2025-06-25T18:29:49-04:00 2024-12-31 710924428 SIGRIST CHEEK POTTER & HUYSER PLLC 8110 E CACTUS RD STE 110 SCOTTSDALE AZ 85260 990EZ 2024-01-01 942936757 INSIGHTS ASSOCIATION SOUTH CENTRAL CHAPTER INSI 9176765886 135 SOUTH GUADALUPE SAN MARCOS TX 78666 MICHELLE VRUDHULA PRESIDENT 5124700469 2025-06-18 true false MICHAEL LEWIS P00545535 4807301569 2025-06-18 2024 2025-03-06 01:10:19Z 9104 X X WWW.SWMRA.ORG X X 50895 X 50889 6 50895 11 93036 93047 -42152 149801 107649 X 149801 108810 149801 108810 1161 149801 107649 X THE ORGANIZATION ADVANCES, PROTECTS AND PROMOTES KNOWLEDGE, STANDARDS, EXCELLENCE, ETHICS, PROFESSIONAL DEVELOPMENT AND INNOVATION FOR THE GLOBAL MARKETING AND OPINION RESEARCH PROFESSION. THE ORGANIZATION CONDUCTS MEETINGS AND CONFERENCES (INCLUDING TELECONFERENCES) TO PROMOTE UNITY, TO PLAN EVENTS, CONFERENCES, AND EDUCATIONAL OPPORTUNITIES FOR MEMBERS AND TO DO STRATEGIC PLANNING FOR THE ORGANIZATION. JOSEPH WYLIE FORMER PRESI 000.00 0 BRITTANY NICHOLS SECRETARY 000.00 0 GEOFF NORBY DIRECTOR 000.00 0 BETHANY MOFFETT DIRECTOR 000.00 0 BJ GERJES TREASURER 000.00 0 JEB BULLIS TREASURER EL 000.00 0 MICHELLE VRUDHULA PRESIDENT 000.00 0 EDUARDO DE LA GARZA DIRECTOR HOU 000.00 0 STEVE BAST DIRECTOR PHO 000.00 0 CHRISTOPHER CONNOLLY DIRECTOR DEN 000.00 0 KRISTEN COLEMAN DIRECTOR-AU 000.00 0 KATIE ZIPF DIRECTOR 000.00 0 QUYEN KOSSICK DIRECTOR REG 000.00 0 JAMES CANGA DIRECTOR 000.00 0 ANGELA QUINN DIRECTOR 000.00 0 false false false false false false false false MICHELLE VRUDHULA 135 SOUTH GUADALUPE SAN MARCOS TX 78666 9176765886 false false false false false false false false FORM 990-EZ, PART I, LINE 16 EXPENSES MARKETING 1,342 ADVERTISING/PROMOTIONAL 312 SPONSORSHIPS 3,000 LAS VEGAS CONFERENCE 14,701 LAS VEGAS CONFERENCE MARKETIN 3,032 LAS VEGAS HOTEL AND FOOD 39,218 LAS VEGAS REVENUE SHARE 3,829 METRO EVENT EXPENSE 3,911 BANK SERVICE FEE 312 LICENSES AND PERMITS 10 PAYPAL FEES 108 MSMR EVENT 1,300 POD CAST FEE 1,400 ACCOUNTING 228 SQUARE FEES 50 UNCATEGORIZED EXPENSE 1,161 LAS VEGAS REFUND 19,122 TOTAL 93,036 FORM 990-EZ, PART II, LINE 24 1,083 1,083 LESS ACCUMULATED DEPRECIATION 1,083 1,083 TOTAL 0 0 FORM 990-EZ, PART II, LINE 26 CHASE CREDIT CARD 0 1,161 FORM 990-EZ, PART III THE ORGANIZATION ADVANCES, PROTECTS AND PROMOTES KNOWLEDGE, STANDARDS, EXCELLENCE, ETHICS, PROFESSIONAL DEVELOPMENT AND INNOVATION FOR THE GLOBAL MARKETING AND OPINION RESEARCH PROFESSION. FORM 990-EZ, PART III, LINE 28 THE ORGANIZATION CONDUCTS MEETINGS AND CONFERENCES (INCLUDING TELECONFERENCES) TO PROMOTE UNITY, TO PLAN EVENTS, CONFERENCES, AND EDUCATIONAL OPPORTUNITIES FOR MEMBERS AND TO DO STRATEGIC PLANNING FOR THE ORGANIZATION.