2025-08-21T10:46:41-05:00 2023-12-31 270851983 SPONSEL CPA GROUP LLC 251 N ILLINOIS ST STE 450 INDIANAPOLIS IN 46204 990 2023-01-01 263594713 AMERICAN MAJORITY ACTION AMER 5403381251 PO BOX 309 PURCELLVILLE VA 20134 NED RYUN CEO 5403381251 2025-08-20 1 1 ELIZABETH M BELCHER CPA P01227829 3176086699 2025-08-20 2023 2025-03-06 01:10:19Z NED RYUN PO BOX 309 PURCELLVILLE VA 20134 2569277 0 X AMERICANMAJORITYACTION.ORG X 2010 VA PROMOTING SOCIAL WELFARE AND CIVIC BETTERMENT THROUGH PROMOTION OF CONSERVATIVE PRINCIPLES. 4 3 10 3 0 0 1852275 2535001 316000 0 8754 34276 0 0 2177029 2569277 0 0 0 0 299501 365343 0 0 138472 1467386 2315262 1766887 2680605 410142 -111328 1177588 1534647 121780 228901 1055808 1305746 PROMOTING SOCIAL WELFARE AND CIVIC BETTERMENT BY UNDERTAKING PROGRAMS THAT PROMOTE CONSERVATIVE PRINCIPLES, PRACTICES, POLICIES AND REFORM OF LAW, ENACTMENT OF LEGISLATION, AND PROMOTION OF CHANGES IN PUBLIC POLICY. 0 0 2276963 IN THIS FISCAL YEAR, AMERICAN MAJORITY ACTION OPERATED OFFICES IN VIRGINIA, MINNESOTA, WISCONSIN, ARIZONA, NORTH CAROLINA, WHICH THEY OPENED A NEW LOCATION THIS YEAR, AND NEVADA IN ORDER TO PROMOTE CONSERVATIVE PRINCIPLES AT FEDERAL, STATE AND LOCAL LEVELS THROUGH MOBILIZATION OF PUBLIC OPINION; THE PROMOTION OF CONSERVATIVE PRACTICES AND POLICIES; AND THE REFORM OF LAWS, ENACTMENT OF LEGISLATION, AND THE PROMOTION OF CHANGES IN PUBLIC POLICY. IN VIRGINIA, AMERICAN MAJORITY ACTION HAD 1.6 MILLION TOUCHES. IN WISCONSIN, AMERICAN MAJORITY ACTION HAD 1.4 MILLION LIVE CONVERSATIONS AND 181,000 VOTING CONVERSATIONS. 2276963 0 1 1 0 0 0 0 0 0 1 0 0 1 1 1 0 1 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 1 1 0 0 1 129 0 10 1 0 0 0 0 1 1 0 0 0 0 0 0 0 X 4 3 1 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 1 1 1 0 X X KELLY AMORIN CFO 5403381251 PO BOX 309 PURCELLVILLE VA 20134 NATHANIEL RYUN CEO, CHAIRMAN, TREASURER, SECRETARY 28.00 32.00 X X 104824 126610 34971 CHRIS BUSKIRK DIRECTOR 1.00 2.00 X 0 0 0 PAUL BONICELLI DIRECTOR 1.00 2.00 X 0 0 0 PETER SAMUELSON DIRECTOR 1.00 2.00 X 0 0 0 LONNY LEITNER CHIEF OF STAFF 8.00 32.00 X 24174 100321 0 MATTHEW BATZEL NATIONAL EXECUTIVE DIRECTOR 13.00 27.00 X 38377 84535 33119 KELLY AMORIN CFO 10.00 26.00 X 41942 78346 30352 209317 389812 98442 1 0 1 0 KMP DIRECT LLC 4931 ARDEN FOREST WAY TALLAHASSEE FL 32309 EXPRESS & ISSUE ADVOCACY LIVE DIALS 956174 PATRIOT WAVE LLC 5801 LINARIA LN AUSTIN TX 78759 CANVASSING SERVICES 207500 2 2535001 2535001 34276 34276 2569277 0 0 34276 X 227792 67303 88706 71783 110601 6932 57949 45720 4413 438 2071 1904 22537 5859 8591 8087 7745 4282 3463 22179 11930 10249 975320 897919 77401 215509 215509 141901 139444 2457 708586 705505 3081 5902 5902 22230 22230 8473 8473 3013 3013 MISCELLANEOUS EXPENSE 190117 187612 2505 DUES AND SUBSCRIPTIONS 13960 12000 1960 OTHER TAXES 278 278 LICENSES,PERMITS AND FE 49 49 2680605 2276963 265170 138472 1058730 42021 314 0 1911 2925 301224 121359 0 179865 0 825557 116633 484279 1177588 1534647 7136 5468 114644 223433 121780 228901 X -747163 -71618 1802971 1377364 1055808 1305746 1177588 1534647 X -111328 110 361156 X X 0 1 X 1 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 730611 0 730611 0 730611 1 1 0 0 PART I-A, LINE 1: PROVIDED DIRECT SUPPORT FOR CONSERVATIVE CANDIDATES IN VIRGINIA, WISCONSIN, AND MINNESOTA. 21359 21359 0 279865 100000 179865 179865 RELATED PARTY LOAN RECEIVABLE 525162 INVESTMENT IN VOTER GRAVITY -40883 484279 RELATED PARTY PAYABLE 223433 223433 X PART X, LINE 2: ACCOUNTING PRINCIPLES GENERALLY ACCEPTED IN THE UNITED STATES OF AMERICA REQUIRE MANAGEMENT TO EVALUATE TAX POSITIONS TAKEN BY THE COMPANIES AND RECOGNIZE A TAX LIABILITY IF THE COMPANIES HAVE TAKEN AN UNCERTAIN POSITION THAT MORE LIKELY THAN NOT WOULD NOT BE SUSTAINED UPON EXAMINATION BY VARIOUS FEDERAL AND STATE TAXING AUTHORITIES. MANAGEMENT HAS ANALYZED THE TAX POSITIONS TAKEN BY THE COMPANIES, AND HAS CONCLUDED THAT AS OF DECEMBER 31, 2023 AND 2022, THERE ARE NO UNCERTAIN POSITIONS TAKEN OR EXPECTED TO BE TAKEN THAT WOULD REQUIRE RECOGNITION OF A LIABILITY OR DISCLOSURE IN THE ACCOMPANYING CONSOLIDATED FINANCIAL STATEMENTS. THE COMPANIES ARE SUBJECT TO ROUTINE AUDITS BY TAXING JURISDICTIONS. THERE WAS AN IRS AUDIT FOR THE TAX PERIOD ENDED DECEMBER 31, 2019. THE RESULTS FROM THE IRS AUDIT WERE FINALIZED DURING THE YEAR ENDED DECEMBER 31, 2022, AND THE ORGANIZATION MAINTAINED THEIR 501(C)(4) STATUS AND INCURRED NO PENALTIES OR INTEREST RELATED TO THE AUDIT. NO PENALTIES OR INTEREST WERE INCURRED DURING THE YEARS ENDED DECEMBER 31, 2023 AND 2022. X X 0 0 0 0 0 0 0 0 0 NATHANIEL RYUN CEO, CHAIRMAN, TREASURER, SECRETARY 104824 126610 0 0 0 0 4193 4803 10390 15585 119407 146998 0 0 MATTHEW BATZEL NATIONAL EXECUTIVE DIRECTOR 38377 84535 0 0 0 0 1358 3345 5683 22733 45418 110613 0 0 KELLY AMORIN CFO 41942 78346 0 0 0 0 396 2968 10104 16884 52442 98198 0 0 FORM 990, PART VI, SECTION A, LINE 2 AMERICAN MAJORITY ACTION, INC. BOARD MEMBERS NATHANIEL RYUN, CHRIS BUSKIRK, AND PAUL BONICELLI HAVE A BUSINESS RELATIONSHIP THROUGH EACH'S CAPACITY AS A DIRECTOR OR OFFICER OF A RELATED ORGANIZATION. ADDITIONALLY, AS DISCLOSED ON PART VII, NATHANIEL RYUN SERVES AS THE CEO OF AN ORGANIZATION RELATED TO AMERICAN MAJORITY ACTION, INC. FORM 990, PART VI, SECTION B, LINE 11B THE 990 WILL BE SENT TO THE ORGANIZATION'S BOARD FOR REVIEW BEFORE SUBMISSION. FORM 990, PART VI, SECTION B, LINE 12C THE BOARD ANNUALLY REVIEWS POSSIBLE CONFLICTS AND THE CONFLICT OF INTEREST POLICY. FORM 990, PART VI, SECTION B, LINE 15 COMPENSATION OF THE PRESIDENT IS SET BY THE BOARD USING COMPARABLE DATA FOR NON-PROFIT ORGANIZATIONS DRAWN FROM PUBLIC INTEREST SOURCES. THE PRESIDENT MAY REQUEST INCREASES IN PAY RATE BUT IS NOT A PARTICIPANT OR PRESENT DURING THE PORTIONS OF MEETINGS USED TO CONSIDER HIS PAY RATE. COMPENSATION FOR OTHER EMPLOYEES IS SET BY THE PRESIDENT USING DATA AND UNDERSTANDING THEY HAVE ACQUIRED OF LOCAL CONDITIONS AND PAY RATES. THE BOARD OF DIRECTORS REVIEWS AND APPROVES THESE RECOMMENDATIONS WHERE APPROPRIATE. COMPENSATION OF PERSONS WITH FAMILY RELATIONSHIPS TO BOARD MEMBERS ARE SET IN A MANNER SIMILAR TO THE PRESIDENT'S COMPENSATION. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION'S GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIALS STATMENTS ARE AVAILABLE UPON REQUEST. FORM 990, PART IX, LINE 11G CONTRACT SERVICES : PROGRAM SERVICE EXPENSES 897,919. MANAGEMENT AND GENERAL EXPENSES 77,401. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 975,320. FORM 990, PART XI, LINE 9: NON-CONTROLLING INTEREST SHARE OF INCOME 52,890. DIFFERENCE IN TAX VS BOOK GAIN IN INVESTMENT IN AM ACTION, LLC 285,029. INTEREST INCOME NOT RECEIVED FROM RELATED PARTY 23,237. FORM 990, PART XII, LINE 2C THE AUDIT OVERSIGHT IS DELEGATED TO THE CHIEF FINANCIAL OFFICER. THE BOARD OF DIRECTORS IS RESPONSIBLE FOR THE APPROVAL OF THE INDEPENDENT ACCOUNTING FIRM SELECTED TO PERFORM THE AUDIT. THE BOARD OF DIRECTORS WILL REVIEW THE FINAL AUDITED FINANCIAL STATEMENTS AND RELATED MANAGEMENT LETTER. THIS PROCESS HAS NOT CHANGED SINCE FILING OF THE PRIOR YEAR 990. AM ACTION LLC PO BOX 309 PURCELLVILLE VA 20134 808066063 HOLDING COMPANY VA 266495 370294 AMERICAN MAJORITY ACTION LUMINA INSIGHTS LLC 104 N BAILEY LN 200 PURCELLVILLE VA 201323086 854294698 SINGLE MEMBER LLC VA 59647 121609 VOTER GRAVITY AMERICAN MAJORITY INC PO BOX 87 PURCELLVILLE VA 20134 261501154 NON-PROFIT POLITICAL TRAINING INSTITUTE VA 501(C)(3) LINE 7 N/A 0 VOTER GRAVITY INC PO BOX 1132 PURCELLVILLE VA 20134 461971645 SOFTWARE DEVELOPMENT VA AMERICAN MAJORITY ACTION INC C 285035 625062 0.84350 1 COMPLIANT ENGAGEMENT SYSTEMS LTD 160 CITY ROAD LONDON UK EC1V 2NX VOTER DATA MANAGEMENT SOFTWARE UK VOTER GRAVITY INC C 0.84350 1 0 0 0 1 1 0 0 0 0 0 1 1 0 1 1 1 1 0 0 VOTER GRAVITY INC D 410519 FAIR MARKET VALUE