2025-10-27T15:44:25-07:00 2024-12-31 200276349 MUN CPAs LLP 2901 Douglas Blvd Roseville CA 95661 990 2024-01-01 200356900 South Placer County Tourism Corp dba Placer Valley Tourism SOUT 9167735400 2204 Plaza Drive Suite 110 Rocklin CA 95765 Kim Summers CEO 2025-10-27 true true Bradley J Bartells CPA P02363556 9167744208 2024 2025-03-06 01:10:19Z Kim Summers 2204 Plaza Drive Suite 110 Rocklin CA 95765 2402215 false X www.placertourism.com X 2004 CA Placer Valley Tourism's mission is to incease the health of the hotel industry through occupancy and average daily rate in Roseville, Rocklin, And Lincoln, California. 16 16 4 16 0 128439 0 2141455 2188669 134419 185571 27975 2404313 2402215 332953 0 568841 485439 0 0 1652881 994925 2221722 1813317 182591 588898 5449552 6601579 374653 235592 5074899 6365987 Placer Valley Tourism's mission is to incease the health of the hotel industry through occupancy and average daily rate in Roseville, Rocklin, And Lincoln, California. false false We recruit a wide variety of events, from corporate, athletic to performing arts activities to our area. The greater long -term purpose of Placer Valley Tourism is to advance the tourism industry in our region by advocating and assisting in the development of major tourism facilities and attractions, including large hotels, conference and convention space, sports tourism facilities, universities, major museums and visual and performing arts facilities. false false false false false false false false false true false false false false true false true false false false false false false false false false true false true false false false false false false false false false false false true false false true 6 0 true 4 true false false false false false false false false X 16 16 false true false false false false false true true false false true true true true false false true false false CA X Placer Valley Tourism 9167735400 2204 Plaza Drive Rocklin CA 95765 Kim Summers CEO 40.00 0.00 X 213005 0 10287 Donna Dotti Director of Sales 40.00 0.00 128059 0 21623 JILL GELLER Director 2.00 0.00 X 0 0 0 SHERRI CONWAY Director 2.00 0.00 X 0 0 0 DOUG BROWN Director 2.00 0.00 X 0 0 0 JEFF RICHARDSON Director 2.00 0.00 X 0 0 0 STEPHEN MAKIS Secretary 2.00 0.00 X X 0 0 0 LUCAS MOOSMAN Treasurer 2.00 0.00 X X 0 0 0 MARTIN JOHNSON VICE CHAIR 2.00 0.00 X X 0 0 0 AMANDA HALE Director 2.00 0.00 X 0 0 0 RON PITAMBER Director 2.00 0.00 X 0 0 0 CHRIS MILTON Director 2.00 0.00 X 0 0 0 WILLIE JOHNSON Director 2.00 0.00 X 0 0 0 LAURYL HERNANDEZ PAST CHAIR 2.00 0.00 X X 0 0 0 TY MOORE Director 2.00 0.00 X 0 0 0 JESSIE BAINS Director 2.00 0.00 X 0 0 0 MERLYN LANDAKER Director 2.00 0.00 X 0 0 0 VANESSA PHILLIPS Chair 2.00 0.00 X X 0 0 0 DION LOUTHAN Director 2.00 0.00 0 0 0 341064 31910 2 true true false 0 0 Hotel Assessments 2188669 2188669 2188669 185571 185571 0 0 0 0 0 0 0 Intercompany Reconciliation 27975 27975 27975 2402215 2216644 185571 332953 0 0 0 223292 0 193104 10253 24278 34512 0 3400 4457 0 0 46180 5907 220873 0 0 0 31246 7517 0 0 0 0 22222 7093 Event Expenses 594333 Dues & Subscriptions 16028 Professional Development 15148 Supplies 8796 11725 1813317 0 0 0 970937 409518 1020871 0 497958 777095 0 0 0 0 0 700000 346975 381623 353025 3599034 4041070 0 0 0 0 5449552 6601579 50153 235592 324500 374653 235592 X 5074899 6365987 5074899 6365987 5449552 6601579 X 588898 377690 324500 X false true X true false 700000 346975 353025 353025 X Part X : FIN48 Footnote Placer Valley Tourism is exempt from Federal and State Income taxes under Internal Revenue Code Section 501(c)(6) and California Franchise Tax Board Code Section 23701d. Accordingly, there is no provision for income taxes recorded in the consolidated financial statements. As required by the Income Tax Topic of FASB ASC 740, the Organization recognizes the effect of income tax positions only if those positions are more likely than not of being sustained. The Organization does not believe its consolidated financial statements include any uncertain tax positions. The Organization's Federal and State Exempt Organization Returns are subject to examination by the IRS and California Franchise Tax Board for 3 years and 4 years, respectively, after the due date or date of filing. false All Star Tournaments 1867 Ridgeview Dr Roseville CA 95661 030521557 15820 0 Room Nights Produced 2024 Bay Area Basketball Coaches A 50 San Rafael Way San Francisco CA 94127 872812403 33084 0 Room Nights Produced 2024 Elite Event Partners 500 Menlo Dr 115 Rocklin CA 95765 850743343 31666 0 Room Nights Produced 2024 Hansen Basketball Services 3107 Village Green St Caldwell ID 86305 460978962 21348 0 Room Nights Produced 2024 Hardwood Palace Rocklin LLC 1417 Sycamore Dr Santa Clara CA 84765 992982724 28462 0 Room Nights Produced 2024 Jessup University Athletics 2121 University Ave Rocklin CA 95765 941279803 29571 0 Room Nights Produced 2023 Johnson Ranch Sports Club 11344 Coloma Road Suite 350 Gold River CA 95670 680111190 25158 0 Room Nights Produced 2023 Nor CA Volleyball Association 5621 Skylane Blvd Santa Rosa CA 95403 770138713 54012 0 Room Nights Produced 2024 Placer United 1091 Tinker Road Suite 300 Rocklin CA 95765 680023541 10528 0 Room Nights Produced 2024 Sacramento Valley BMX 1835 Hardial Dr Yuba City CA 95993 833842529 7774 0 Room Nights Produced 2024 Senior Softball USA 9823 Old Winery PL 12 Sacramento CA 95827 680294526 11376 0 Room Nights Produced 2024 Sierra College Aquatics 5100 Sierra Colleg Blvd Rocklin CA 95677 946031260 5291 0 Room Nights Produced 2024 Sierra College Athletics 5100 Sierra College Blvd Rocklin CA 95677 946031260 12337 0 Room Nights Produced 2024 Tournament Mgmt Solutions 3312 Chappelle Dr Roseville CA 95661 331312737 8378 0 Room Nights Produced 2024 USA Softball of Sacramento 6380 Tupelo Dr Citrus Heights CA 95621 844460330 8294 0 Room Nights Produced 2024 UTMB-World Triathlon Corp 6360 Oakridge Way Sacramento CA 95831 592965638 5312 0 Room Nights Produced 2024 West Coast Volleyball Associa 303 Deer Hollow Dr Napa CA 94558 851869435 24542 0 Room Nights Produced 2024 0 17 X X false false false Kim Summers CEO 194775 18230 10287 223292 Form 990, Part VI, Section B, Line 11b Form 990 is presented to the board for discussion and reviewed before submission. Form 990, Part VI, Section B, Line 12c Annually, every member of the board of directors reads and signs 1) an ethics statement and 2) a conflict of interest disclosure statement. The statements are reviewed by officers of the board and the CEO. The ethics statement requires each board member to attest and agree to be bound by the ethics standards. Disclosed conflicts of interest or disclosed potential conflicts of interest, if any, are promptly discussed and resolved. Form 990, Part VI, Section B, Line 15a Board sets compensation using comparables and salary surveys. Form 990, Part VI, Section C, Line 19 Pertinent documents are available upon request. Form 990, Part XI, Line 9 Intercompany Elimination = $324500 Placer Valley Sports Complex 451 Los Vegas Avenue Roseville CA 95678 364780140 Rebuild & Manage Placer Fairgrounds CA 501c3 7 Board of Directors false false false false false false false false false true false false false false false false false false false false