2024-11-15T16:48:25-07:00 2023-12-31 990EZ 2023-01-01 260591013 ROCK THE CAUSE INC ROCK 6513873121 2601 Sunset Boulevard Suite B1 Minneapolis MN 55416 Lee Herold CEO 6513873121 2024-11-15 1 2023 2024-10-15 13:58:12Z X irockthecause.org X X 95633 X 25653 69980 0 0 0 0 0 0 0 0 0 0 0 0 0 95633 3126 0 0 84113 0 0 9464 96703 -1070 2787 0 1717 2787 1717 0 0 0 0 2787 1717 0 0 2787 1717 Our mission is to engage others to become involved in their communities through volunteerism. We achieve this goal through volunteer drives, music downloads on our record label, live concert events, and classroom workshops in colleges and high schools. Our recording label income allowed us to make grants to organizations like Children's Cancer Research Fund, Sexual Violence Center MN, High School for Recording Arts, and others. Our charities report that they benefit from residual direct donations from donors who discover their cause, by learning about them first through a Rock the Cause digital music stream, download, or CD. Rock the Cause music releases were streamed over 4 million times in 2024. That is a significant amount of consumer interaction. Our music releases are monetized on all digital platforms to capture revenues that we in-turn grant to charitable organizations as decided by our officers and stakeholders. We also use our label to support artists who want to expand their audience through radio and social media marketing. We also mentor opportunity youth in real world internships doing marketing, distribution and PR 3126 21600 In 2023 we spent an entire year at High School for Recording Arts a charter based in Saint Paul, MN that serves under-served children and high school dropouts. We conducted an in-classroom workforce training program for media occupations that teaches students job skills like how e-commerce works, digital distribution, podcasting, copyright, branding, or how to write a press release and media servicing. We also covered subjects like nonprofit careers and entertainment law. Once the students were trained on this knowledge they worked directly with Rock the Cause staff and volunteers to release music singles and student-made compilations on the High School for Recording Arts Record Label. We also developed a paid internship program giving vulnerable populations of youth the opportunity to participate in vocational discovery. Our CEO was awarded the Ramsey County Vern Vick Award for youth workforce development. We worked with over 35 low income youth who are from underserved and marginalized communities. We also placed 15 youth in jobs working in media Occupations. 0 46747 Rock the Cause was honored with the role of education facilitation for a media occupations training program for youth in partnership with High School for Recording Arts & ReConnect Rondo. We mentored over 12 youth in content creation for the Voices of Rondo Youth Podcast. This project will continue through 6/25/24 0 27286 95633 Scott Herold CEO 40 43900 0 0 Kelsey McMahon Admin Coordinator 20 13600 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 MN Lee Scott Herold 2601 Sunset Blvd Suite B1 Minneapolis MN 55416 6513873121 0 0 0 0 0 0 0 0 0 0 0 NONE NONE 1 X 41924 38500 65988 102283 95633 344328 41924 38500 65988 102283 95633 344328 344328 41924 38500 65988 102283 95633 344328 1 1 0 0 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED Form 990-EZ, Part I, Line 10 Grants to various charitable causes. Form 990-EZ, Part I, Line 16 Websites, technology subscriptions, travel, insurance, special events, mechanical royalties. Extremely busy with mission.