2025-02-07T12:11:23+00:00 2024-03-31 332621854 CRI Capin Crouse Advisors LLC 345 Massachusetts Ave Suite 300 Indianapolis IN 46204 990 2023-04-01 271874712 ATLANTA HALL MANAGEMENT INC ATLA 4048804814 250 Marietta Street NW Atlanta GA 303131591 Mark A Petersen VP Finance and Admin 4048804814 2025-02-07 true true Luke Burnett P01079018 5055022746 2025-02-07 2023 2025-03-06 01:10:19Z Mark A Petersen 250 Marietta Street NW Atlanta GA 303131591 8049886 false X www.cfbhall.com X 2009 GA TO INSPIRE AND ENTERTAIN BY CELEBRATING THE PASSION AND TRADITIONS OF COLLEGE FOOTBALL AND ITS GREATEST PLAYERS AND COACHES. 27 27 91 27 4500 0 24233838 2134030 2692135 4633139 101668 223155 2714403 279391 29742044 7269715 0 0 0 0 3370855 3916446 0 0 599783 6646318 6167045 10017173 10083491 19724871 -2813776 61122008 57516087 8957057 8542072 52164951 48974015 TO INSPIRE AND ENTERTAIN BY CELEBRATING THE PASSION AND TRADITIONS OF COLLEGE FOOTBALL AND ITS GREATEST PLAYERS AND COACHES. false false 8229621 0 4744588 ATLANTA HALL MANAGEMENT'S MISSION IS TO INSPIRE AND ENTERTAIN BY CELEBRATING THE PASSION AND TRADITIONS OF COLLEGE FOOTBALL AND ITS GREATEST PLAYERS. THE COLLEGE FOOTBALL HALL OF FAME INCLUDES STATE-OF-THE-ART TECHNOLOGY AND INTERACTIVE DISPLAYS WHILE CELEBRATING THE HISTORY AND ENERGY BEHIND ONE OF AMERICA'S FAVORITE SPORTS. THE HALL IS DESIGNED TO BE AN INTEGRATED AND SEAMLESS EXHIBIT EXPERIENCE THAT WILL ENTERTAIN, EDUCATE, AND ENGAGE THEIR GUESTS. GUESTS ARE ABLE TO INTERACT WITH OVER 1,000 HALL OF FAMERS IN A UNIQUE WAY WHILE CELEBRATING COLLEGE FOOTBALL TRADITIONS FROM BORDER TO BORDER AND COAST TO COAST. HIGHLIGHTING THE OVER 750 COLLEGE FOOTBALL PROGRAMS ACROSS THE COUNTRY, THE HALL PROVIDES AN OPPORTUNITY FOR EACH VISITOR TO CONNECT WITH HIS OR HER FAVORITE SCHOOL OR TEAM. 8229621 true true false false false false true false false true false false false true false true false false false false false false false true false false false false true false false false false false false false false true true false false false false false false false true 44 0 true 91 true true true false false false false false false false false false false false X 27 27 false false true false false true true true true false false false true true true true true true true false GA X Mark A Petersen 4048804814 250 Marietta Street NW Atlanta GA 303131591 AJ Robinson Chairman (Part Year), Trustee 1.0 X X 0 0 0 Bill Linginfelter Chairman, Trustee 1.0 X X 0 0 0 Bob Shuler Trustee 1.0 X 0 0 0 Bob Somers Trustee 1.0 X 0 0 0 Bob Vecchione Trustee 1.0 X 0 0 0 Brett Jewkes Trustee 1.0 X 0 0 0 Burke Magnus Trustee 1.0 X 0 0 0 Carl Allegretti Trustee (Part Year) 1.0 X 0 0 0 Dan Corso Trustee 1.0 X 0 0 0 Gene DeFilippo Trustee 1.0 X 0 0 0 Greg Beadles Trustee 1.0 X 0 0 0 Greg Slavonic Trustee (Part Year) 1.0 X 0 0 0 J Batt Trustee 1.0 X 0 0 0 James Clarke Trustee 1.0 X 0 0 0 Jason Hanold Trustee 1.0 X 0 0 0 John Stephenson Jr Trustee 1.0 X 0 0 0 Jon Bridges Trustee 1.0 X 0 0 0 Matthew Sign Trustee 1.0 X 0 0 0 Melanie Boulden Trustee (Part Year) 1.0 X 0 0 0 Michael Ford Trustee 1.0 X 0 0 0 Mona Lisa Pickney Trustee 1.0 X 0 0 0 Murray Bowden Trustee (Part Year) 1.0 X 0 0 0 Percy Vaughn Trustee 1.0 X 0 0 0 Scott McCune Trustee 1.0 X 0 0 0 Sean Pittman Trustee 1.0 X 0 0 0 Shakir Moin Trustee 1.0 X 0 0 0 Stacey Key Trustee 1.0 X 0 0 0 Steve Hatchell Trustee 1.0 X 0 0 0 Steve Robinson Trustee (Part Year) 1.0 X 0 0 0 Susan A Cahoon Trustee 1.0 X 0 0 0 Whitney Shaw Trustee 1.0 X 0 0 0 William Pate Trustee 1.0 X 0 0 0 Kimberly Beaudin CEO, Secretary 40.0 X 327666 0 20830 Mark A Petersen Treasurer, VP Finance & Admin 40.0 X 213386 0 17269 John Christoper Wood VP Business Development 40.0 X 180928 0 12813 Shawn Teske VP Operations & Infrstructure 40.0 X 184475 0 16149 Yomand Brown VP Marketing & Communication 40.0 X 181675 0 17151 Zachary Ericson VP of Information Technology 40.0 X 138846 0 13501 1226976 0 97713 6 false true false The Omni Hotel 100 CNN Center Atlanta GA 30303 Catering Revenue Share 2850437 Marksman Security Corporation 1040 Crown Pointe Pkwy Atlanta GA 30338 Security services 438359 Newton Simon Inc 6050 Peachtree Parkway Norcross GA 30092 Advertising Placements 401045 Peach Bowl Inc 3350 Riverwood Parkway SE Atlanta GA 30339 Debt and Interest Payments 338268 Fineline Technologies Inc 3145 Medlock Bridge Road Norcross GA 30071 RFID Badges 293590 12 100000 206204 1827826 172000 2134030 Tickets and Memberships 900099 2587804 2587804 Catering and Event Revenue 900099 1817856 1817856 Retail Revenue 900099 227479 227479 0 0 0 0 4633139 153466 153466 111449 0 111449 0 111449 111449 702060 632371 69689 0 69689 69689 153575 100000 147800 5775 5775 Advertising Income 900099 4500 4500 Parking Revenue 900099 80308 80308 77359 0 0 77359 162167 7269715 4744588 4500 386597 596762 216028 194544 186190 2690515 2056110 426854 207551 60272 48608 8502 3162 326130 232691 58621 34818 242767 168747 45495 28525 19048 13334 2857 2857 63858 63858 26887 26887 355889 243117 44757 68015 1136229 1015296 113740 7193 147387 117596 6193 23598 1372727 1320315 52412 113394 37760 37760 37874 141358 131234 10124 2254623 2093140 161483 Cost of Sales 535645 535645 0 0 0 0 10083491 8229621 1254087 599783 3228756 775898 4468742 1611564 597815 682659 265901 0 0 355195 359625 88253035 38324474 51121862 49928561 4124582 0 0 666979 449956 61122008 57516087 1207799 1397297 304111 1714679 0 3644642 1672312 2932920 3800505 824864 8957057 8542072 X 44646739 42161995 7518212 6812020 52164951 48974015 61122008 57516087 -2813776 163402 -540562 0 X false true X true true true X 2624400 2592329 7490825 24233838 2134030 39075422 5101272 771547 3125249 5299337 4633139 18930544 122440 122440 0 0 7848112 3363876 10616074 29533175 6767169 58128406 260000 5000 0 80000 25000 370000 0 0 0 0 0 0 260000 5000 0 80000 25000 370000 57758406 17906 122 291 148485 264915 431719 12500 9000 9000 6375 3500 40375 30406 9122 9291 154860 268415 472094 5775 5775 0 0 0 0 162167 162167 7878518 3372998 10625365 29688035 7203526 58768442 0.9828 0.8972 0.01 0.004 X Schedule A, Part III, Line 12 Other Income DESCRIPTION - , COLUMN A - , COLUMN B - , COLUMN C - , COLUMN D - , COLUMN E - 162167.0, COLUMN F - 162167.0; RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 172000 22655915 X false 33175650 8125695 25049955 27943019 26883305 1059714 4152950 3315474 837476 22981416 0 22981416 49928561 MERCHANT PARKING LOT ACCRUAL 371410 LINE OF CREDIT LEASE LIABILITY Right of Use Operating Liability 453454 824864 7691978 163402 111061 147800 422263 7269715 0 0 7269715 10342352 111061 147800 258861 10083491 0 0 10083491 Schedule D, Part III, Line 4 Collections of art - description of collections We have art depicting College Football people, traditions, and venues from such artists as Arnold Friberg, Steve Skipper, Leroy Neiman and others. This artwork is displayed in our Museum as well as our offices. Schedule D, Part XI, Line 2(d) Other revenues in audited financial statements not in form 990 Fundraising Event Expenses - 147800 Schedule D, Part XII, Line 2(d) Other expenses in audited financial statements not in form 990 Fundraising Event Expenses - 147800 Golf Tournament 253575 100000 153575 102917 15101 29782 0 0 253575 100000 153575 102917 15101 29782 147800 5775 X X false false false true false true false true false Kimberly Beaudin CEO, Secretary 223690 0 101100 0 2876 0 11827 0 9003 0 348496 0 0 0 Mark A Petersen Treasurer, VP Finance & Admin 169510 0 42184 0 1692 0 8266 0 9003 0 230655 0 0 0 Yomand Brown VP Marketing & Communication 142492 0 37491 0 1692 0 0 0 17151 0 198826 0 0 0 Shawn Teske VP Operations & Infrstructure 146379 0 36430 0 1666 0 7146 0 9003 0 200624 0 0 0 John Christoper Wood VP Business Development 146379 0 33624 0 925 0 3810 0 9003 0 193741 0 0 0 Zachary Ericson VP of Information Technology 122129 0 15250 0 1467 0 4498 0 9003 0 152347 0 0 0 Schedule J, Part I, Line 5a Compensation contingent on revenues of the organization Kimberly Beaudin received $9,000 in Commission from a Sponsorship Contract (Microsoft) payment that was signed in 2021 and final payment and commission was received/paid during the year. Chris Wood received $14,420 that was based on Revenues received from Sponsorship Contracts. Schedule J, Part I, Line 6a Compensation contingent on net earnings of the organization Bonus calculations are in part based upon the total Revenues of the Organization and also attendance, operating income, etc. Schedule J, Part I, Line 7 Non-fixed payments Additional discretionary bonus payments are approved by management and paid to qualifying individuals. X 10 172000 Opinions of experts 0 false true false Schedule M, Part I Explanations of reporting method for number of contributions Art - Works of art - Number of Contributions Form 990, Part VI, Line 1a Delegate broad authority to a committee The Corporation shall at all times have an Executive Committee of at least three (3) Trustees, the exact number to be as from time to time established by majority vote of the Board. The Executive Committee members shall be appointed by the Board, to have and exercise, when the Board is not in session and prudent management requires prompt action, all of the authority of the Board in the governance of the Corporation, except as such authority is limited by resolution of the Board. The Executive Committee must have at least one other officer of the Corporation among its members. Members of the Executive Committee will be appointed at the discretion of the Chairman, but must be approved by a majority of the voting Trustees in office; provided, that the Executive Committee shall include the President/Chief Executive Officer of each of the Corporation and NFF as a voting ex-officio members. Upon written request of the President/Chief Executive Officer of NFF, the Board shall appoint the recommended NFF-appointed Trustees to the Executive Committee; provided such that at all times the maximum number of NFF-appointed Trustees serving on the Executive Committee shall constitute one fewer than the PBI-appointed Trustees. Form 990, Part VI, Line 4 Significant changes to organizational documents Bylaws amended during the fiscal year increased the maximum number of voting members of the Board from 25 to 30. Amended bylaws also eliminated the requirement for a one year "Sabbatical Period" which previously stated a Board Member must take one year off from serving as a member after six consecutive years served. Form 990, Part VI, Line 7a Members or stockholders electing members of governing body The National Football Foundation and College Hall of Fame, Inc. (NFF) has the right to appoint a number of Trustees equal to one fewer than which constitutes a majority of the Board of Trustees. Form 990, Part VI, Line 7b Decisions requiring approval by members or stockholders Pursuant to a licensing agreement with The National Football Foundation (NFF), the Corporation has been established to operate a facility that will house the College Football Hall of Fame (the "Hall") and to serve as a steward and operational base for the Hall as it exists in Atlanta, Georgia. Accordingly: -NFF has the power to remove Trustees it appointed. -The President/CEO of NFF shall appoint the recommended NFF-appointed Trustees to the Executive Committee, not to constitute one fewer than a majority of the Executive Committee. -NFF has the sole authority in the selection of inductees to the College Football Hall of Fame. AHM shall not grant any award or recognition for accomplishment or contributions without NFF's prior written consent. Form 990, Part VI, Line 11b Review of form 990 by governing body FORM 990 IS REVIEWED BY A CPA, THE PRESIDENT & CEO OF THE ORGANIZATION, THE VICE PRESIDENT OF FINANCE, AND THE EXECUTIVE COMMITTEE OF THE BOARD OF DIRECTORS. Form 990, Part VI, Line 12c Conflict of interest policy THE EXECUTIVE COMMITTEE AND MANAGEMENT MONITOR THIRD PARTIES WITH WHOM THE ORGANIZATION CONDUCTS BUSINESS TO ENSURE THAT PERSONS WHO MAY HAVE A CONFLICT OF INTEREST DO NOT HAVE UNDUE INFLUENCE OVER THE ORGANIZATION'S BUSINESS DEALINGS WITH SUCH PARTIES OR THEIR AFFILIATES. Form 990, Part VI, Line 15a Process to establish compensation of top management official THE ORGANIZATION'S COMPENSATION COMMITTEE IS CHARGED WITH ESTABLISHING, REVIEWING, AND EVALUATING THE COMPENSATION OF THE ORGANIZATION'S CEO, COO, AND OTHER EXECUTIVE OFFICERS, AS WELL AS THE PERFORMANCE GOALS AND OTHER CRITERIA RELATED THERETO. THE COMPENSATION COMMITTEE MAY ENGAGE OUTSIDE PROFESSIONAL COUNSEL WITH RESPECT THERETO. Form 990, Part VI, Line 15b Process to establish compensation of other employees See narrative for Form 990, Part VI, Line 15a. Form 990, Part VI, Line 19 Required documents available to the public GOVERNING DOCUMENTS, POLICIES, AND FINANCIAL STATEMENTS ARE AVAILABLE UPON REQUEST. Form 990, Part VIII, Line 11d Other Miscellaneous Revenue Other Income - Total Revenue: 77359, Related or Exempt Function Revenue: , Unrelated Business Revenue: , Revenue Excluded from Tax Under Sections 512, 513, or 514: 77359;