2024-11-12T16:53:15-06:00 2023-12-31 341874260 CBIZ SLD 44 MONTGOMERY ST SUITE 1000 SAN FRANCISCO CA 94104 990 2023-01-01 833152419 THE TRUST PROJECT TRUS 6507288211 446 OLD COUNTY ROAD 100225 PACIFICA CA 94044 SALLY LEHRMAN CEO 6507288211 2024-11-05 1 1 RONALD SIMONIAN P00232207 4153974444 2024-11-05 2023 2024-10-15 13:58:12Z SALLY LEHRMAN 446 OLD COUNTY ROAD 100225 PACIFICA CA 94044 576371 0 X HTTPS://THETRUSTPROJECT.ORG/ X 2018 CA TO AMPLIFY JOURNALISM'S COMMITMENT TO TRANSPARENCY, ACCURACY, INCLUSION AND FAIRNESS SO THAT THE PUBLIC CAN MAKE INFORMED NEWS CHOICES. 4 3 5 3 0 0 500000 550000 1378 10000 5801 16371 248 0 507427 576371 0 0 0 0 356740 662169 0 0 11752 606692 686319 963432 1348488 -456005 -772117 1321551 583222 97684 131472 1223867 451750 X THIS CORPORATION'S PURPOSE IS TO DEVELOP AND ADVANCE PROJECTS THAT PROMOTE EXCELLENCE AND TRUST IN JOURNALISM. THE TRUST PROJECT'S MISSION IS TO BUILD A MORE TRUSTED AND TRUSTWORTHY PRESS THROUGH WORKING WITH NEWS ORGANIZATIONS, THE PUBLIC, AND TECHNOLOGY COMPANIES TO AFFIRM AND AMPLIFY JOURNALISM'S COMMITMENT TO TRANSPARENCY, ACCURACY, INCLUSION, AND FAIRNESS SO THAT THE PUBLIC CAN MAKE INFORMED NEWS CHOICES. 0 0 1230992 10000 THE ORGANIZATION'S PRIMARY PURPOSE IS TO WORK WITH NEWS ORGANIZATIONS TO IMPLEMENT A SET OF EIGHT PROPRIETARY TRUST INDICATORS, WHICH ARE A SET OF TRANSPARENCY DISCLOSURES PROVIDED ON NEWS SITES GLOBALLY AND WHICH PROVIDE CLEAR INFORMATION THAT HELPS EDUCATE THE GENERAL PUBLIC SO THAT THEY MAY RECOGNIZE WHEN A NEWS SITE IS TRULY INDEPENDENT FROM BUSINESS, POLITICAL OR GOVERNMENT INFLUENCE, AND HOW IT ADHERES TO THE PRINCIPLES OF ETHICAL, ACCURATE NEWS REPORTING. NEWS SITES EARN THE TRUST MARK LOGO THROUGH IMPLEMENTING THE TRUST INDICATORS AND COMMITTING TO PRODUCE NONPARTISAN, RESPONSIBLE JOURNALISM IN THE PUBLIC INTEREST.THE TRUST INDICATORS WERE DEVELOPED THROUGH A USER-CENTERED COLLABORATIVE PROCESS THAT INVOLVED USER RESEARCH AND ACTIVITIES WITH NEWS EXECUTIVES FROM MORE THAN 260 NEWS ORGANIZATIONS AROUND THE WORLD, AND IN PUBLIC WORKSHOPS. TECHNOLOGY COMPANIES CONTRIBUTED INSIGHTS ON THE TECHNICAL MARKUP, WHICH IS IN SCHEMA.ORG VOCABULARY. THESE ACTIVITIES TOOK PLACE ONLINE AND THROUGH IN-PERSON WORKSHOPS HELD IN THE SAN FRANCISCO BAY AREA, DENVER, INDIANAPOLIS, ROME, SEATTLE, LONDON, NEW YORK AND TORONTO.IN 2023, THE ORGANIZATION STRENGTHENED NEWS INTEGRITY INFRASTRUCTURE GLOBALLY THROUGH SITE TRAININGS AND COACHING; EXPANDED TO ABOUT 300 APPROVED NEWS SITES; LED WORKING GROUPS AND WORKSHOPS TO ENHANCE OUR COMMUNITY OF PRACTICE; CONDUCTED RESEARCH IN NATIVE POPULATIONS TO BETTER UNDERSTAND THEIR NEWS EXPERIENCE; RAN AN EDUCATIONAL ADVERTISING CAMPAIGN TO INVITE PUBLIC ENGAGEMENT WITH TRUSTWORTHY NEWS. 1230992 1 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 13 0 1 5 1 0 0 0 0 0 0 0 0 0 0 X 4 3 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 1 1 1 0 CA X THE ORGANIZATION 6507288211 446 OLD COUNTY ROAD 100225 PACIFICA CA 94044 SALLY LEHRMAN CEO 40.00 X X 198333 0 17164 MAUREEN COSTELLO TREASURER 1.00 X X 0 0 0 LEE HILL SECRETARY 1.00 X X 0 0 0 LOUIS JONES CHAIRMAN OF THE BOARD 1.00 X X 0 0 0 198333 0 17164 1 0 1 0 0 550000 550000 HONORARIUM INCOME 900099 10000 10000 10000 16371 16371 576371 10000 0 16371 X 215497 190400 21454 3643 320284 282982 31887 5415 89078 86110 1245 1723 37310 33074 3632 604 7011 6194 698 119 36828 34347 2481 39043 39043 260660 260660 162308 162308 14994 14436 477 81 92427 92101 279 47 3796 3484 267 45 55431 55056 321 54 1228 1228 967 967 1226 1083 122 21 TEMP WORKERS 4600 4600 PROFESSIONAL DEVELOPMEN 2903 2704 199 RECRUITING 1664 225 1439 PAYROLL PROCESSING FEES 1233 1233 1348488 1230992 105744 11752 958693 571332 350000 0 10706 10705 5213 4028 2152 1185 1321551 583222 97684 131472 97684 131472 X 0 0 0 0 1223867 451750 1223867 451750 1321551 583222 -772117 0 X 0 0 0 X 1836399 787500 950000 500000 550000 4623899 1836399 787500 950000 500000 550000 4623899 4623899 14482 9973 1110 5801 16371 47737 4671636 12456 0.98980 0.99240 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 5213 4028 1185 1185 1 X X X X 0 0 0 0 0 0 0 0 0 SALLY LEHRMAN CEO 198333 0 0 0 0 0 0 0 17164 0 215497 0 0 0 FORM 990, PART VI, SECTION B, LINE 11B A DRAFT OF THE RETURN IS SUBMITTED TO THE BOARD FOR APPROVAL BEFORE FILING THE RETURN. FORM 990, PART VI, SECTION B, LINE 12C THE ORGANIZATION ENFORCES THE CONFLICT OF INTEREST POLICY THROUGH WRITTEN COMPLIANCE FORMS EACH YEAR FORM 990, PART VI, SECTION B, LINE 15 A COMMITTEE OF THE BOARD OF DIRECTORS DETERMINES COMPENSATION OF ITS CEO AND TOP MANAGEMENT POSITIONS USING A NONPROFIT SALARY SURVEY FOR CALIFORNIA AND INDIVIDUAL COMPARABLE CEO SALARIES. IN ADDTION, THE ORGANIZATION USES NONPROFIT PAY REPORTS AND SERVICES SUCH AS GLASSDOOR TO DEVELOP MARKET-RATE SALARIES FOR ALL PERSONNEL. FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS AVAILABLE UPON REQUEST. FINANCIAL STATEMENTS ARE POSTED ON ITS WEBSITE. FORM 990, PART IX, LINE 11G PROGRAM RELATED - CONTRACTED SERVICES: PROGRAM SERVICE EXPENSES 260,660. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 260,660.