2025-11-14T12:09:46-06:00 2024-12-31 310800053 CLARK SCHAEFER HACKETT & CO 1 EAST 4TH STREET CINCINNATI OH 45202 990 2024-01-01 310505238 GREATER CINCINNATI CONVENTION AND VISITORS BUREAU INC GREA 5136212142 525 VINE STREET SUITE 1200 CINCINNATI OH 452022361 JULIE CALVERT CEO 5136212142 2025-11-12 1 0 ANNAMARIE B REILLY P00431897 5132413111 2025-11-12 2024 2025-03-06 01:10:19Z VISIT CINCY JULIE CALVERT 525 VINE STREET SUITE 1200 CINCINNATI OH 452022361 24237641 0 X VISITCINCY.COM X 1945 OH TO IMPACT THE CINCINNATI ECONOMY THROUGH CONVENTION, TRADE SHOW, AND VISITOR EXPENDITURES. 26 25 28 3300 0 0 11225471 10260115 174811 155952 243216 495128 853 0 11644351 10911195 3025646 1979231 0 0 3174628 3486256 0 0 0 2777991 3857221 8978265 9322708 2666086 1588487 19826452 20645649 3436801 2754930 16389651 17890719 X THE CINCINNATI USA CONVENTION & VISITORS BUREAU IS AN AGGRESSIVE SALES, MARKETING, AND SERVICE ORGANIZATION. OUR PRIMARY RESPONSIBILITY IS TO POSITIVELY IMPACT THE REGION'S AREA ECONOMY THROUGH CONVENTION, TRADESHOW AND VISITOR EXPENDITURES, AND PROVIDE QUALITY SERVICE TO OUR CLIENTS. 1 0 AMOUNT OF DEFINITE GROUP ROOM NIGHTS INCREASED BY APPROXIMATELY 2% (FROM 128K TO 130K) WHICH MEANS WE HAD MORE GROUP BOOKINGS INTO THE FUTURE. THE AMOUNT OF TENTATIVE GROUP ROOM NIGHTS (AMOUNT OF POTENTAL GROUP BUSINESS) INCREASED 48% (FROM 410K TO 615K). WE RECEIVED OVER 24 COMPLETED SURVEYS WITH A RATING OF OVER 95%. SOCIAL MEDIA CLICK THROUGHS INCREASE 42% FROM PRIOR YEAR WHICH MEANS MORE POTENTIAL VISITORS ARE SEEING CINCINNATI. WEB SITE TRAFFIC WAS UP 62% IN VISITORS (FROM 3.1 MILLION TO 5.2MILLION). STORIES PLACED WITHIN THE MEDIA GENERATED 1.9 BILLION DOMESTIC AND 30.9 MILLION INTERNATIONAL IMPRESSIONS (UP 40% FROM THE PRIOR YEAR). VISIT CINCY HELPED LAUNCH AND SUPPORT THE NEW CINCINNATI SPORTS COMMISSION. WORKING WITH MEET NKY THROUGH THE REGIONAL TOURISM ASSOCIATION, WE WERE ABLE TO INSPIRE TRAVEL AND TRIP PLANNING TO THE CINCY REGION BY INCREASING THE ENGAGEMENT WITH WEB, SOCIAL, AND PRINT MATERIALS (INCREASE OF APPROXIMATELY 20% FROM PRIOR YEAR). INCREASED COMMUNITY INVOLVEMENT IN OUR INTERNATIONAL HOSPITALITY LEADERSHIP PROGRAM. 0 1 0 1 0 0 0 0 0 1 1 0 0 1 1 1 0 0 0 0 0 0 0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 30 0 1 28 1 0 0 0 0 1 1 0 0 0 X 26 25 0 0 0 0 1 1 0 1 1 0 0 1 1 1 1 1 0 1 0 0 X JULIE CALVERT 5136325372 525 VINE ST SUITE 1200 CINCINNATI OH 452022361 JULIE CALVERT PRESIDENT & CEO 40.00 X X 320411 0 12143 ALECIA KINTNER DIRECTOR 1.00 X 0 0 0 AKIVA FREEMAN DIRECTOR 1.00 X 0 0 0 AARON EISEL DIRECTOR 1.00 X 0 0 0 MARC SIRKIN DIRECTOR 1.00 X 0 0 0 BRITNEY MILLER DIRECTOR 1.00 X 0 0 0 ADAM GELTER DIRECTOR 1.00 X 0 0 0 BOBBY SPANN DIRECTOR 1.00 X 0 0 0 JOE PINTO DIRECTOR 1.00 X 0 0 0 BRENDON CULL DIRECTOR 1.00 X 0 0 0 JACKIE REAU DIRECTOR 1.00 X 0 0 0 BIMAL PATEL DIRECTOR 1.00 X 0 0 0 DENISE DRIEHAUS DIRECTOR 1.00 X 0 0 0 ANNETTE SMITH TARVER DIRECTOR 1.00 X 0 0 0 AGNES GODWIN HALL DIRECTOR 1.00 X 0 0 0 GALEN GORDON DIRECTOR 1.00 X 0 0 0 MELISSA SALADONIS DIRECTOR 1.00 X 0 0 0 JUSTIN WYBORN DIRECTOR 1.00 X 0 0 0 RIC BOOTH DIRECTOR 1.00 X 0 0 0 AFTAB PUREVAL STANDING DIRECTOR 1.00 X 0 0 0 MARIO SAN MARCO CHAIR EMERITUS 1.00 X 0 0 0 JEFF BERDING BOARD CHAIR 1.00 X X 0 0 0 SCOTT ROBERTSON BOARD CHAIR 1.00 X X 0 0 0 BOBBI DILLON BOARD VICE CHAIR 1.00 X X 0 0 0 PAUL SILVA BOARD SECRETARY, TREASURER 1.00 X X 0 0 0 STEVE MULLINGER BOARD SECRETARY/TREASURER 1.00 X X 0 0 0 RONALD POLLEY VP, FINANCE & OPERATIONS 40.00 X 80867 0 1593 ANDREW CONKLIN EXECUTIVE VP, SALES & MKTG 40.00 X 293915 0 43376 DEANA TAYLOR- BREWER VP, HR & EMPLOYEE ENGAGEME 40.00 X 205979 0 19669 RANDIE ADAM VP,MKTG & VISITOR SERVICE 40.00 X 183945 0 31687 1085117 0 108468 4 0 1 0 0 10260115 10260115 DUES 561499 99515 99515 PASSKEY 721000 47916 47916 CTA CERTIFICATION PROGRAM 611430 8521 8521 155952 464377 464377 13357197 13326446 30751 30751 30751 10911195 155952 0 495128 1979231 1111126 2076334 71942 226854 9835 893117 185893 156050 116963 43889 402693 296837 BAD DEBT EXPENSE 756000 COMMUNITY DEVELOPMENT 335908 UNDERWRITING & RESEARCH 295409 MEDIA RELATIONS 216293 148334 9322708 7071916 7085367 39365 2978056 3056474 155377 834403 844366 763005 110403 81361 8408936 8699752 1101764 848927 19826452 20645649 678026 1787216 1134617 92893 1624158 874821 3436801 2754930 X 14253261 17890719 2136390 0 16389651 17890719 19826452 20645649 1588487 -87419 0 X X 0 1 X 1 1 1 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 0 1 0 844366 763005 81361 81361 CORPORATE BONDS 2916247 F FIXED INCOME FUNDS 3435336 F U.S. GOVERNMENT OBLIGATIONS 2348169 F 8699752 OPERATING LEASE 874821 874821 X 10813941 -87419 -87419 10901360 9835 9835 10911195 9312873 0 9312873 9835 9835 9322708 PART X, LINE 2: THE INTERNAL REVENUE SERVICE HAS RULED THAT THE BUREAU QUALIFIED UNDER 501(C)(6) OF THE INTERNAL REVENUE CODE (IRC). ONCE QUALIFIED, THE BUREAU IS REQUIRED TO OPERATE IN CONFORMITY WITH THE IRC TO MAINTAIN ITS QUALIFICATION. THE BUREAU IS SUBJECT TO FEDERAL INCOME TAX ON ANY UNRELATED BUSINESS TAXABLE INCOME. THE BUREAU EVALUATES ITS UNCERTAIN TAX POSITIONS, IF ANY, ON A CONTINUAL BASIS THROUGH REVIEW OF ITS POLICIES AND PROCEDURES, REVIEW OF ITS REGULAR TAX FILINGS AND DISCUSSIONS WITH OUTSIDE EXPERTS. NO UNCERTAIN TAX POSITIONS WERE IDENTIFIED BY THE BUREAU AS OF DECEMBER 31, 2024 AND 2023. THE BUREAU'S POLICY IS TO CLASSIFY INCOME TAX PENALTIES AND INTEREST AS INTEREST EXPENSE IN ITS FINANCIAL STATEMENTS. DURING THE YEARS ENDED DECEMBER 31, 2024 AND 2023, THE BUREAU INCURRED NO PENALTIES AND INTEREST. THE BUREAU'S FEDERAL RETURNS ARE EXEMPT FROM INCOME TAX (FORM 990) FOR 2021, 2022, AND 2023 AND ARE SUBJECT TO EXAMINATION BY THE IRS, GENERALLY FOR THREE YEARS AFTER THEY WERE FILED. AS OF THE DATE OF THIS REPORT, THE BUREAU'S 2024 RETURN HAD NOT YET BEEN FILED. 1 REGIONAL TOURISM ALLIANCE 50 E RIVERCENTER BLVD SUITE 810 COVINGTON KY 41011 202892582 501(C)(6) 1659231 0 CONTINUATION OF EXEMPT PURPOSE SOURCE CINCINNATI 525 VINE ST CINCINNATI OH 45202 311734884 501(C)(3) 120000 0 CONTINUATION OF EXEMPT PURPOSE CINCINNATI REGIONAL SPORTS COMMISSION 525 VINE ST CINCINNATI OH 45202 333003025 501(C)(6) 200000 0 CONTINUATION OF EXEMPT PURPOSE 1 2 PART I, LINE 2: THE GREATER CINCINNATI CONVENTION AND VISITORS BUREAU ONLY PROVIDES GRANTS TO PRE-SELECTED ORGANIZATIONS THAT FURTHERS ITS EXEMPT PURPOSE. FORM 990, SCHEDULE I, PART I, LINE 2: THE PRESIDENT AND CEO OF THE GCCVB EITHER SITS ON THE BOARDS OF EACH OF THE ORGANIZATIONS THAT RECEIVE A GRANT FROM THE GCCVB, OR APPOINTS SOMEONE TO REPRESENT THE INTERESTS OF THE GCCVB. X 1 1 X X X X X 0 0 0 ANDREW CONKLIN EXECUTIVE VP, SALES & MKTG 233730 0 60185 0 0 0 10350 0 33026 0 337291 0 0 0 JULIE CALVERT PRESIDENT & CEO 254800 0 65611 0 0 0 10350 0 1793 0 332554 0 0 0 DEANA TAYLOR- BREWER VP, HR & EMPLOYEE ENGAGEME 163800 0 42179 0 0 0 6552 0 13117 0 225648 0 0 0 RANDIE ADAM VP,MKTG & VISITOR SERVICE 146278 0 37667 0 0 0 0 0 31687 0 215632 0 0 0 FORM 990, PART III, LINE 2 VISIT CINCY HELPED LAUNCH AND SUPPORT THE NEW CINCINNATI SPORTS COMMISSION. FORM 990, PART VI, SECTION A, LINE 6 ANY PERSON, PARTNERSHIP, COMPANY, FIRM, CORPORATION, INSTITUTION, GOVERNMENTAL AGENCY, OR BUSINESS ENTITY, WHICH IS BENEFICIALLY AFFECTED BY OR INTERESTED IN VISITORS OR GROUPS COMING TO OR CONVENING IN GREATER CINCINNATI, SHALL BE ELIGIBLE FOR MEMBERSHIP IN THE GREATER CINCINNATI CONVENTION & VISITORS BUREAU. FORM 990, PART VI, SECTION A, LINE 7A THE BUREAU IS A MEMBERSHIP ORGANIZATION AND THE MEMBERS ELECT THE AT LARGE BOARD MEMBERS. FORM 990, PART VI, SECTION B, LINE 11B THE FORM 990 AND RELATED SCHEDULES ARE REVIEWED BY THE FINANCE CHAIR AND OTHER MEMBERS OF THE FINANCE COMMITTEE. FORM 990, PART VI, SECTION B, LINE 12C A CONFLICT OF INTEREST DISCLOSURE FORM IS REQUIRED TO BE COMPLETED AND SIGNED BY THE BOARD OF DIRECTORS ANNUALLY. THE BOARD MEMBER MUST DISCLOSE IN WRITING TO THE CHAIRPERSON OF THE BOARD ANY POTENTIAL CONFLICTS. ARRANGEMENTS THAT CREATE A CONFLICT WILL BE REVIEWED ON A CASE BY CASE BASIS. FORM 990, PART VI, SECTION B, LINE 15A THE COMPENSATION COMMITTEE REVIEWS AND APPROVES EXECUTIVE COMPENSATION. BENCHMARKING DATA FROM NATIONAL INDUSTRY SURVEYS AND DATA ANALYZED BY AN INDEPENDENT COMPENSATION CONSULTANT ARE USED IN DETERMINING COMPENSATION. THE CEO MAKES THE DETERMINATION FOR KEY EMPLOYEES' SALARIES, HOWEVER, BENCHMARKING DATA FROM NATIONAL INDUSTRY SURVEYS AND DATA ANALYZED BY AN INDEPENDENT COMPENSATION CONSULTANT ARE USED TO DETERMINE COMPENSATION. SALARIES AND WAGES ARE BUDGETED EACH YEAR, WITH THE AVERAGE PERCENTAGE OF BUDGETED INCREASED CALLED OUT. THE BOARD APPROVES THE BUDGET ANNUALLY. FORM 990, PART VI, SECTION C, LINE 19 DOCUMENTS ARE MADE AVAILABLE AS REQUIRED BY LAW. FORM 990, PART XII, LINE 2C: THE PROCESS HAS NOT CHANGED. FORM 990, PART VI, LINE 1A: THE EXECUTIVE COMMITTEE SHALL HAVE ALL OF THE POWERS OF THE BOARD OF DIRECTORS DURING THE INTERVALS BETWEEN MEETINGS OF THE BOARD, OR SUCH POWERS AS MAY BE DELEGATED TO IT BY THE BOARD OF DIRECTORS. HOWEVER, THE EXECUTIVE COMMITTEE SHALL NOT HAVE THE POWER TO FILL VACANCIES IN THE BOARD OF DIRECTORS, OR TO CHANGE THE MEMBERSHIP OF, OR TO FILL VACANCIES IN, THE EXECUTIVE COMMITTEE. THE EXECUTIVE COMMITTEE MAY HOLD MEETINGS, MAKE RULES FOR THE CONDUCT OF ITS BUSINESS AND APPOINT SUCH COMMITTEES AND ASSISTANTS AS IT SHALL DEEM NECESSARY. A MAJORITY OF THE MEMBERS OF THE EXECUTIVE COMMITTEE SHALL CONSTITUTE A QUORUM AND THE ACT OF A MAJORITY OF MEMBERS OF THE EXECUTIVE COMMITTEE PRESENT AT A MEETING THEREOF, IF THERE IS A QUORUM, SHALL BE THE ACT OF THE EXECUTIVE COMMITTEE.