2025-11-14T13:50:32-08:00 2024-12-31 204994635 Iryna AC 1000 Broadway Ste 200-C Oakland CA 94607 990 2024-01-01 020551618 Montclair Village Association MONT 5103391000 1980 Mountain Blvd 205 Oakland CA 94611 Daniel Swafford Executive Director 2025-11-14 true true Kostyantyn Oreshkov EA P00923916 5104679506 2024 2025-03-06 01:10:19Z Daniel Swafford 1980 Mountain Blvd 205 Oakland CA 94611 676768 false X www.montclairvillage.com X 2002 CA The MVAs mission is to support and enhance the Montclair Village business district to be a vibrant destination for MVA members, residents, and visitors. 7 6 3 25 0 204039 238733 192017 434131 2 3904 0 396058 676768 700 296030 0 70178 99995 0 6700 335764 192872 406642 588897 -10584 87871 438661 526532 0 438661 526532 The Montclair Village Association (MVA) is a Business Improvement District made up of approximately 230 retail and service businesses located in Montclair Village. The MVAs mission is to support its merchant members, and to help the Village thrive. false false 422642 296030 434131 Beautification / Design / Land Use [Economic Restructuring]In 2024, the Montclair Village Association (MVA) continued to enhance the appearance, infrastructure, and functionality of the commercial district through coordinated beautification, maintenance, and land-use initiatives. The Association provided weekly sidewalk and gutter sweeping, power-washing, graffiti and sticker removal, and serviced 32 planters, 80 tree wells, and 55 street banners. Streetscape improvements included maintaining one public plaza and 43 public art pieces, as well as adding decorative lighting to four street-pole locations on Antioch Court. The Association repaired and maintained the districts rooftop lighting program spanning nine blocks and sustained partnerships with Peralta Services for cleaning support.The MVA maintained the rooftop outdoor class space atop the Montclair Parking Garage for merchant use at no cost and continued working with the City of Oakland on parking management improvements, including surveys of ParkMobile garage users92 percent of whom reported satisfaction with services. Ongoing collaboration with the City addressed infrastructure maintenance, signage, and recycling issues. The Association held regular board and public meetings to solicit feedback and maintained its database of merchants and property owners. These actions preserved the Villages inviting atmosphere and advanced long-term infrastructure and economic resilience goals. 89432 Promotions [Promotions & Design Committees]In 2024, the Montclair Village Association expanded its marketing, events, and community promotion efforts to increase district foot traffic and economic activity. The Association produced six major eventsincluding Taste of Montclair Village (Restaurant Walk), the Montclair Beer, Wine & Music Festival (MBWMF), Halloween Fun Run and Festival, the Holiday Stroll, and two outdoor movie nightsdrawing approximately 75,000 attendees to the Village throughout the year. An additional 61 non-MVA events (such as Cinco de Mayo, ArtWalk, and the weekly Farmers Market) received in-kind marketing and logistical support valued at $20,000.Digital engagement remained a core focus. The MVA maintained a 3,700-member email list (57 percent open rate), 3,500 Facebook followers, and 2,500 Instagram followers, producing nearly 170 posts per platform and achieving over 260,000 combined impressions. The Association advertised in the Oakland Inspiration Guide and distributed seasonal Village Shopping & Dining Guides to promote local businesses and encourage Shop Local ~ Shop Montclair values. Through its Montclair Cares Club, the MVA expanded community donors supporting public-safety and cultural-arts events. These efforts strengthened business visibility, boosted economic activity, and enhanced the Villages sense of community identity. 44834 Safety / Security [Economic Restructuring]The Montclair Village Association sustained and strengthened its public-safety programs throughout 2024 to ensure a secure environment for merchants, residents, and visitors. The Association oversaw 605 patrol hours and 400 non-patrol administrative hours dedicated to safety, coordinating closely with the Oakland Police Department and the neighborhood council (Beat 13Z NCPC). The districts comprehensive network of 62 high-definition security cameras with license-plate-recognition capability continued to operate at key intersections and facilities. In 2024, the MVA provided footage for 55 incidents to OPD, merchants, and insurance companies.The Associations Holiday Safety Ambassador Program provided additional daytime and overnight patrol coverage during the 2023/2024 holiday season, reducing reported incidents by 40 percent over the prior year. The MVA continued its collaboration with OPD walking officers and merchant watch groups to apply Crime Prevention Through Environmental Design (CPTED) principles and educate merchants on deterrence strategies. Through these efforts, the MVA fostered a visible, professional security presence and built community trust in the Villages commitment to public safety. 556908 true true false false false false false false false false false false false false false false false false false false false false false false false false false true false false false false false false false false false false false false false false false false false false false true 19 0 true 3 true false false false false false false false 0 false false false false false false false X 7 6 false false false false false false false true false false false true true true true false false true true false CA X X Daniel Swafford 5103391000 1980 Mountain Blvd 205 Oakland CA 94611 Daniel Swafford Executive Dir. 25.00 0.00 X 50000 0 0 Winter Williams Board Member 0.50 0.00 X 12365 0 0 David Petlin President 0.50 0.00 X X 0 0 0 Theresa Henrekin Vice President 0.50 0.00 X X 0 0 0 Tom Revelli Treasurer 0.50 0.00 X X 0 0 0 Pat Benson Board Member 0.50 0.00 X 0 0 0 Darla Brezac Board Member 0.50 0.00 X 0 0 0 Virginia Davis Board Member 0.50 0.00 X 0 0 0 Mia Honor Board Member 0.50 0.00 X 0 0 0 Saliesh Patel Board Member 0.50 0.00 X 0 0 0 Marissa Betts Board Member 0.50 0.00 X 0 0 0 Sean Parkin Board Member 0.50 0.00 X 0 0 0 62365 0 false false false 0 113431 125302 238733 Farmers' Market Fees 561000 21080 21080 Management Fees 812930 330449 330449 Program Fees 713990 82602 82602 434131 3904 3904 0 0 0 0 0 0 0 0 676768 434131 3904 296030 296030 0 0 0 62365 49274 6855 6236 0 32990 32990 0 0 4640 3712 464 464 0 0 1400 1400 0 0 0 19703 17854 1849 7626 5328 2298 3599 362 3237 0 0 7052 7052 202 202 0 206 206 0 0 0 2530 775 1755 Event Expenses 60475 60475 Security 44834 44834 Beautification 29827 29827 Maintenance 14608 14608 810 637 173 588897 556908 25289 6700 227706 359529 54940 51251 0 156015 115752 0 0 0 0 0 0 0 0 0 0 0 438661 526532 0 0 X 438661 526532 438661 526532 438661 526532 87871 X false false false X 237774 243340 269276 204039 238733 1193162 0 0 237774 243340 269276 204039 238733 1193162 36177 1156985 1 1 1 2 3904 3909 0 0 1197071 834561 0.96650 0.96690 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED false Montclair Parking Garage 6235 La Salle Ave Oakland CA 94611 942964205 Governmental 296030 0 General operating support 1 0 Form 990, Part VI, Section A, Line 8b THE ORGANIZATION DOES NOT HAVE ANY COMMITTEES AUTHORIZED TO ACT ON BEHALF OF THE BOARD OF DIRECTORS. Form 990, Part VI, Section B, Line 11b Digital copy sent to board members before filing. Form 990, Part VI, Section B, Line 15a Industry standards and experience. Form 990, Part VI, Section B, Line 15b Industry standards and experience. Form 990, Part VI, Section C, Line 19 Available upon request.