﻿<?xml version="1.0" encoding="utf-8"?>
<Return returnVersion="2024v5.0" xmlns="http://www.irs.gov/efile" xsi:schemaLocation="http://www.irs.gov/efile" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
  <ReturnHeader binaryAttachmentCnt="0">
    <ReturnTs>2025-01-28T12:20:45-06:00</ReturnTs>
    <TaxPeriodEndDt>2024-12-31</TaxPeriodEndDt>
    <ReturnTypeCd>990EZ</ReturnTypeCd>
    <TaxPeriodBeginDt>2024-01-01</TaxPeriodBeginDt>
    <Filer>
      <EIN>301250515</EIN>
      <BusinessName>
        <BusinessNameLine1Txt>INSTITUTE FOR PHILOSOPHICAL AND FUTURE STUDIES IN MARKETING</BusinessNameLine1Txt>
      </BusinessName>
      <BusinessNameControlTxt>INST</BusinessNameControlTxt>
      <PhoneNum>5756407686</PhoneNum>
      <USAddress>
        <AddressLine1Txt>5260 REDMAN ROAD</AddressLine1Txt>
        <CityNm>LAS CRUCES</CityNm>
        <StateAbbreviationCd>NM</StateAbbreviationCd>
        <ZIPCd>88011</ZIPCd>
      </USAddress>
    </Filer>
    <BusinessOfficerGrp>
      <PersonNm>STACEY</PersonNm>
      <PersonTitleTxt>Treasurer</PersonTitleTxt>
      <PhoneNum>5756407686</PhoneNum>
      <SignatureDt>2025-01-27</SignatureDt>
    </BusinessOfficerGrp>
    <IRSResponsiblePrtyInfoCurrInd>1</IRSResponsiblePrtyInfoCurrInd>
    <TaxYr>2024</TaxYr>
    <BuildTS>2025-03-06 01:10:19Z</BuildTS>
  </ReturnHeader>
  <ReturnData documentCnt="3">
    <IRS990EZ documentId="IRS990EZ">
      <MethodOfAccountingCashInd>X</MethodOfAccountingCashInd>
      <ScheduleBNotRequiredInd>X</ScheduleBNotRequiredInd>
      <Organization501c3Ind referenceDocumentId="IRS990ScheduleA">X</Organization501c3Ind>
      <TypeOfOrganizationCorpInd>X</TypeOfOrganizationCorpInd>
      <GrossReceiptsAmt>23274</GrossReceiptsAmt>
      <InfoInScheduleOPartIInd>X</InfoInScheduleOPartIInd>
      <ContributionsGiftsGrantsEtcAmt>12988</ContributionsGiftsGrantsEtcAmt>
      <OtherRevenueTotalAmt>10286</OtherRevenueTotalAmt>
      <TotalRevenueAmt>23274</TotalRevenueAmt>
      <GrantsAndSimilarAmountsPaidAmt>11394</GrantsAndSimilarAmountsPaidAmt>
      <OtherExpensesTotalAmt>11835</OtherExpensesTotalAmt>
      <TotalExpensesAmt>23229</TotalExpensesAmt>
      <ExcessOrDeficitForYearAmt>45</ExcessOrDeficitForYearAmt>
      <NetAssetsOrFundBalancesBOYAmt>147626</NetAssetsOrFundBalancesBOYAmt>
      <NetAssetsOrFundBalancesEOYAmt>147671</NetAssetsOrFundBalancesEOYAmt>
      <InfoInScheduleOPartIIInd>X</InfoInScheduleOPartIIInd>
      <CashSavingsAndInvestmentsGrp>
        <BOYAmt>149879</BOYAmt>
        <EOYAmt>143459</EOYAmt>
      </CashSavingsAndInvestmentsGrp>
      <OtherAssetsTotalDetail>
        <BOYAmt>640</BOYAmt>
        <EOYAmt>5971</EOYAmt>
      </OtherAssetsTotalDetail>
      <Form990TotalAssetsGrp>
        <BOYAmt>150519</BOYAmt>
        <EOYAmt>149430</EOYAmt>
      </Form990TotalAssetsGrp>
      <SumOfTotalLiabilitiesGrp>
        <BOYAmt>2893</BOYAmt>
        <EOYAmt>1759</EOYAmt>
      </SumOfTotalLiabilitiesGrp>
      <NetAssetsOrFundBalancesGrp>
        <BOYAmt>147626</BOYAmt>
        <EOYAmt>147671</EOYAmt>
      </NetAssetsOrFundBalancesGrp>
      <InfoInScheduleOPartIIIInd>X</InfoInScheduleOPartIIIInd>
      <PrimaryExemptPurposeTxt>TO CREATE A FORUM FOR DEBATE AMONG CURRENT AND FUTURE SCHOLARS IN MARKETING TO INCLUDE CONFERENCES, SUBSIDIZING RESEARCH AND PUBLICATION OF JOURNAL ARTICLES</PrimaryExemptPurposeTxt>
      <ProgramSrvcAccomplishmentGrp>
        <DescriptionProgramSrvcAccomTxt>GRANTS DISTRIBUTED AND COMPUTING SUPPLIES</DescriptionProgramSrvcAccomTxt>
        <GrantsAndAllocationsAmt>11394</GrantsAndAllocationsAmt>
        <ProgramServiceExpensesAmt>3173</ProgramServiceExpensesAmt>
      </ProgramSrvcAccomplishmentGrp>
      <TotalProgramServiceExpensesAmt>3173</TotalProgramServiceExpensesAmt>
      <OfficerDirectorTrusteeEmplGrp>
        <PersonNm>MICHAELR R HYMAN</PersonNm>
        <TitleTxt>PRESIDENT</TitleTxt>
        <AverageHrsPerWkDevotedToPosRt>30</AverageHrsPerWkDevotedToPosRt>
        <CompensationAmt>0</CompensationAmt>
        <EmployeeBenefitProgramAmt>0</EmployeeBenefitProgramAmt>
        <ExpenseAccountOtherAllwncAmt>0</ExpenseAccountOtherAllwncAmt>
      </OfficerDirectorTrusteeEmplGrp>
      <OfficerDirectorTrusteeEmplGrp>
        <PersonNm>STACEY A HYMAN</PersonNm>
        <TitleTxt>TREASURER</TitleTxt>
        <AverageHrsPerWkDevotedToPosRt>15</AverageHrsPerWkDevotedToPosRt>
        <CompensationAmt>0</CompensationAmt>
        <EmployeeBenefitProgramAmt>0</EmployeeBenefitProgramAmt>
        <ExpenseAccountOtherAllwncAmt>0</ExpenseAccountOtherAllwncAmt>
      </OfficerDirectorTrusteeEmplGrp>
      <OfficerDirectorTrusteeEmplGrp>
        <PersonNm>AARON J HYMAN</PersonNm>
        <TitleTxt>VICE PRESIDENT</TitleTxt>
        <AverageHrsPerWkDevotedToPosRt>1</AverageHrsPerWkDevotedToPosRt>
        <CompensationAmt>0</CompensationAmt>
        <EmployeeBenefitProgramAmt>0</EmployeeBenefitProgramAmt>
        <ExpenseAccountOtherAllwncAmt>0</ExpenseAccountOtherAllwncAmt>
      </OfficerDirectorTrusteeEmplGrp>
      <ActivitiesNotPreviouslyRptInd>0</ActivitiesNotPreviouslyRptInd>
      <ChgMadeToOrgnzngDocNotRptInd>0</ChgMadeToOrgnzngDocNotRptInd>
      <OrganizationHadUBIInd>0</OrganizationHadUBIInd>
      <SubjectToProxyTaxInd>0</SubjectToProxyTaxInd>
      <OrganizationDissolvedEtcInd>0</OrganizationDissolvedEtcInd>
      <Form1120PolFiledInd>0</Form1120PolFiledInd>
      <MadeLoansToFromOfficersInd>0</MadeLoansToFromOfficersInd>
      <EngagedInExcessBenefitTransInd>0</EngagedInExcessBenefitTransInd>
      <StatesWhereCopyOfReturnIsFldCd>NM</StatesWhereCopyOfReturnIsFldCd>
      <BooksInCareOfDetail>
        <PersonNm>STACEY A HYMAN</PersonNm>
        <USAddress>
          <AddressLine1Txt>5260 REDMAN ROAD</AddressLine1Txt>
          <CityNm>LAS CRUCES</CityNm>
          <StateAbbreviationCd>NM</StateAbbreviationCd>
          <ZIPCd>88011</ZIPCd>
        </USAddress>
        <PhoneNum>5756407686</PhoneNum>
      </BooksInCareOfDetail>
      <ForeignFinancialAccountInd>0</ForeignFinancialAccountInd>
      <ForeignOfficeInd>0</ForeignOfficeInd>
      <DonorAdvisedFndsInd>0</DonorAdvisedFndsInd>
      <OperateHospitalInd>0</OperateHospitalInd>
      <TanningServicesProvidedInd>0</TanningServicesProvidedInd>
      <RelatedOrganizationCtrlEntInd>0</RelatedOrganizationCtrlEntInd>
      <TransactionWithControlEntInd>0</TransactionWithControlEntInd>
      <PoliticalCampaignActyInd>0</PoliticalCampaignActyInd>
      <LobbyingActivitiesInd>0</LobbyingActivitiesInd>
      <SchoolOperatingInd>0</SchoolOperatingInd>
      <TrnsfrExmptNonChrtblRltdOrgInd>0</TrnsfrExmptNonChrtblRltdOrgInd>
      <PartVIOfCompOfHghstPdEmplTxt>NONE</PartVIOfCompOfHghstPdEmplTxt>
      <PartVIHghstPdCntrctProfSrvcTxt>NONE</PartVIHghstPdCntrctProfSrvcTxt>
      <FiledScheduleAInd>1</FiledScheduleAInd>
    </IRS990EZ>
    <IRS990ScheduleA documentId="IRS990ScheduleA">
      <PubliclySupportedOrg509a2Ind>X</PubliclySupportedOrg509a2Ind>
      <GiftsGrantsContrisRcvd509Grp>
        <CurrentTaxYearMinus2YearsAmt>126093</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>23969</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>12988</CurrentTaxYearAmt>
        <TotalAmt>163050</TotalAmt>
      </GiftsGrantsContrisRcvd509Grp>
      <Total509Grp>
        <CurrentTaxYearMinus2YearsAmt>126093</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>23969</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>12988</CurrentTaxYearAmt>
        <TotalAmt>163050</TotalAmt>
      </Total509Grp>
      <PublicSupportTotal509Amt>163050</PublicSupportTotal509Amt>
      <GrossInvestmentIncome509Grp>
        <CurrentTaxYearMinus2YearsAmt>1845</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>10990</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>10286</CurrentTaxYearAmt>
        <TotalAmt>23121</TotalAmt>
      </GrossInvestmentIncome509Grp>
      <InvestmentIncomeAndUBTIGrp>
        <CurrentTaxYearMinus2YearsAmt>1845</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>10990</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>10286</CurrentTaxYearAmt>
        <TotalAmt>23121</TotalAmt>
      </InvestmentIncomeAndUBTIGrp>
      <TotalSupportCalendarYearGrp>
        <CurrentTaxYearMinus2YearsAmt>127938</CurrentTaxYearMinus2YearsAmt>
        <CurrentTaxYearMinus1YearAmt>34959</CurrentTaxYearMinus1YearAmt>
        <CurrentTaxYearAmt>23274</CurrentTaxYearAmt>
        <TotalAmt>186171</TotalAmt>
      </TotalSupportCalendarYearGrp>
      <First5Years509Ind>X</First5Years509Ind>
      <PublicSupportCY509Pct>0.87580</PublicSupportCY509Pct>
      <PublicSupportPY509Pct>0.00000</PublicSupportPY509Pct>
      <InvestmentIncomeCYPct>0.12420</InvestmentIncomeCYPct>
      <InvestmentIncomePYPct>0.00000</InvestmentIncomePYPct>
      <DistributableAmountGrp>
        <CYAdjNetIncomeDistributableAmt>0</CYAdjNetIncomeDistributableAmt>
        <CYPct85AdjustedNetIncomeAmt>0</CYPct85AdjustedNetIncomeAmt>
        <CYTotalMinAstDistributableAmt>0</CYTotalMinAstDistributableAmt>
        <CYGreaterAdjustedMinimumAmt>0</CYGreaterAdjustedMinimumAmt>
        <CYIncomeTaxImposedPYAmt>0</CYIncomeTaxImposedPYAmt>
        <CYDistributableAsAdjustedAmt>0</CYDistributableAsAdjustedAmt>
      </DistributableAmountGrp>
    </IRS990ScheduleA>
    <IRS990ScheduleO documentId="IRS990ScheduleO">
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART I, LINE 8</FormAndLineReferenceDesc>
        <ExplanationTxt>MORTGAGE INTEREST 10286</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART I, LINE 10</FormAndLineReferenceDesc>
        <ExplanationTxt>1) ACTIVITY DONATION GRANTEE NAME LAS EXPERANZAS, INC. GRANTEE ADDRESS PO BOX 16261 LAS CRUCES NM 88004 AMOUNT 1000 RELATIONSHIP 2) ACTIVITY DONATION GRANTEE NAME SMA GRANTEE ADDRESS 3743 GRAPELAND CIRCLE EXMORE VA 23350 AMOUNT 1000 RELATIONSHIP 3) ACTIVITY DONATION GRANTEE NAME COMMUNITY FOUNDATION OF LINC GRANTEE ADDRESS PO BOX 2750 RUIDOSO NM 88355 AMOUNT 1000 RELATIONSHIP 4) ACTIVITY DONATION GRANTEE NAME SPJ INC GRANTEE ADDRESS PO BOX 222038 EL PASO TX 79913 AMOUNT 2000 RELATIONSHIP 5) ACTIVITY DONATION GRANTEE NAME RUNNERS REFUGE MINISTRIES GRANTEE ADDRESS 601 DELAWARE AVE ALAMOGORDO NM 88310 AMOUNT 1000 RELATIONSHIP 6) ACTIVITY DONATION GRANTEE NAME WSMR HISTORICAL FUONDATION GRANTEE ADDRESS PO BOX 171 WHITE SANDS MISSILE RANGE NM 88002 AMOUNT 1500 RELATIONSHIP 7) ACTIVITY DONATION GRANTEE NAME CLOUDCROFT READER GRANTEE ADDRESS 112 505 BURRO AVE CLOUDCROFT NM 88317 AMOUNT 257.77 RELATIONSHIP 8) ACTIVITY DONATION GRANTEE NAME TEMPLE BEHT EL GRANTEE ADDRESS 3980 SONOMA SPRINGS AVE LAS CRUCES NM 88011 AMOUNT 360 RELATIONSHIP 9) ACTIVITY DONATION GRANTEE NAME JEWISH FOUNDATION OF EP GRANTEE ADDRESS 222 4150 RIO BRAVO EL PASO TX 79902 AMOUNT 500 RELATIONSHIP 10) ACTIVITY DONATION GRANTEE NAME ROADRUNNER FOOD BANK GRANTEE ADDRESS 2 2100 N MAIN ST LAS CRUCES NM 88001 AMOUNT 500 RELATIONSHIP 11) ACTIVITY DONATION GRANTEE NAME CLOUDCROFT MUNICIPAL SCHOOLS GRANTEE ADDRESS 10 SWALLOW PL CLOUDCROFT NM 88317 AMOUNT 500 RELATIONSHIP 12) ACTIVITY DONATION GRANTEE NAME GO FUND ME GRANTEE ADDRESS 8605 SANTA MONICA BLVD WEST HOLLYWOOD CA 90069 AMOUNT 761.26 RELATIONSHIP 13) ACTIVITY DONATION GRANTEE NAME ASOMBRO GRANTEE ADDRESS 401 E COLLEGE AVE LAS CRUCES NM 88005 AMOUNT 515 RELATIONSHIP 14) ACTIVITY GRANT GRANTEE NAME VICTORIA GIER GRANTEE ADDRESS 3712 GOLDEN ECHO LOOP LAS CRUCES NM 88012 AMOUNT 500 RELATIONSHIP</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART I, LINE 16</FormAndLineReferenceDesc>
        <ExplanationTxt>1) OTHER EXPENSES BANK SERVICE CHARGE AMOUNT 68 2) OTHER EXPENSES EQUIPMENT AMOUNT 1171 3) OTHER EXPENSES OPERATIONAL EXPENSE AMOUNT 5426 4) OTHER EXPENSES PROPERTY TAXES AMOUNT 40 5) OTHER EXPENSES SUBSCRIPTIONS AMOUNT 391 6) OTHER EXPENSES RESEARCH EXPENSE AMOUNT 2250 7) OTHER EXPENSES DEPRECIATION COMES FROM FORM 4562 AMOUNT 2489</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART II, LINE 24</FormAndLineReferenceDesc>
        <ExplanationTxt>1) DESCRIPTION COMPUTERS BOY AMOUNT 1171 EOY AMOUNT 6536 2) DESCRIPTION FURNITURE AND EQUIPMENT BOY AMOUNT 4707 EOY AMOUNT 4707 3) DESCRIPTION ACCUMULATED DEPRECIATION BOY AMOUNT -5238 EOY AMOUNT -7621 4) DESCRIPTION SECURITY CAMERAS BOY AMOUNT 0 EOY AMOUNT 2349</ExplanationTxt>
      </SupplementalInformationDetail>
      <SupplementalInformationDetail>
        <FormAndLineReferenceDesc>PART II, LINE 26</FormAndLineReferenceDesc>
        <ExplanationTxt>1) DESCRIPTION CREDIT CARD BOY AMOUNT 893 EOY AMOUNT 1758.53 2) DESCRIPTION DEFERRED REVENUE BOY AMOUNT 2000 EOY AMOUNT 0</ExplanationTxt>
      </SupplementalInformationDetail>
    </IRS990ScheduleO>
  </ReturnData>
</Return>