD OF DIRECTORS FORMED THE EVENTS COMMITTEE TO CREATE A PROCESS FOR SYSTEMATICALLY AND STRATEGICALLY DISTRIBUTING THIS FUNDING. APPLICATIONS SELECTED NEED TO MEET REQUIREMENTS AND ARE SCORED BASED ON THE RUBRIC. ONCE SELECTED THE FUNDS ARE TO BE USED FOR EVENT MARKETING. THERE IS A FOLLOW UP MEETING AND CONSULTATION TO REVIEW. X true false false RACHEL E BROWN EX DIRECTOR - PRIOR 155071 3422 9732 168225 SCHEDULE J, PAGE 1, PART I, LINE 4 RACHEL E. BROWN 68,746 0 0 FORM 990 - ORGANIZATION'S MISSION TO LEVERAGE LIMITED RESOURCES INTO EQUITABLE, CREATIVE, STRATEGIC, AND COMPREHENSIVE ANNUAL MARKETING PROGRAMS SUFFICIENT TO GENERATE GROWING CONSUMER INTEREST IN THE DURANGO/LA PLATA COUNTY AREA AND ACCOMPLISH TOURISM MARKETING GOALS. GENERATE DEMAND IN VISITATION AND OVERNIGHT STAYS IN LA PLATA COUNTY THROUGH STRATEGIC SALES AND MARKETING PROGRAMS PROMOTING OUR AREA FOR THE BENEFIT OF VISITORS AND LOCAL STAKEHOLDERS. FORM 990, PAGE 1, PART I, LINE 6 MEMBERS OF THE BOARD OF DIRECTORS SERVE ON A VOLUNTEER BASIS. FORM 990, PAGE 6, PART VI, LINE 11B THE EXECUTIVE DIRECTOR REVIEWS THE FORM 990 WITH ASSISTANCE FROM ACCOUNTING STAFF AND BOARD OFFICERS, AND THEN AFTER THIS REVIEW IS COMPLETE, ALL OTHER BOARD MEMBERS RECEIVE A COPY FOR REVIEW AND COMMENT PRIOR TO FILING. FORM 990, PAGE 6, PART VI, LINE 12C THE CONFLICT OF INTEREST STATEMENT IS REVIEWED AT THE BEGINNING OF EACH BOARD MEETING. BOARD MEMBERS ARE ASKED TO DISCLOSE ANY ACTUAL OR POTENTIAL CONFLICTS OF INTEREST AT THAT TIME. BOARD MEMBERS ARE REQUIRED TO EXPLAIN ANY CONFLICT OF INTEREST PRIOR TO BOARD DISCUSSION OF A TOPIC, AND BOARD MEMBERS ARE RECUSED FROM VOTING WHEN APPLICABLE AND AS REQUIRED BY THE CONFLICT OF INTEREST POLICY. FORM 990, PAGE 6, PART VI, LINE 15A COMPENSATION AND ALL OTHER BUDGET ITEMS ARE REVIEWED AND APPROVED BY OFFICIALS FROM THE CITY OF DURANGO AND LA PLATA COUNTY. FORM 990, PAGE 6, PART VI, LINE 15B COMPENSATION AND ALL OTHER BUDGET ITEMS ARE REVIEWED AND APPROVED BY OFFICIALS FROM THE CITY OF DURANGO AND LA PLATA COUNTY. FORM 990, PAGE 6, PART VI, LINE 19 WE CONSIDER REQUESTS ON A CASE-BY-CASE BASIS.